• What are the 3 stages of coursework in A2
• What 3 topics can you choose from for
• Word count?
• What is a niche audience?
• What is a mainstream audience?
Last lesson Re-Cap
• Log into/make your blogs
• As your first post;
• Define niche and mainstream audience
• Attach 3 images of texts which categories into
• Extension – Describe your favorite television
program and justify your gratifications.
• Make a new page and post your investigation
• To demonstrate an ability to analyse
media texts and spot stereotypical
representations of C.R.A.S.H.I.E
• To understand the effects false
representations can have upon an
What is Representation?
-Representation is the construction of ideas surrounding reality.
-The problem with representation is it is just that ,a re-presentation of
someone else's view of reality not reality itself. At times an audience may
-In some examples, representation can also be our desires of reality, but is
very far away from actually representing reality
-Some texts may contain obviously unrealistic representations of reality, but
over saturation of any common representation could effect and influence a
-It could also be argued the representations media texts contain are
-For example stereotypes of cultural identities, race, gender and class
Some texts include stereotypical representations of certain types of people
What is a stereotype?
A widely held but fixed and oversimplified image or idea of a particular type of
person. A stereotype is a prejudice someone has and applied to a particular
person based on an assumption.
A stereotype is a pre-conceived notion of a certain group of people. To
stereotype is to judge someone's character on some sort of superficial
-A stereotype of the woman would be – the
-A stereotype of a woman with blonde hair?
-A stereotype of males?
-A stereotype of Americans?
-A stereotype of the Irish?
-A stereotype of people who belong to the Jewish religion?
-A stereotype of people who belong to the Muslim religion?
Why is this an example of constructed
What are the issues of representing
people in this constructed method in
The representation of
females in vogue
Out of the138
appeared in vogue,
how many were
estimated to be over
a size 4-8?
What are the
Can stereotypical representation be spotted even within a film trailer?
On your blogs post 2 film trailers with stereotypical representation of CRASHIE
The hypodermic needle
this theory was the first attempt to explain how
mass audiences might react to mass media.
The Payne Fund studies of the 1930s, which
focused on the impact of motion pictures on
children, and Hitler's manipulation of the mass
media during WWII to unify the German public
behind the Nazi party.