Jack in jump out tech valley high school 101112

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metacognition+reinvention presentation I delivered at Tech Valley High School on Oct. 11, 2012

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  • Slide 1 - Hi there my name is Chris Bishop. I work at IBM as a senior communications specialist. I create presentations, do a lot of different kinds of writing and look for ways to use social media.   The reason I am here to day – and I want to thank Dan and Denise for inviting me to come speak with you – is that I have had six careers in the past 35 years, ranging from touring rock musician to jingle producer to corporate management consultant.   I was invited to speak at my college alma mater a couple years ago and talk about how my education had served me. This is when I first began thinking about these concepts and how I had gone from one career to another. That is what I want to share with you all today.   I’m going to give a bit my own personal background so you have a context for my speech. Some of the pictures are pretty funny – feel to laugh or poke the kid the next to you.   Then talk about what the future global borderless workplace is going to look like – this new paradigm for *work*.   Then share my three secret sauce ingredients – what I call antenna, network and brand. So let’s begin… [NEXT SLIDE]
  • Six months after graduating from Bennington College with a BA in German literature, I got a gig with a touring country-rock band called McKendree Spring. Six months after that I was doing gigs in England and Germany and then went to a studio in Oxford to record my first album. Once we finished the basic tracks and overdubs, we went to London to mix it. That’s where I ran into Mick Jagger in the hallway. He was working on Goats Head Soup downstairs and we wee doing our record upstairs. Needless to say he was polite and professional. I did a total of three albums with that band and then – as most bands do – we broke up. I had t oured all over the US and Canada. Recorded three albums – one at the Manor, Oxford, England, Electric Ladyland- (Hendrix’s studio on 8 th St in New York) and Bearsville in Woodstock, where the Band, Bob Dylan and Todd Rundgren among other made records…when the band broke up I moved to New York City [NEXT SLIDE]
  • So I moved to New York City, the Big Apple – to see if I was actually good enough to be able to make a living. I started working almost immediately with a range of different bands. I toured with Robert Palmer, the English pop singer – did two tours and a live album in London. Also played with Chuck Berry, Bo Diddley, Darius Brubeck (Dave’s eldest son) and many many more. I played in literally dozens if not hundreds of bands during the 16 years I lived in Manhattan. The picture on the upper left is me and Peter O’Toole on the set of a TV movie called Svengali. Lower left is the Robert Palmer Band in July 1981 outside the Copenhagen airport heading off the play at the Roskilde Festival. Lower right is the cover of the live album I did with Robert Palmer in London at the Orpheum Theater in November 1980. But tiring of being on the road and wanting to sleep in my own bed at night, I began asking my friends: how do talented musicians in New York make a living and not have to tour. The answer? Jingles! [NEXT SLIDE]
  • So I asked everyone I knew and called and wrote to people, took cassettes with examples of my playing to 100s of people – writers, arrangers, composers, producers, singers, musicians. It was an uphill battle but eventually I found a few producers who liked me and were willing to take a chance. One of the coolest dates I did was playing bass and singing on the first Kit Kat jingle – “Gimme A Break”. The residuals from that were wonderful – a steady stream of checks arriving in my mailbox. I broke in first as a bass player but quickly realized the musicians were regarded as pretty much expendable. So I moved into roles as an arranger, composer and eventually producer. I worked for 5 years at a small jingle house in the city using an instrument called a Synclavier one of the very first digital musical instruments that stored instrument timbres as data. [NEXT SLIDE]
  • But I started to get tired of the jingle biz – it repetitive after awhile – agency creatives asking for more Duran Duran track to sell shampoo. So I began looking around for other options. The Internet and the Web were just starting to appear and spread out into the broader culture and away from academia and government. So I taught myself to be a web producer. Worked at several seminal interactive agencies in New York – CKS Partners, Eagle River Interactive, i3 Media – made the transition by learning, reading, talking to people. [NEXT SLIDE]
  • I tell people I have been involved in the web since way back when it was hip. Now its everywhere and we can’t live without it. I worked at a couple seminal interactive agencies in New York and the got a chance to interview at IBM. This was due to networking again – I met a woman on the train who was working on Deep Blue at IBM and I was at an agency. We kept in touch and about a year later she sent me note asking if I would be interested in interviewing at IBM. I said why absolutely….not! What would I do at IBM?!?! Any way I went to speak to the VP who was vey nice. We chatted about my mixed bag of a resume and she said, great – can you start next week? I stood there flabbergasted! What – me a rock n roll guy working for IBM? And here I am 14 years later having had several different jobs just at IBM. [NEXT SLIDE]  
  • When I graduated in 1972, there were no: no personal computers, no World Wide Web, no cell phones, no Facebook, no DVDs’ also - no hybrid cars, no blogging, no texting, no Leet Speak, no cloning, no mapping the human genome, no space shuttle, no microloans, no wireless power, no black president. Surveying a shattered employment landscape, they summoned the optimism to regard looming obstacles as opportunities for scenic detours. "There are definitely downsides to it being harder to get a job," says Alex Lavoie, a 21-year-old junior from Avon, Conn. "But it's forced people to look harder at what they really want to do instead of following a standardized path." Read more:  http://www.time.com/time/specials/packages/article/0,28804,1898024_1898023_1898101,00.html #ixzz1aCHHmoWD [NEXT SLIDE]
  • Estimates are 85% of the jobs you will be doing haven’t been invented yet… You'll be using technologies that don't exist… And solving problems we don't yet know are problems SO how do you prepare? [NEXT SLIDE]
  • By 2019, Generation X — that relatively small cohort born from 1965 to 1978 — will have spent nearly two decades bumping up against a gray ceiling of boomers in senior decision-making jobs. But that will end. Janet Reid, managing partner at Global Lead, a consulting firm that advises companies like PepsiCo and Procter & Gamble, says, "In 2019, Gen X will finally be in charge. And they will make some big changes." Read more:  http://www.time.com/time/specials/packages/article/0,28804,1898024_1898023_1898086,00.html #ixzz1aCF2d0sy "Paying your dues, moving up slowly and getting the corner office — that's going away. In 10 years, it will be gone," says Bruce Tulgan, head of the consulting firm Rainmaker Thinking, based in New Haven, Conn., and author of a new book about managing Gen Y called  Not Everyone Gets a Trophy. Read more:  http://www.time.com/time/specials/packages/article/0,28804,1898024_1898023_1898086,00.html #ixzz1aCFDrkIJ [NEXT SLIDE]
  • The Top jobs in 2012 did not even exist in the year 2002!   iPhone/iPad app developer Mobile marketing director microfinance infrastructure designer 3D content developer for movies, TV social network manager cloud - relocating productivity tools organic solar cell development digital image management [NEXT SLIDE]
  • Who would like to be: nanopharmacist creating swallowable machines with medicine in them? metaverse event planner? astrobiologist? [life forms on other celestial bodies] Martian transportation coordinator? Lunar tourist guide? holographic content designer? Other things to think about: what skills would be required - what exist now, which do not exist yet? [ leading to having them think about their own skills portfolio ] what is the state of the technology to support this role? what other *partners* would you have to work with to be successful? describe the ultimate deliverables - outcomes, work products, design specs, process framework
  • To be successful, will no longer require niche, narrow, discipline focused skills, but a new set of tools and approaches: Creative problem solving Comfortable with ambiguity Passionate Self-directed Resilient & resourceful Knowledge across disciplines Global perspective
  • Let’s shift gears a bit and talk about my three secret sauce ingredients for success in the global borderless workplace: 1. Antenna what you want to do what is happening in the world 2. Brand - defining and assessing your own brand 3. Network - finding people with similar interests
  • Monitor the world Focus on your own skills, needs Map the two against each other Trust your instincts Chase the maelstrom Follow your bliss
  • Formerly the domain of movie stars, athletes and the occasional politician – but now it is everybody’s challenge a brand is a promise, a perspective, a uniqueness that differentiates you from the rest of the pack You are what you do and think and write Just as companies have brands you have a brand Need to always be thinking of your own brand STORY: Mike Brecker in the studio [NEXT SLIDE]
  • I broke into the jingle business using 3x5 cards in a box written in pencil Critically important in a global integrated economy Facebook, Twitter, LinkedIn, MySpace, Plaxo, Xing, ACT, Google docs, other contact mgmt tools Note cards, yellow pads, whatever works Don’t get hung up on the tools! They will come and go and change and evolve –ultimately it is the people behind these tools
  • Jack in jump out tech valley high school 101112

    1. 1. jack in…jump out Christopher Bishop Tech Valley High School October 11, 20121
    2. 2. 2
    3. 3. 3
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    5. 5. 5
    6. 6. 6
    7. 7. Technology… is making geography … history7
    8. 8.  Estimates are 85% of the jobs you will be doing haven’t been invented yet…  Youll be using technologies that dont exist…  And solving problems we dont yet know are problems8
    9. 9. U.S Department ofLabor predicts thattoday’s learners willhave 10-14 jobs…by age 38!9
    10. 10. Top jobs in 2012 did not exist in 2002!• iPhone/iPad app developer• Mobile marketing director• microfinance infrastructure designer• 3D content developer for movies, TV• social network manager• cloud - relocating productivity tools• organic solar cell development• digital image management 10
    11. 11. Future jobs we cant imagine• nanopharmacist• metaverse event planner• astrobiologist• lunar tour guide• holographic content designer11
    12. 12. To be successful…• Creative problem solving• Comfortable with ambiguity• Passionate• Self-directed• Resilient & resourceful• Knowledge across disciplines• Global perspective12
    13. 13. Secret Sauce1.Antenna • what you want to do • what is happening in the world2.Brand - defining and assessing your own brand3.Network - finding people with similar interests13
    14. 14. 1) Antenna • Monitor the world • Focus on your own skills, needs • Map the two against each other • Trust your instincts • Chase the maelstrom • Follow your bliss14
    15. 15. 2) Brand • Essence of who you are • What makes you unique • Everything you say & do • Establishes your expertise15
    16. 16. 3) Network• It’s not what you know, it’s who you know• Lifelong job• Strangers with experience• Share your perspective• Use the tools!16
    17. 17. What’s next? • Go forth • Have fun • Change the world • Keep me posted17
    18. 18. Resources BOOKS •Hamlet’s Blackberry – William Powers •The World is Flat – Thomas Friedman •Cognitive Surplus – Clay Shirky •Life After Television – George Gilder •The Next Convergence – Michael Spence MAGS/WEB SITES •MIT Tech Review •Mashable •Huff Post •Wired •The Futurist18
    19. 19. THANKS! christopherbishop123@gmail.com http://twitter.com/chrisbishop http://www.christopherbishop.net Second Life: Christopher Express19

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