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Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
Care Club Prestn04 21 09minus Numbers
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Care Club Prestn04 21 09minus Numbers

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Transcript

  • 1. COMPANY OVERVIEW  Adult Day Care Health Services  Registered brand of Care Brands Systems, Inc., St. Louis, MO
  • 2. COMPANY OVERVIEW, cont.  Local centers, national launch 2008  Licensing opportunities for local market  Strong management team, relevant experience . . . .
  • 3. Mike Noto, President  30+ years management, sales and marketing  President, real estate investment firm  Founder/EVP Sales & Marketing, WAN Technologies – Inc. 500 #96 Fastest Growth  Branch/National Accounts Manager, MCI Telecommunications
  • 4. Dan Ricci, Director Clinical Services  20+ years experience health management  Masters, Clinical Social Work  Masters, Divinity  Fellow, Medical Social Psychiatry  Practical therapy experience  Co-authored 2 books and contributor to numerous publications
  • 5. Helen Ferreri, Director Medical Services  15 years practical experience in hospital, community & primary care management  RN & Holistic Nursing Associate  Director and management experience, Adult Day Care  Training and recruiting experience
  • 6. Rick Forrestal, VP Marketing  30+ years marketing, advertising, promotion, PR and media  President, 3 promotion and ad agencies  Extensive national client experience  Expertise in non- traditional media exposure  Strong creative skills
  • 7. Chris MacLellan Director of Operations  20+ years experience adult care/administrator  Director, Elder Care Ministry  Academic Dean  Geriatric Social Worker  Patient Care Manager  Seniors Real Estate Specialist (SRES)  BA, Family Services  MA, Theology
  • 8. Care Club SM  Adult Day Health Care Centers  Trained specialists providing day care  Safe, supportive “family” environment  Social, recreational, and health related services
  • 9. Care Club SM  Planned program of activities  Nutritious daytime meals and snacks  Daily, Monday-Saturday, 7:00am-6:00pm  RN or CNA/CMT on staff  Caring “point of difference”
  • 10. Mission Statement To provide quality, credentialed day care to our clients in a responsible, caring and loving environment, and a respite to the family ‘caregiver’ so they feel comfortable that their loved one will receive personalized health services and social activities in a family environment on a daily basis.
  • 11. Care Club Vision SM Develop, implement & maintain support processes for licensed operators assuring:  Local, state, federal requirements are met  Technical & operational support for site implementation  Experienced corporate administrators  Community involvement, marketing support  Safety, protection and care for the rights of senior participants  Profitable return on site operation
  • 12.  Consistent corporate branding  Slogan defines our point-of-difference  Quality media, collateral, e-marketing  Differentiates us from our competition
  • 13. The Need  America is aging!  Population age 65 to double by 2030  72 million seniors by 2030.  Unmet need for senior adult day care.  1 of 4 households cares for aging adult.  Life expectancy increasing annually.
  • 14. Demand Is Increasing  By 2030 seniors will be 20% of U.S. population (70+ million)  Oldest “boomers” are now entering 60s  Live-at-home seniors show a dramatic increase  Caregiver children can’t afford to remain home for elderly loved one care  Businesses lose millions $ annually due to lost worker time Source: U.S. Census Bureau
  • 15. Shortage of Adult Day Services in Most U.S. Counties  Current # Adult Day Centers: 3,407  Estimated Centers Needed Nationwide: 8,520  60% of U.S. Counties Are Underserved Source: National Program Partners In Caregiving, Grant Study
  • 16. Increased Awareness For Need Of Adult Day Care  55% of adult day care clients live with adult child or spouse  Need for expanded variety of services, including caregivers  Increased public awareness of need for adult day care services  Increased knowledge for new center investors regarding predictors of success Source: Wake Forest University School of Medicine
  • 17. Health Care Costs Skyrocketing  Last 5 years costs have increased over 10% per year (3x the rate of inflation)  Consequence : 57 million can’t keep up with their medical bills and 43 million are insured!  Retirement assets are in jeopardy for many
  • 18. Senior Care Costs Are OUT OF CONTROL  Nursing Home Care : $82,000 per year  Assisted Living Care : $37,000 per year (not covered by Medicaid)  Adult Day Care : $10,000 - $15,000 per year (Medicaid pays)  Source: AARP
  • 19. Adult Day Care Option  Best alternative, cost effective solution  Less guilt on caregiver  More quality time with parent or spouse  Flexible scheduling  Postpones nursing home commitment  Best alternative to nursing home care before it’s needed
  • 20. Entrepreneur Magazine (6/2008)  “Not enough elderly day care centers to accommodate the growing need”  “Adult day services are one of the Top 10 fastest growing businesses in the U.S.”  “The Adult Day Care industry is one of the best-kept secrets around.”
  • 21. Turnkey Implementation Upon application and approval, Care Club operator agreement authorizes 1 or more retail club location(s), including:  Care Club corporate management team  Supervision, training, implementation  Staffing, applications, quality assurance
  • 22. Care Club Services Provided  Site selection, demographics  Zoning, site leasing or purchase  Licensing/application process  Design, floor plan management  Staffing and training support  Complete policy, procedures, and operating manual, including state regulations  Accounting procedures & software
  • 23. Care Club Services (Cont’d)  Budgeting and billing process  Computer and software procedures  Reporting requirements  Marketing/Advertising/Publicity  New business generation  Community tie-ins, links with social service providers, local PR, newsletters
  • 24. Care Club Services (Cont’d)  Catering and meal service contracts  Nursing, health & medical guidelines  Medical services training  Service partner contacts (transportation, podiatrist, hair, massage, etc.)  Quality assurance
  • 25. Participant Pay Options  Fees range from $50 to $70 a day  Private health & LTC insurance pays % for licensed, registered facilities  Private pay if not eligible  Medicaid and VA benefits apply  A la carte pricing for additional services
  • 26. Benefits/Value CLUB OPERATOR –  Turnkey implementation and support of highest quality club operation, with total support and experienced professional management team.  Tremendous profit and growth opportunity.
  • 27. Benefits/Value  CLUB MEMBER – Highest quality, well planned day care, in comfortable “family oriented” professionally staffed facility.  Most variety and diversity of services to keep member mentally, physically and socially involved.
  • 28. Benefits/Value MEMBER CAREGIVER -  Peace of mind and respite of caring, comprehensive support of club member.  Value added a la carte direct services available to make care giver’s life easier/fuller -- e.g. laundry, pet sitting, meal preparation, legal help, etc.
  • 29. Competitive Advantage  No other provider offers “caring, family environment” PLUS Caregiver support  Total services, second to none  Great branding, quality positioning  Most experienced management team and training expertise  Most complete marketing support  Tailored to local operator/neighborhood
  • 30. Advertising/Marketing  Local market PR and publicity, awareness  Direct mail and handouts to local business  Church tie-ins, social support groups  VA contact and association  Hospitals, health centers, pharmacies  Specialized physician groups  Select local print media  Site Day Care newsletter bulletins

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