Practical Social Media Tips For Chefs and Farmers

1,883 views

Published on

Social media tips shared at Arizona Farmer+Chef Connection 3 conference with chefs and farmers in mind.

Published in: Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
1,883
On SlideShare
0
From Embeds
0
Number of Embeds
105
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Practical Social Media Tips For Chefs and Farmers

  1. 1. practical social media tips for chefs & farmers arizona farmer+chef connection 3
  2. 2. chris lee food, social media nut @chrislee socialfoodaz.com
  3. 3. http://bit.ly/socmedrev2
  4. 4. critical accounts • domain name • gmail, youtube (vox, picasa) • yahoo, flickr (delicious) • twitter • facebook (need 25 likes) • claim even if not engaging
  5. 5. website musts • domain name – godaddy (handle) • hours • menu • physical address • map • contact info
  6. 6. blog considerations • takes work – commit • benefits – no character limit – allows you to tell a story – inline photos / video – seo
  7. 7. http://google.com/lbc local business center
  8. 8. google maps tips • mapping and • add your business directions • claim your business – 60 million users • fill in your place – most popular service page • seo / ranking – hours – often 1st page – menu – aggregated – cuisine • favorite places – reviews – program & qr codes – photographs
  9. 9. twitter tips • status updates • engage – 140 characters – @back – 105 m+ registered – dm back – 75% traffic not • content twitter.com – great for breaking news, • bio, pic announcements • follow people – links (subscribe) – twitpics • people follow you • tweetups • people mention you • twitter lists • twitter clients
  10. 10. facebook tips • stats • content – 500 million + users – updates – 50% logon daily – photos – 700,000 businesses – links – great for b2c – videos • create a page (url – 25) • integration • like • stream – they choose you – like – one way relationship – comment – no contact info • places • engage
  11. 11. smartphones • rich clients – twitter – facebook • engage • use down time • media – photos – video
  12. 12. yelp tips • over 38 million • yelp makes money visitors a month selling ads • 12 million + reviews • pay attention to your – Over 85% rate 3 starts reviews. or high private/public • free business responses as accounts needed. • claim your acct • be careful how you • fill out your profile respond
  13. 13. Do you know who your mayor is?
  14. 14. google alerts who’s talking about you?
  15. 15. recommendations • listen – google alerts, twitter Search, tweetbeep, tweetalarm • get set – have a consistent presence • username, avatar, bio – http://knowem.com • engage – facebook, twitter – pay attention to your fans/advocates – don’t sell (all the time) • reach out – events, tweet ups, *fn’s • make it fun! – pictures - lots of pictures, video
  16. 16. credits • photos 5. flickr/conversation prism/briansolis 5. americancorner.hu/conversation1 6. flickr/open book/andreasej 7. flickr/safe handle/phatcontroller • websites knowem.com twitpic.com namechk.com facebook.com wordpress.com yelp.com google.com/lbc foursquare.com twitter.com flickr.com socialfoodaz.com

×