CBD Presentation11 Feb09

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My presentation to the job-seeking professionals at CBD Network in Kelowna.

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CBD Presentation11 Feb09

  1. 12. How Long Does it Take? <ul><li>November 19, 2007 </li></ul><ul><li>February 11, 2008 </li></ul><ul><li>(Actually January 30 th ) </li></ul>
  2. 14. <ul><li>$4.8 Billion Profit </li></ul>
  3. 15. <ul><li>Online Advertising to Triple </li></ul><ul><li>President Obama </li></ul><ul><li>Q1 2008 - $3.5 Million </li></ul>
  4. 16. Enquiro <ul><li>Search Marketing </li></ul><ul><ul><li>SEO </li></ul></ul><ul><ul><li>PPC </li></ul></ul><ul><ul><li>Analytics (Tracking) </li></ul></ul><ul><li>Research </li></ul><ul><ul><li>Eye-tracking </li></ul></ul><ul><ul><li>Usability </li></ul></ul>
  5. 17. Enquiro <ul><li>Search Marketing </li></ul><ul><ul><li>SEO </li></ul></ul><ul><ul><li>PPC </li></ul></ul><ul><ul><li>Analytics (Tracking) </li></ul></ul><ul><li>Research </li></ul><ul><ul><li>Eye-tracking </li></ul></ul><ul><ul><li>Usability </li></ul></ul>
  6. 18. Search Engine Optimization
  7. 19. Enquiro <ul><li>Search Marketing </li></ul><ul><ul><li>SEO </li></ul></ul><ul><ul><li>PPC </li></ul></ul><ul><ul><li>Analytics (Tracking) </li></ul></ul><ul><li>Research </li></ul><ul><ul><li>Eye-tracking </li></ul></ul><ul><ul><li>Usability </li></ul></ul>
  8. 20. Pay Per Click
  9. 21. Enquiro <ul><li>Search Marketing </li></ul><ul><ul><li>SEO </li></ul></ul><ul><ul><li>PPC </li></ul></ul><ul><ul><li>Analytics (Tracking) </li></ul></ul><ul><li>Research </li></ul><ul><ul><li>Eye-tracking </li></ul></ul><ul><ul><li>Usability </li></ul></ul>
  10. 22. Analytics (Tracking)
  11. 23. Fun with Analytics and Property Management <ul><li>Find a dead body </li></ul><ul><li>Write a blog about it </li></ul><ul><li>See what sort of people show up </li></ul>
  12. 24. Analytics (Tracking)
  13. 25. Enquiro <ul><li>Search Marketing </li></ul><ul><ul><li>SEO </li></ul></ul><ul><ul><li>PPC </li></ul></ul><ul><ul><li>Analytics (Tracking) </li></ul></ul><ul><li>Research </li></ul><ul><ul><li>Eye-tracking </li></ul></ul><ul><ul><li>Usability </li></ul></ul>
  14. 26. Tobii Eye Tracker
  15. 27. Google Golden Triangle
  16. 28. 100 80 60 50 40 25 10
  17. 29. Google’s Golden Triangle
  18. 30. Eye Movements
  19. 31. Our Research Google MSN Yahoo
  20. 33. The Boring HR Bit
  21. 34. Currently <ul><li>27 Staff </li></ul><ul><ul><li>Search Marketing Team </li></ul></ul><ul><ul><li>Research Team </li></ul></ul><ul><ul><li>Sales Team </li></ul></ul><ul><ul><li>Marketing Team </li></ul></ul><ul><ul><li>Executive and Management Team </li></ul></ul><ul><li>Remote Workers </li></ul><ul><ul><li>Victoria </li></ul></ul><ul><ul><li>(Ireland) </li></ul></ul>
  22. 35. Core Values <ul><li>Excellence Flawless Execution, Continuous Improvement </li></ul><ul><li>Needs Recognizing and Responding – Team, Clients, Community </li></ul><ul><li>Quality of Life, People, Organization </li></ul><ul><li>Unity We above Me </li></ul><ul><li>Integrity Honesty and Fairness </li></ul><ul><li>Respect Diversity and Value </li></ul><ul><li>Outside the Box Being Visionary </li></ul>
  23. 36. My Interviews <ul><li>January 20 Email </li></ul><ul><li>January 21 Reply </li></ul><ul><li>January 22 with Tracy (HR) </li></ul><ul><li>January 28 with Jason (Superivsor) and Tracy </li></ul><ul><li>January 29 with Jason, Tracy, Barb (GM) and Gord (CEO) </li></ul><ul><li>January 30 Offer </li></ul><ul><li>January 31 Reminder Email </li></ul>
  24. 37. <ul><li>Postings: </li></ul><ul><ul><li>www.enquiro.com </li></ul></ul><ul><ul><li>OSTEC </li></ul></ul><ul><ul><li>Industry Sites </li></ul></ul>Positions
  25. 38. Applying <ul><li>www.enquiro.com </li></ul><ul><li>Email </li></ul><ul><ul><li>Skills and Experience </li></ul></ul><ul><ul><li>Match with Core Values </li></ul></ul><ul><ul><li>Top 10 Reasons we should hire you </li></ul></ul>
  26. 39. <ul><li>I can juggle. </li></ul>
  27. 40. <ul><li>I can teach you to juggle (anyone!) within 10 minutes. </li></ul>
  28. 41. <ul><li>I’m 25, and stable. </li></ul><ul><li>I’m like a Leatherman multi-tool crossed with Lego. </li></ul><ul><li>I’m useful now, but still young and flexible to develop myself to be useful in whatever part of your organization I’ll perform best in. </li></ul>+ =
  29. 42. How you know it’s you <ul><li>Slighty crazy </li></ul><ul><li>Fun </li></ul><ul><li>Self Motivated </li></ul>Curious Driven
  30. 43. <ul><li>You’ve considered naming a child </li></ul>
  31. 44. <ul><li>Daily Foosball is a way of life </li></ul>
  32. 45. Top Secret Internet Tips <ul><li>Be Friendly </li></ul><ul><li>Be Honest </li></ul><ul><li>Be Visible </li></ul>
  33. 53. Image Credits: <ul><li>Images linked where possible. </li></ul><ul><li>Slides 1,2,51 & 52: www.thisisindexed.com </li></ul><ul><li>Slide 26: Tobii, www.tobii.com </li></ul><ul><li>Slide 47: http://fran6.deviantart.com/art/Wordpress-Wallpaper-on-Wood-70739548&usg=AFQjCNEmTTf9Qh_gWoC_XzodyrAUy5Wwuw </li></ul><ul><li>Eyetracking Images: Enquiro Research, used with permission http:// www.enquiroresearch.com / </li></ul>

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