Report On The Hostel Scene from San Diego

San Francisco Hollywood

San Diego

Where in the world is San Diego?

Where in the world is San Diego? 0  120 miles south of Los Angeles 0  1 ½ hour ﬂight to San Francisco 0  20 miles north of Tijuana, Mexico

What’s so special about San Diego? 0  Birthplace of California 0  Second largest city in CA 0  8th largest city in USA 0  Most southern major city in CA 0  1.3 million residents 0  29.8 million annual county visitors 0  10 million Gaslamp visitors 0  Average daily temp 70F/21C 0  Can ski, swim and visit desert in one day

SAN DIEGO TOURISM 0  70 miles of beaches 0  Surﬁng lessons

SAN DIEGO TOURISM 0  70 miles of beaches 0  Surﬁng lessons 0  Sea World 0  San Diego Zoo and Wildlife parks

SAN DIEGO TOURISM 0  70 miles of beaches 0  Surﬁng lessons 0  Sea World 0  San Diego Zoo and Wildlife parks 0  Skydiving 0  Coronado Island

SAN DIEGO TOURISM 0  70 miles of beaches 0  Surﬁng lessons 0  Sea World 0  San Diego Zoo and Wildlife parks 0  Skydiving 0  Coronado Island 0  Midway Naval Museum 0  Balboa Park

SAN DIEGO TOURISM 0  70 miles of beaches 0  Surﬁng lessons 0  Sea World 0  San Diego Zoo and Wildlife parks 0  Skydiving 0  Coronado Island 0  Midway Naval Museum 0  Balboa Park 0  Wine Country 0  Tijuana, Mexico

SAN DIEGO TOURISM 0  70 miles of beaches 0  Surﬁng lessons 0  Sea World 0  San Diego Zoo and Wildlife parks 0  Skydiving 0  Coronado Island 0  Midway Naval Museum 0  Balboa Park 0  Wine Country 0  Tijuana, Mexico 0  Harbor Cruises 0  Whale Watching

SAN DIEGO EVENTS 0  Mardi Gras Parade 0  Rock and Roll Marathon

SAN DIEGO EVENTS 0  Mardi Gras Parade 0  Rock and Roll Marathon 0  Jazz Fest 0  Halloween Monster Bash

SAN DIEGO EVENTS 0  Mardi Gras Parade 0  Rock and Roll Marathon 0  Jazz Fest 0  Halloween Monster Bash 0  Comic Con

San Diego competitive overview

San Diego competitive overview Banana Bungalow Ocean Beach Internaonal HI – Point Loma ü  Directly on the beach ü  Couple of blocks to beach ü  15 min walk to beach ü  Fun, party locaon ü  Laid back atmosphere ü  Home-‐like feeling ü  70 beds ü  120 beds ü  53 beds ü  $22 -‐ $37 for dorm beds ü  $20 -‐ $35 for dorm beds ü  $19 -‐ $24 dorm beds ü  20 min drive to ü  15 min drive to downtown downtown

San Diego competitive overview AAE – 500 West Lucky D’s HI – Downtown ü  In business district ü  Newer hostel in town ü  Diverse atmosphere ü  Former YMCA ü  Social atmosphere ü  155 beds ü  259 rooms most private ü  120 beds ü  $25 -‐ $40 dorm beds ü  $22 -‐ $30 for dorm beds ü  $22 -‐ $28 for dorm beds ü  In middle of Gaslamp ü  15 walk to Gaslamp ü  2 blocks from Gaslamp

San Diego hostel challenges 0  Strangely – seasonal market 0  Not travelers ﬁrst choice stop 0  Lack of internaonal exposure 0  Decreased Mexico travel 0  Americans sll learning about hostels 0  Unfamiliar with atmosphere 0  Underesmang value 0  Too many hostels/some illegal

San Diego hostel regulation 0  Transient cerﬁcate required 0  Annual ﬁre inspecon 0  Business license required : 0  Register for: 0  Zoning 0  Business taxes 0  Fire inspecon 0  Hotel taxes 0  Building inspecon 0  Neighborhood compliance 0  Police 0  Health inspecon 0  Unemployment Insurance 0  Workman’s Comp insurance

USA Hostels San Diego 0  1887 historic building 0  In heart of historic Gaslamp area, formerly the Sngaree Red Light district 0  Former brothel and children’s home 0  In business 17 years 0  Reputed to be haunted (5 ghosts!)

USA Hostels San Diego 0  A look at our personality…

USA Hostels San Diego 0  100 beds summer / 76 winter 0  4-‐ and 6-‐bed dorms 0  Up to 8 private rooms with twins, doubles and lol 0  All shared baths 0  Dorm rates from $25 -‐ $32 0  Private rooms from $60 -‐ $72

USA Hostels San Diego 0  ‘Hippie-‐hacienda’ 0  Funky artwork 0  Lounge 0  Common kitchen 0  Internet room 0  Lockers with power points 0  Free pancakes/oatmeal/ toast/ coﬀee/tea/orange drink

USA Hostels San Diego 0  Voted #1 hostel in USA 2009 0  Consistently top-‐ranked San Diego hostel 0  Known for fun staﬀ 0  Daily free acvies 0  Original Tijuana ‘tour’

Newest Amenity Exclusively-‐designed ‘privacy pods’

Report On The Hostel Scene from San Diego

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