Online Reputation Management for Small Business
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Online Reputation Management for Small Business

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Allowing your customers and clients the opportunity to post their experiences with your business, and these sites are where your online reputation can be made or broken. If you are not proactively ...

Allowing your customers and clients the opportunity to post their experiences with your business, and these sites are where your online reputation can be made or broken. If you are not proactively managing your own business reputation, then it will be managed by the actions of others. Online reputation management is a complex process, but it is also tantamount to your business success. To make the most of your online reputation, you may want to enlist the help of qualified and competent professionals like us, SPANCEPT. Contact Us Today!
http://spancept.com/
consult@spancept.com

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Online Reputation Management for Small Business Online Reputation Management for Small Business Presentation Transcript

  • Online Reputation Managementfor Small Businesses
  • Where your reputation is formed.Allowing your customers and clients theopportunity to post their experiences with yourbusiness, and these sites are where youronline reputation can be made or broken.Online review sites include Foursquare, Yelp,Bing, and Urban Spoon, among others; evenGoogle Places provides a dedicated space onyour Places page for customer reviews. Inaddition to the review sites, your onlinereputation is also affected by comments inindustry forums, threads on social media sites,online articles, blog posts, public recorddocuments, and more.
  • Why you must manage your onlinereputation.If you are not proactively managingyour own business reputation, thenit will be managed by the actions ofothers. Taking into account thepreviously mentioned statistic,consider the implications of evenone negative review aboutyour business, especially if that isall people find when searching foryou.
  • How to assess the current state ofyour online reputation.Simply search the web for yourbusiness name and see whatresults you get. (You may also wantto search your name, the names ofyour high-profile employees, yourbrand, and your product/service.)You need not look past the firstpage of search engine results, as 99percent of your customers willnever get past that page.
  • How to manage your onlinereputation.Form a plan for managing yourreputation, based on what youknow. You will need to take amultifaceted approach to yourreputation management. Forexample, if most of what you find isindifferent (or, if you can’t findmuch at all), then you need towork on building your brand;also, respond to positive andnegative items accordingly.
  • Online reputation management is a complex process, but it isalso tantamount to your business success. To make the mostof your online reputation, you may want to enlist the help ofqualified and competent professionals like us, SPANCEPT. Wecan be reached by email: consult@spancept.com or visit us at:www.spancept.com.