1. Brisbane Lean Start-Up Meetup
9 May 2012
Contact: christopher_tia@yahoo.com

2. LAUNCH ANNOUNCEMENT
The Queensland Microsoft Innovation Centre
• Exciting and new initiative to enable and inspire new start-ups in
Queensland, ultimately growing the local software ecosystem.
• Enables innovation by providing skills, business development,
networking opportunities and resources through the Bizspark
programs for start-ups, students, developers and Queensland
partners.
Date: Tuesday 22nd May 2012
Time: 5:30pm for a 6:00pm Start.
Location: Microsoft Office, Level 28, 400 George Street, Brisbane
Contact: Emily Easterby | e: t-emilye@microsoft.com
Program Manager (QLD Innovation Centre) | Microsoft
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3. Agenda
• Lean Philosophy to Business Modelling
• Business Modelling Overview
(Erwin Fielt, Business Design and Innovation Circle)
– Introduction to the Business Model Canvas
– Case Studies/Examples
• OPEN DISCUSSION – Betya
(Shaan Puri - puri.shaan@gmail.com)
– Introduction
– Breakout Brainstorms
– Show & Tell
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4. Lean Philosophy
Source: Cooper B. & Vlaskovits P, The Entrepreneur’s Guide to Customer Development
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5. Lean Philosophy
Get out of the building Search for the solution-problem fit
“Founders need to talk to “Have we found a problem that
customers and understand what people want/need to solve?”
they are NOT going to do.”
Customer and as a scorecard
Use the Business Model Canvas as a snapshot
Development
Develop for a few Build a Minimum Viable Product
“Focus on early adopters or (MVP) first
Evangelists who have bought “Build , test and iterate against
into your vision ” customer feedback”
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6. Customer Discovery
State
Hypothesis
Draw Business
Model Canvas
Customer
Verify or Pivot
Test the
Problem
Development
Test the
Solution
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7. To Learn More
• Reading Materials
– The Lean Startup, Eric Ries
– The Entrepreneur’s Guide to Customer Development, Brant Cooper and
Patrick Vlaskovits
– The Four Steps to Epiphany, Steve Blank
– The Startup Owner’s Manual, Steve Blank
– The Lean Entrepreneur: How to Create Products, Innovate with New
Ventures, and Disrupt Markets, Brant Cooper & Patrick Vlaskovits (9 Oct,
2012)
• Online
– Lean Startup Wiki: http://leanstartup.pbworks.com
– Mailing List: http://leanstartupcircle.com
• Forums
– Startup Lessons Learnt: http://sllconf.com
– Local Meetups – Silicon Beach, BarCamp
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