2. The Exam
The 3 aindustries of the media we cover
are Film, Television and Music
The question topics are, Audience,
We choose exam Question on; Specific Question types
Industry success and
3. Exam Questions from the past 4 years, which link to T.V texts
1.Most texts target a range of different audiences, how true is that of your chosen text?
2.How do your chosen texts attract their audiences?
3.Explore the different ways your three main texts attract their audiences..
1.Explore the different ways in which
audiences and/or users respond to your
Answering Audience Targeting Question
Lost series 1 Episode 2“The Pilot part 2”
To answer the audience targeting
question you must ensure you consider
who would gain a positive reading of the
texts. You must also consider why that
particular audience would gain this
You must back this up with theory and
narrative descriptions (scenes)
4. gender, race, physical appearance, subcultures, dress and age
5. 1.Identify who is the intended target
A wide, mainstream audience. Lost has been
encoded to be inclusive. Passive and active
audience can be gratified by it.
2. Justify three conventions which you feel
proves the target audience is who you stated
3. Evidence these conventions with narrative
evidence/descriptions. (Choose the best
Use of the Score
The use of an ensemble cast
Creating lost as a hybrid genre
Use of Enigma Codes
Combining escapism and
Mainstream narrative devices
7. 1) An Ensemble Cast
An ensemble cast is a cast in which the
principal performers are assigned roughly
equal amounts of importance and screen time
in a dramatic production. This kind of casting
became more popular in television series
because it allows flexibility for writers to focus
on different characters in different episodes.
This will of course attract a wider
audience and conform to more areas of
the uses and gratifications theory.
Compare losts cas to simply having a all
white, British, middle aged, middle
class male cast.
A benefit of the inclusion of an ensemble cast
is the fact that the audience can identify with
one or two of the narrative issues of different
cultural and society group. For example
stereotypical view points of; Hurley-large,
Sayid- bias representation of foreign muslims,
Shannon- “Vain unintelligent young Blonde”
Reiginol accents and stereotyped
characteristics that go with it.
8. 2) Combining escapism and relatable plots
Lost is of course set on a mystical island away from everyday environment which
could gratify the audience by escapism and diverting an audience from problems
enabling a preferred reading. For example a office environment could alienate the
young. A school environment could alienate the middle aged.
A sense of realism
However the non linear narratives flash
backs and flash forwards, provide
relatable issue and plots that will provide
alternative gratifications. Such as
reinforcing personal identity or even
gaining advice and guidance.
Uses and Gratifications Theory
Escaping, or being diverted, from problems
Gaining models of behaviour
Identifying with already gained values
9. 3) Lost as a Hybrid genre
Lost is classified as a Hybrid of; Action, Adventure and Fantasy. By creating lost
in this post modern form, it mixes genre conventions to create a new identity and
broadening its audience by not pigeon holding individual genre conventions and
excluding viewers who hold an oppositional reading of them
*Frenetic chase scenes
*High use of special
*Fast pace cut durations
throughout the text until
*Love interest that both
hinders and supports the
*Use of Enigma codes
undertake a Quest
*the use of
phenomena as a
primary element of
*The narrative explores
*Unlikely events are
justified by scientific
*Discovery or application
of new scientific
10. The use of Enigma Codes
An ENIGMA CODE controls what the audience sees or
knows. It is a question a media text will give to an
audience and then proceed to solve whilst gaining the
attention and interest of the audience.
Enigma codes create social interaction, word of mouth,
social media activity and therefore promotion. But
most of all they create curiosity and therefore
sustained audience attention to find the answers that
only continued viewing will behold.
11. Mainstream narrative devices
12. 6. The use of the Score
-Non Diegetic Sound is sound where the source can not be seen.
-A film score is the background music of a film. The term soundtrack if often
confused with a film score. Soundtracks include previously released music by
other artists. Where a score is written specifically to accompany a film, by the
original film's composer. Each individual piece of music, within a film's score,
is called a cue and is typically a composition for instruments.
-The purpose of the Score is to help the audience feel the same emotion as a
character within the text at that particular time. One could argue this
encourages the audience to be more passive.