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腾讯大讲堂15 市场研究及数据分析理念及方法概要介绍

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本文为腾讯大讲堂培训材料之一。文中对于营销本质的理解,Marketing ...

本文为腾讯大讲堂培训材料之一。文中对于营销本质的理解,Marketing Research与用户体验中心、数据挖掘等信息研究方式之间的差异进行了极为深刻的阐述、此外,文中结合实际案例,对于应如何应用各种市调分析工具服务产品开发和营销推广进行了详细介绍。无论是产品设计师还是营销人都应仔细研读一下:)

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腾讯大讲堂15 市场研究及数据分析理念及方法概要介绍 腾讯大讲堂15 市场研究及数据分析理念及方法概要介绍 Presentation Transcript