Welcome to Fireside Chats! Coalition for Active Living - A Coordinated Approach to Promoting Physical Activity in Canada January 31, 2007 1:30 – 2:30 PM Eastern time Advisors on Tap : Christa Costas-Bradstreet & Nancy Dubois Please join in the audio presentation by telephone: 1 866 355 2663 code: 7221326#
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1:30 PM Welcome and introductions
1:35 PM Presentation and discussions
2:30 PM Closure
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Coalition for Active Living In response to a need to work together more collaboratively and cooperatively, national and provincial organizations created the Coalition for Active Living , led by Active Living Canada
When the well begins to dry up, the animals look at each other in a whole new way!
Who is the Coalition for Active Living (CAL)?
National Action Group
Working to ensure that the environments in which Canadians live, learn, commute, work and play support the choice to be physically active.
Canada Wide Consultation
What is the greatest barrier you face in doing your job?
If you could do one thing to increase physical activity in Canada, what would it be?
If there was a national coalition for Active Living what one thing would you want them to do?
Infrastructure to support physical activity
Access for all people (ability, culture, income)
Focus on Children and Youth
National communication campaign
Funds for health promotion
Identified Issues & Needs
We want a Coalition that will… Get Physical Activity on the agenda, Keep Physical Activity on the agenda Let us help! Be a BIG loud, credible and consistent voice for Physical Activity in Canada
Founding member of CDPAC
Senate – Bill C-54
Physical Activity Policy
Standing committee on Finance
Healthy Living Agenda
Launch of the Pan Canadian Physical Activity Strategy/Minister’s Meeting
Examples of Actions
Scope (national/provincial, local)
A positive or negative impact
Policy Watch Tracks policy that influences physical activity
PAN CANADIAN PHYSICAL ACTIVITY STRATEGY
Pan Canadian Physical Activity Strategy
Implements the recommendations from the;
Research on Physical Activity Roundtable
Active Healthy Schools Communities Roundtable
Active Healthy Kids Canada Report Card
Healthy Living Strategy consultations
Sport Policy (participation)
Coalitions Canada wide consultation
To implement a comprehensive, national, integrated and collaborative strategy to promote health through increasing the physical activity levels of all Canadians. “This Strategy is about creating sustainable, long-term change and will require a significant investment.”
BUILD A MOVEMENT
A value-added Brand can provide cohesion for national, provincial, territorial, and municipal actions
CREATE PHYSICAL ACTIVITY -FRIENDLY COMMUNITIES
Designing for Inclusion
Revitalizing Community Infrastructure
Nurturing Active Kids in Schools and Communities
F/P/T/M governments and the voluntary sector develop and implement policies to support a comprehensive, integrated, and sustained strategy.
Barriers to physical activity will be removed from the physical and social environments in which Canadians live, learn, commute, work and play.
Strategies will be inclusive of all Canadians.
PCPAS Principles cont’d)
Evidence and best practices combined with community needs will guide the work of all sectors.
Research and surveillance systems will provide information about trends, effective policies and programs.
PCPAS Strategic Directions
Healthy Public Policy
Community Physical Environments
Supportive Social Environments
Research Development and Knowledge Exchange
Developed to help guide the Federal investment of “1% of the federal health spending on physical activity and sport”.
Grown to a Movement of over 100 groups and organizations
Recognized as a respected collective voice
Coalition for Active Living We can & must be stronger!
Join the Coalition
Visit the on-line community (web site: www.activeliving.ca)
Contribute to the Policy Watch
Take Advocacy Action!
The Coalition needs YOUR voice!
IMAGINE!.. … What we could do if we all worked together
The Current Physical Activity Landscape in Canada
The 10% Goal of F/P/T Ministers (2010)
The 1% commitment to sport & pa in the Conservative election platform
$100M / yr for pa
Healthy Living Strategy
Pa, nutrition, healthy weights
Healthy Living Network
140 organizations / $2M
Days on the Hill, Sport and Policy Interchange
Board, staff, 3 committees
Sport & Physical Activity
Chronic Disease Prevention Alliance of Canada (CDPAC)
Physical activity rep
Alignment process of the national disease strategies (the “cube”)