Kentucky intensive museums seminar

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Kentucky intensive museums seminar

  1. 1. The Kentucky Intensive Museum Management Seminar:Exhibits<br />Fighting for the field trip dollar: Effective Exhibit Planning and Educational Programming for the School Audience<br />Christy Spurlock<br />March, 2010<br />
  2. 2. What Teachers want . . .<br />
  3. 3. So tell me what you want, what you really really want,I'll tell you what I want, what I really really want . . .Spice Girls song “Wannabe”<br />
  4. 4. Exhibits and programming that reflect and enhance what is being Taught and Tested in class<br />
  5. 5. If your build it, they will come . . .<br />
  6. 6.
  7. 7. NO!!!!!<br />Educational Reform<br />State Specific Curriculum<br />Ever Shrinking Field Trip Dollar<br />School audiences will not be sold on visiting exhibits not reflective of their curriculum<br />
  8. 8. If you build it FOR them, they will come . . . <br />
  9. 9. One can stretch/twist to make an exhibit “sort of” match<br />
  10. 10.  Step One<br />I have an idea for an exhibit subject.<br />How do I figure out who (if any) my target school demographic is? <br /> Where do I start first?<br />
  11. 11. Step Two<br />What subjects are taught in which grades?<br />Let’s just go with one content area- Social Studies.<br />What is taught in 1st grade? 2nd? 3rd? 4th? 5th? 6th? 7th? 8th?<br />
  12. 12. KDE Website<br />Curriculum Maps and Core Content* We will come back to this<br />
  13. 13. Step three<br />OK, so now I know the following . . . <br />K-3rd  Government <br />grade Historical Perspective<br /> Cultures & Societies<br /> Economics<br /> Geography<br />4th grade KY History<br />
  14. 14. 5th grade US History<br />6th grade Geography-The World and its people<br />7th grade World History <br />8thgrade US History *Through Reconstruction<br />
  15. 15. What about High School?<br />What is taught in Social Studies during 9th? 10th? 11th? 12th?<br />What are the Social Studies requirements to graduate in KY?<br />
  16. 16. Three credits for social studies are required for high school graduation. These credits must incorporate the five social studies disciplines of U.S. history, economics, government, world geography, and world civilization. <br />Districts and schools can arrange the essential content within the three-credit requirement to best meet their need.<br />
  17. 17. 9th or 10th World History <br />9th or 10th Political Science/ Economics<br />11th grade US History <br /> *Since Reconstruction<br />
  18. 18. Step Four<br />How do I find out specifically what 4th graders are studying in KY history?<br />
  19. 19. Pop Quiz Time<br /> Can an exhibit have more than one authentic grade level audience?<br />
  20. 20. Yes!<br />The key is authenticity!<br />Exhibit must have natural, legitimate worthwhile connection to that grade’s curriculum<br />
  21. 21. Is she going to bring her class?<br />Remember this guy?<br />Twist & Stretch . . .<br />
  22. 22. Step Five<br />Tested? how is it being tested? <br />Testing drives the curriculum!<br />Sample questions from the test. <br />* We will come back to this<br />
  23. 23. Step Six<br />Now I am ready to start planning my exhibit!<br />
  24. 24. Pick up the phone and call . . . <br />“What would you like to see in an exhibit about ________?”<br />
  25. 25. State Department of ED Website<br />
  26. 26. Audience?<br />
  27. 27. Current Textbooks<br />
  28. 28. Let’s do lunch!<br />
  29. 29. NO Bubble-IN Surveys!!!<br />
  30. 30. Take a page from Conner Prairie and come up with your own . . .<br /> Anonymous survey mailed to every teacher with a return self addressed envelope<br />What did you like best about your field trip?<br />What would you like to see changed/gotten rid of or done differently?<br /> What exhibits or resources would you suggest for the future?<br />
  31. 31. Gifts! Teachers Love Gifts!<br />
  32. 32. New exhibit that has a school audience<br /> How are you going to appeal to multiple intelligences???Linguistic, Logical-mathematical, Musical,<br /> Bodily-kinesthetic, Spatial, Interpersonal, Intrapersonal ?<br />Title of exhibit?<br />Target audience<br />(Grade/s)?<br />Specifically, what in their curriculum?<br />
  33. 33. How are you going “to own it and rock it?” Why should I bring my class?<br />
  34. 34. Share Out<br />Suggestions?<br />Hands-On Activities?<br />Things you have seen elsewhere that you can adapt to your exhibit? <br />
  35. 35. Final Thoughts<br />School field trips, future exhibits have to be designed for them . . . from the beginning<br />Get target demographic’s curriculum, textbooks, teachers on the phone during design<br />What do they need, want . . . What will appeal to your target grade/s ?<br />In the words of those great modern day philosophers . . . . With exhibit planning are you . . . .<br />
  36. 36. “Someone who knows how to own it, and rock it . . .”<br />
  37. 37. CHANGES TO ky Testing & therefore curriculum<br />AKA Senate Bill 1 (SB1)<br />2009 SB1 passed and it changes KY’s assessment<br />2009-2011 Transition period<br />2012 New State Test Debuts<br />
  38. 38. Things we can talk about if we have time . . . <br />
  39. 39. Can do programming not connected to exhibits<br />Special field trip days<br />Example such as “KY Historic Native American Days”<br />By finding out what your educator audience truly wants, can come up with programming that will be “sold out!”<br />
  40. 40.
  41. 41. Bait!<br />Traveling Trunks<br />School project such as 4th and 5th grade KY themed Christmas Ornaments<br />Dramatic Performances such as International Holiday<br />Web site<br />Promotional items<br />Items from your gift shop<br />Educational Program Guide<br />Visually appealing emails- used sparingly!<br />Ad on Education page of area paper<br />
  42. 42. Textbooks<br /> Different schools in the same district use different textbooks.<br /> Email a 4th grade teacher at each school in your area and ask for the name and publisher of their KY Social Studies textbook. Email 5th grade for US textbook.<br /> Purchase the most commonly used ones.<br /> When your exhibits team designs/plans an exhibit have a copy of the curriculum in hand/ along with the textbook. Sometimes it is just a matter of semantics – saying it this way instead of that way<br /> Developing our Civil War in KY exhibit, we had the current 4th grade and 5th grade texts, along with the Core Content and suggestions from teachers<br />
  43. 43. Design your ED webpage for teachers<br /> ED page should be designed for teachers and easy to navigate<br /> May also include additional educational resources<br /> Regularly updated<br />
  44. 44. Education Advisory Council<br />Target 4-6 outstanding teachers of your target grade level/s. How? Ask around- email principals and tell them what you want <br />Invite to lunch/discussion session with a specific agenda<br />Schedule for one hour at most convenient time for teachers- at end or beginning of school year <br />If you have to pay them or offer some type of incentive, well worth the effort!<br />
  45. 45. Education Programs & Tours booklet<br />Booklet describing your programs and tours with Core Content numbers <br />Available online<br />Mail a copy to every teacher of target grade/s in area<br />See example<br />
  46. 46. Traveling Trunks<br /> Ask the target audience teachers what trunks they would like developed<br /> Travel Trunk statistics – number of students<br /> Total 2005 143<br /> Total 2006 1025<br /> Total 2007 1609<br />Total 2008 4785<br /> Total 2009 3884<br />
  47. 47.
  48. 48.
  49. 49.
  50. 50. Ad on weekly Education Page of Daily News<br />

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