Leading the Leaders - Keynote Presentation for MindShare Learning National Summit

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Keynote Presentation for the MindShare Learning EdTech Leadership Summit - November 14, 2011.

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Leading the Leaders - Keynote Presentation for MindShare Learning National Summit

  1. 1. Mindshare Learning EdTech Leadership Summitt 2011Leading the Leaders CHRIS KENNEDY Superintendent of Schools / CEO, West Vancouver School District November 14, 2011
  2. 2. “A tribe is a group ofpeople connected to oneanother, connected to aleader, and connected toan idea.” —Seth Godin
  3. 3. “Tribes need leadership.People want connectionand growth andsomething new.” —Seth Godin
  4. 4. Twitter and Facebook and group meetings andnewsletters are all TOOLS. Tools matter, because toolsimpact the way you interact. You don’t need to use everytool, but every tool you use you must use well. —Seth Godin
  5. 5. Why?
  6. 6. “Tell real stories from yourown life in a way that isrelevant and engaging toyour audience.” —Garr Reynolds
  7. 7. The evolution of mass communications
  8. 8. For all students,on any device, from anywhere
  9. 9. Communication and collaborationAt home and at school
  10. 10. Teachers help students manage the learningTasks, homework, assignments
  11. 11. Personalized web spacesDon’t want social tool – kids want to stay focused
  12. 12. What?
  13. 13. • Blog• Twitter• Supporting Tools
  14. 14. Blog • Home base
  15. 15. Twitter • Amplify the messageBlog • Your home base
  16. 16. • SlideshareSupporting • Linkedin Tools • Facebook • YouTubeTwitter • Amplify the message Blog • Your home base
  17. 17. How are you using digital tools to lead? learning?
  18. 18. BlogOptions
  19. 19. Newsstories
  20. 20. Educational Issues
  21. 21. Journal
  22. 22. The Risks
  23. 23. Twitter is a loaded gun . . .
  24. 24. Under deliver Overpromise
  25. 25. 1 x week3 x day
  26. 26. Personal vs. ProfessionalIndividual vs. Corporate
  27. 27. Relationship between Be personable without being too personal (bffs 4eva)
  28. 28. More onBlogs...
  29. 29. • Build it inside or outside your system?• Create a manageable expectation• Determine what it replaces . . .
  30. 30. More onTwitter...
  31. 31. Who to follow? Partner Colleagues GroupsReporters Lists Colleagues Colleagues Hashtags News Outlets
  32. 32. Best professionallearning available
  33. 33. More onthe rest...
  34. 34. Slidesharepost PowerPoints toshare publicly or embed
  35. 35. YouTubepost videos
  36. 36. Facebookeveryone is on it
  37. 37. Linkedina professionalFacebook
  38. 38. Google+Google’s answer to FBallows targeted sharing
  39. 39. More advice
  40. 40. Leaders lead – we need to model the way
  41. 41. For anyone,on any device, from anywhere
  42. 42. Conclusions
  43. 43. #1
  44. 44. “You have to be theleaders—the storytellersbeyond these walls” —Kevin Carroll
  45. 45. “Don’t talk about it... BE about it”
  46. 46. Where you can find me: ckennedy@sd45.bc.ca 604-202-4379 @chrkennedy Chris Kennedy cultureofyes.cawww.sd45.bc.ca

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