Your content, live andshared where you want it.Mobile, tablet, web and TV
Pixt was build as a platform from its inception. This allows content to be referenced from various cloudand social photo services and used in Pixt Walls. Content can also be dragged from service to service,from Flickr into Facebook into Picasa etc.Walls can be viewed, shared and embedded across the web, mobile and tablets to create ubiquitousaccess to content.Touch, drag &arrange photosand videosEmbed PixtWalls on yoursite or blogClick photosand videos tozoom them upContent can besourced &moved betweenFacebook,Flickr, Picasa,YouTube etc.Pixt users create Pixt Walls. Live, collaborative, physicalized photo and videowalls viewable simultaneously on web, mobile, tablet and connected TV.
Pixt is innovating and re–physicalizing the way users and brands interact withcontent.Pixt has built a platform that allows users a way to go beyond sharing, and begincollaborating around their life events within their circles.With the scalability of Pixt these life events can be highly personal, like yourchilds birthday party, mid sized like a party, and massively social like concerts,festivals and sporting events. Pixt facilitates collaborative experiences acrossthis full range by giving users full control of the viewing and sharing of Pixt Walls.Pixt is both a photo host, but more importantly a photo aggregator. Photos do notneed to be stored on Pixt to be viewed on Pixt. Pixt Walls are mixed walls ofphotos and videos hosted and live of Facebook, Flickr, Picasa, Instagram, andYouTube.
Pixt was established in 2011. Currently the company has 4 employees and astrong pool of contract help. It has offices on Kearney st. in San Francisco and inMarin.Pixt is a registered Delaware C-corpPixt has raised $500,000 of angel funding.Pixt was built as a backend platform firstPixt web product Alpha launching Q2 2012Android mobile and tablet launching Q1 2013Ipad Launching Q1 2013Iphone launching Q1 2013
• The Pixt website has 16,000 users• Pixt returning visitors average visit duration is 10 minutes (00:09:55)• the Pixt Facebook App is growing by 146% m/m with 8,247 Monthly ActiveUsers• Pixt Android Mobile applicationlaunched in March 2013• 39,000 installs• an average rating of 4.43 starsout of 5• Pixt Iphone app launched 5 2013
Chris Schmidt, co-founder, ceo4th start up. Sold first (Zowie) to LEGO. LeapFrog- Manager Content Strategy. Method- Sr. StrategistRon Sheridan, co-founder, cbdoco-founder Oversee.netDavid Williams, lead developer (sun microsystems)Alexei Barnes, developer (royal college)David Levine, technical advisor (Oracle)InvestorsFred Hsu, Manage.com; co-founder Oversee.netTheorem Ventures, Andy Getsey, James Hannon; Founders Atomic PRBill Mushkin, Name.comAdvisorsJames Pomerantz, photo editor, The New YorkerGreg Johnson, Executive Design Director, William Morris EndeavorBrayton Johnson, Founder and coo, find the best; CEO WP Associates
By 2015 over 80% of handsets will be smart phones9 out of 10 US consumers own a tablet, smartphone or cellphone300 million photos are added to Facebook every dayInstagram has 90 million active users2012 Mobile M&A increased $59%, totaling $20.1 billion2013 Mobile app revenues surpassed $30B, doubling since 2011Pinterest – valuation 2.5BInstagram – purchased by Facebook for $1BThislife – raised 2.5M on a 10M valuation. 6 months later acquired by shutterflyErly – Kleiner Perkins backed. Purchased by AirtimeAlbumatic – 6 months old, raised 4.5MPixable – purchased by SingTel for 26.5M
Q2 2013• User acquisition• SEO and deep analytics integration with GA and MobileAppTracking• Backend scaling• Product iteration, testing, development• Pixt Brand Account dashboardQ3 2013• User acquisition• Brand account acquisition• Community activation feature development• API development• Print integrationQ4 2013• Photo and video re-aggregation and cloud back up• E-commerce integration
• Brand Accounts• Embedded white label walls distributed on brand sites and blogs• On premise and online digital signage / community walls• Brand product walls with transaction links• Embedded Facebook walls• Live event walls with account registration and analytics• Affiliate Partnerships• Storage partners- Photo and video backups through Pixt to the cloud• DropBox, Box.net, Google drive, Amazon• Print partners- Café press, Shutterfly, Snapfish, SmugMug• Affiliate Commissions:• Amazon, Ebay, Overstock• Advertising – Contextual add insertion into sponsored walls• Premium User Accounts, feature sets
Brand Accounts: three year projectionsThese projections are a roll up ofBrand accounts for• White label Walls• On Premise Walls• Brand Product Walls• Facebook Walls• Event WallsAffiliate Revenue: three year projectionsThese projections are a roll up ofAffiliate revenue for• Storage partners• Print Partners• Affiliate commissions
Runway:• Ensure a 8 to 12 month growth phasePlatform:• Iterative platform development and testing• Launch the Pixt API• Launch Pixt Brand PlatformMarketing:• SEO, SEM, Mobile ads, Facebook ads• Earned Marketing: Scale the Pixt Event presence with free / low cost walls todrive exposure• PR, SponsorshipsTeam• Addition of 2 developers• Addition of 2 marketing reps
Scenario 1: Massive user growth leading to M & ABy bringing an intuitive interface to the organization, and collaboration aroundphotos and videos Pixt positions itself at the intersection of digital photo sites,cloud storage, social networks.Consumer apps represented 20% of the total Mobile M & A transactions 2012M&A exits achieved an average return of 7.5XScenario 2: Q4 profitabilityBy offering brands the ability to connect with their customers through usergenerated content and content sharing Pixt will be able to aggressively pursuebrand accounts where Pixt is embedded on brand and event sites.Pixt has trial marketed the concept with Diageo and Universal Technical Institute.
Pixt is offering a convertible note Seed roundRaise:$750,000 with the option to raise an additional $500,000 on the roundCap:$5,000,000Discount:A 20% discount will be offered to the first $350,000 investedA 10% discount will be offered to the remainder of the roundInterest:6% Annual rate
Pixt is an experience, not a deck, so please let us know a time that we can showyou its unique look, feel and features.Pixt is live on all platforms, in Alpha release and growing. Jump on, make a walland have fun with your photos again.To follow up please firstname.lastname@example.org 847 5868
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