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WordPress, Domain Names and Web Hosting Basics
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WordPress, Domain Names and Web Hosting Basics


In this presentation we cover the difference between and We then move on to some tips on how to choose and register a good domain name as well as finding the right hosting …

In this presentation we cover the difference between and We then move on to some tips on how to choose and register a good domain name as well as finding the right hosting provider.

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  • 1. vs + Tips on Choosing a Domain Name and Hosting Provider By Chris Burgess, @chrisburgess (Slides will be posted on Meetup after the talk)
  • 2. Who am I?
  • 3. what my family thinks I do what my clients think I do what my friends think I do what co-workers think I do what society thinks I do what I actually do Image credit:
  • 4. Chris Burgess •  Worked in IT with a passion for web technologies for almost 20 years. •  Run my own business helping clients tackle the web and run a few of my own websites. •  Run training workshops to help keep me on my toes! •  Regularly go to Meetups and comanage WordPress and Melbourne SEO Meetups. @chrisburgess
  • 5. What am I going to cover?
  • 6. I’ll cover… •  What is WordPress? •  What is •  What is • VS •  Domains •  Hosting
  • 7. What is WordPress?
  • 8. WordPress… •  Started in 2003 by Matt Mullenweg •  Single bit of code to enhance the typography of everyday writing •  Now grown to be the largest self-hosted CMS in the world •  Used on millions of sites •  Seen by tens of millions of people every day •  Everything from the documentation to the code itself, was created by and for the community. •  WordPress is an Open Source project –  hundreds of people all over the world working on it (more than most commercial platforms) –  free to use it without paying anyone a license fee and a number of other important freedoms Source:  h*ps://   Image:  h*p://*_Mullenweg  
  • 9. There are LOADS of CMS platforms…
  • 10. WordPress is the most popular by far… Image:  h*p://  
  • 11. How do I get WordPress? There are 2 flavours …  
  • 12. and (commonly referred to as self-hosted)
  • 13.
  • 14.
  • 15. Example of a site Image:  h9p://  
  • 16. Get a free website. Some limitations. •  Commercial enterprise owned and run by Automattic a company that was started by the founder of WordPress •  Shared hosting platform that uses WordPress •  Anyone can get a FREE hosted version of WordPress •  Uses the same WordPress software that you can download from •  Great for people new to websites •  Easy to setup from many different themes available •  Spam protection, backups, security and upgrades are looked after for you •  There are ads with the free account •  You can upgrade to a paid account within if you outgrow your free account •  You can migrate to self hosted site at any time
  • 17. prices
  • 18.
  • 19. What is
  • 20.
  • 21.… Free download and DIY. No limits. •  You’ll need a domain name and hosting (we’ll cover this later). •  Ability to use free (and paid) WordPress plugins (software functionality) and WordPress themes (look and feel) •  Support forums and the WordPress Codex •  You have more flexibility with this option •  You may need some technical knowledge (or help) to be able to set up and run the website •  You are responsible for backups, upgrades and security of your site (although most hosts help with this)
  • 22. typical pricing •  It’s free to download a copy of WordPress •  Pay around $10 per year for a domain •  Pay around $100 per year for “basic” website hosting •  With some technical knowledge you can learn to do updates, backups, maintenance and monitoring otherwise you may need to allocate some time or budget to get professional help when needed
  • 23. Which one should I use?
  • 24. “I just want to blog – can’t someone manage the hard stuff for me?” “I need more functionality, control and a professional site” Beginners Hobbyists Limited Budget Businesses eCommerce Community Applications
  • 25. •  Free •  Free hosting (limited storage) •  Free domain •  Looks after all the updates, backups and security •  Paid upgrades available •  Free to download, but… •  Pay for hosting •  Pay for domain name •  You need to look after the updates, backups, maintenance, monitoring and security
  • 26. •  Easy to setup and maintain •  Harder to setup and maintain (although not that hard if you come along to these meetups!) •  Need some technical knowledge •  Need to have access to your cPanel and/or FTP to be able to install •  Some hosting providers do offer a one click install
  • 27. •  Generally free account not seen as very professional •  Displays ads on your site (could be your competitor) •  A subdomain doesn’t look very professional e.g •  There are premium upgrades you can use to achieve some customisation e.g own domain and remove ads •  Looks more professional •  Complete control of how your website appears •  Remove footer links •  No ads (unless you want your own) •  Complete control to extend and integrate with other systems
  • 28. •  Harder to modify •  You can’t modify the source code •  You can’t use plugins •  Restriction on themes •  Easier to modify •  You can modify the PHP source code •  You can use/buy a theme and upload it or build your own (using PHP, CSS etc.) •  You can use plugins to extend the functionality of your site (in my view the most important feature!)
  • 29. In summary, it comes down to your specific needs. For more help on using WordPress visit:
  • 30. Domain Names and Hosting
  • 31. Jargon Buster!
  • 32. What is… •  Hyper Text Transfer Protocol (HTTP) •  World Wide Web (www) •  Uniform Resource Locator (URL) •  Web Server •  Web Browser •  Internet Service Provider (ISP) •  Domain Registrar •  Domain Registry •  Hyper Text Markup Language (HTML) •  PHP Hypertext Preprocessor (PHP) •  Cascading Style Sheets (CSS) •  IP Address ( •  Domain Name ( •  Web Host •  Content Management System (CMS)
  • 33. Think of it like a house… Image:  h9p://­‐news/a-­‐website-­‐is-­‐like-­‐a-­‐house/  
  • 34. Domain Names
  • 35. The address the internet uses to find a website
  • 36. Common domain name extensions… .net .com .org .io .info .co .tv .me Soon you can get .anything
  • 37. Examples of good domain names •  Here’s a list from DNTrade of the Top 10 domain sales over the last few years in Australia: 1. $200,000+ 2. $110,000 3. - $100,000+ 4. - $65,000 5. - $33,001 6. - $30,001 7. $28,001 8. - $27,500 9. - $27,500 10. - $22,002
  • 38. How to choose a domain name •  Keep it short •  Clear business use •  Easy to spell •  Easy to remember •  Passes the radio test •  Usually best to try avoid using numbers and hyphens •  Unique •  Generally most prefer a .com for an international business and for an Australian business •  Check the domain is available. Type it in to your browser or check availability at your registrar •  Check out local marketplaces for ideas or to make an offer on an existing domain
  • 39. Some popular domain name registrars and prices for an available ears   $19.95  2  y ars   .95  2  ye $49 ars   19.98  2  ye $ ars   95  2  ye $49.
  • 40. Some popular .au domain name marketplaces…
  • 41. How do I register a domain name? •  Get an account with one of auDA’s accredited registrars •  Check the registrar offers the domain extension that you want and the price for registration •  For an Australian country code top level domain (ccTLD) like a a or you need to: –  Be an Australian resident with an ABN or ACN –  For you must be a non-commercial organisation (e.g charity) –  Domain must have a close and substantial connection with your business –  Visit the auDA domain name eligibility and allocation policy rules for more information •  No restrictions for registering Top Level Domains (TLDs) like .com, .net or .org
  • 42. How much does a domain name cost? •  If it’s not currently registered typically around $10 per year •  If it is currently registered you have a couple of options: –  Choose different extension or domain –  If the domain is not being used yet you could approach the owner to buy it (you can do a WHOIS search at AusRegistry to get the contact details)
  • 43. For more help and info on domains visit:
  • 44. Hosting
  • 45. Image:  h9p://  
  • 46. How to choose a hosting provider •  Server location: Australian vs International •  Features: What storage, bandwidth, email and other quotas do you get? Does it offer cPanel? •  Price: How much do they charge? (Expect to pay around $100 per year to get basic hosting) •  Support: What support do they provide and how? Tip: Test it out before you buy to see how they respond to you. •  Feedback: Check out the online customer reviews and feedback (talk to the people at this Meetup!) •  Platform: Recommend Linux/Unix platform.
  • 47. Popular Hosting Providers Check  out  my  blog  post  on  Australian  hosPng  providers:  h9p://­‐web-­‐hosPng-­‐providers/  
  • 48. Monitoring •  Free uptime monitoring for 1 website with Pingdom
  • 49. For more help on Aussie hosting visit:
  • 50. Recap time! •  What is WordPress •  What is •  What is • VS •  Tips on choosing a domain name •  Tips on choosing a hosting provider
  • 51. The end… Hey Chris! I want more!
  • 52. Get yourself along to the WordPress Meetups ☺
  • 53. Question Time! Other  Sources:   h*p://­‐vs-­‐org/   h*p://­‐or-­‐org/   h*ps://   h*p://