Partner presentation cocoate

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A presentation I held at the places2b.eu project meeting in October 2010 about the conditions for tourism in Languedoc.

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Partner presentation cocoate

  1. 1. Consulting Using new technologies for doing business ● Strategies for online business ● Development of IT infrastructure ● Implementation of content management systems 14/10/10 http://cocoate.com 2
  2. 2. Coaching Strategies for further development: ● Career help ● Business training ● Organizational development 14/10/10 http://cocoate.com 3
  3. 3. Teaching Promoting Life Long Learning: ● Learn to learn ● Intergenerational learning strategies ● Integration of web technologies 14/10/10 http://cocoate.com 4
  4. 4. Who Are We? Christine Graf Director, coach, project management Isabell Schulz Project development & marketing Hagen Graf IT specialist, author, trainer 14/10/10 http://cocoate.com 5
  5. 5. Where Are We? Department Aude Region Languedoc-Roussillon Population: around 346,000 Main income through: ● Viticulture ● Agriculture & fishing ● Construction & alternative energy ● Crafts 14/10/10 http://cocoate.com 6
  6. 6. Population Department Aude: around 346,000 Languedoc-Roussillon: around 2,600,000 (in 2008) ● Population growth since the 1970s by 26% in Aude ● Return of pensioners aged 60+ years to their place of origin ● Predicted population in Languedoc-Roussillon - 3,300,000 inhabitants in 2030 14/10/10 http://cocoate.com 7
  7. 7. Problems in this Region ● 12.7% is unemployed (highest in France) ● 18.4% live below the poverty line ● 7.5% receive the legal minimum revenue ● Tax revenue is lowest in France ● Only 69% of young people get to Bac (A-levels) 14/10/10 http://cocoate.com 8
  8. 8. Tourism in This Region ● Becoming one of the main touristic places in France ● 15 million tourists per year ● Less than 2% of total annual budget is spent on tourism ● Less than 1% of total annual budget is spent on modernising lodging 14/10/10 http://cocoate.com 9
  9. 9. About Fitou ● Village de Vignerons ● About 800 inhabitants and 3000 seasonal residents & tourists ● Famous for its red wine “Le Fitou” – AOC Fitou is the oldest appellation in Languedoc 14/10/10 http://cocoate.com 10
  10. 10. Problems/Opportunities in Fitou http://en.wikipedia.org/wiki/Aude#Demography 14/10/10 http://cocoate.com 11
  11. 11. Why This Project? ● Preserve and promote this region ● Include local people ● Develop a strategic approach to sustainable tourism ● Reduce barriers in the minds of local people 14/10/10 http://cocoate.com 12
  12. 12. What We Identified ● No common tourism strategy for/with: – Villages – People – Businesses ● Tourism = new holiday homes and wine ● Government identified need of sustainable tourism: Agenda Region 2010 14/10/10 http://cocoate.com 13
  13. 13. Contact cocoate.com 32 rue du pla 11510 Fitou France info@cocoate.com http://cocoate.com Phone: +33 970 44 51 10 14/10/10 http://cocoate.com 14

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