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How Online Reputation Management Can Help You Connect with Local Consumers
How Online Reputation Management Can Help You Connect with Local Consumers
How Online Reputation Management Can Help You Connect with Local Consumers
How Online Reputation Management Can Help You Connect with Local Consumers
How Online Reputation Management Can Help You Connect with Local Consumers
How Online Reputation Management Can Help You Connect with Local Consumers
How Online Reputation Management Can Help You Connect with Local Consumers
How Online Reputation Management Can Help You Connect with Local Consumers
How Online Reputation Management Can Help You Connect with Local Consumers
How Online Reputation Management Can Help You Connect with Local Consumers
How Online Reputation Management Can Help You Connect with Local Consumers
How Online Reputation Management Can Help You Connect with Local Consumers
How Online Reputation Management Can Help You Connect with Local Consumers
How Online Reputation Management Can Help You Connect with Local Consumers
How Online Reputation Management Can Help You Connect with Local Consumers
How Online Reputation Management Can Help You Connect with Local Consumers
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How Online Reputation Management Can Help You Connect with Local Consumers

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Did you know that more than 67% of cosnumers check online reviews before selecting a local business? 7 out of 10 consumers TRUST what others have to say about your business online whether it's true or …

Did you know that more than 67% of cosnumers check online reviews before selecting a local business? 7 out of 10 consumers TRUST what others have to say about your business online whether it's true or not. When people are unhappy with the product or service they'll receive, they don't waste any time talking to the web to let the world know how they feel including review sites, social networking sites, blogs and more. Internet Technology is GREAT, But It Has Caused Problems for Small Local Businesses. The Web has changed the way consumers spend their money. It has also changed the way your business can truly CONNECT with your local target market. When your customers have a bad experience or unresolved issue it can lead to lost revenue if you're not careful. Could Online Reputation Management Be The Missing Piece of the Puzzle for YOUR Small Business? With a bad online reputation, you could lose existing customers, find it difficult to get new customers and give your competitors ammunition to use against you which could lead to financial loss. Stay on top of what's being said about your business. Respond to customer comments and work to build a positive online image for your company. Contact us for more information about how reputation management can help you connect with your local consumers.
http://spancept.com/
consult@spancept.com

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  • 1. Presented by: Chow Mah chow@spancept.com www.spancept.com
  • 2. What is OnlineReputation Management?Online Reputation Management is a labor-intensive process thatbusinesses and individuals follow that involves “recovering” their online image, as well as “building” a more positive image. Both should be followed by “maintaining” that image which involves monitoring and responding to what is being said about your business online.
  • 3. Reputation ManagementFacts & Trends Every BusinessShould Know About  67% of consumers check online reviews before selecting a local business  7 out of 10 consumers TRUST what others have to say about products, services, or businesses - whether it’s true or not  Therefore, any online consumer feedback can HURT or HELP your business tremendously
  • 4. Reputation ManagementFacts & Trends Every BusinessShould Know About Where are Consumers Posting?  Local Directory Listings & Review Sites  Social Networking Sites  Blogs  Articles  Business websites
  • 5. What Are People SayingAbout Your Business? Bloggers Forums Your Company’s Online Reputation Former SocialEmployees Media Customer Reviews
  • 6. Most Popular Online Activities Social Networking – 65% Using Search Engines – 92%Using Email – 92% What Are Shopping – 71% Consumers Doing Online? Watching Videos – 71% Reading Content – 90%
  • 7. Internet Technology is GREAT, But It Has Caused Problems for Some Local Businesses…The Web has changed the way consumers spend their money… It has also changed the way your business can truly CONNECT with your local target market…
  • 8. Negative Effects of aBad Online Reputation Bad Customer Unresolved Bad Reputation Experience Customer Issues LOST REVENUE
  • 9. Your Reputation Matters Because: 1. Your prospects are online – they have plenty of options and will generally choose businesses with the most positive online feedback 2. Your existing customers are online – even though they may be satisfied with your product or service, they are watching what others are saying 3. Your competitors are online – they can use your online reputation to develop strategies to take even more business from you
  • 10. Could Reputation Management Be TheMissing Piece of the Puzzle for YOURSmall Business? Reputation Management is No Longer a Trend… It’s the NEW Way to Do Business!
  • 11. FIRST IMPRESSIONS areEVERYTHING… A negative online reputation will turn many consumers off – that’s just a fact They will go to one of your competitors if they have a better online image This will cause you to lose sales and potential profits
  • 12. Negative Impact of a BadOnline Reputation:  Could Lose Existing Customers  Makes it Difficult to Get New Customers  Gives Your Competitors Ammunition to Use Against You  Can Suffer Financial Loss
  • 13. Positive Impact of a GoodOnline Reputation:  Easily Retain Existing Customers  Easier to Get New Customers  Easier to Establish New Business Partnerships  Should See Continuous Growth in Sales and Profits
  • 14.  Stay on top of what is being said about your company online Respond to customer feedback to show you care Implement systems that will allow you to MONITOR and MAINTAIN a positive online image
  • 15. ANYQUESTIONS
  • 16. Thank You for Viewing Our Presentation!Contact me if you have any questions about how Reputation Management can help you connect with local consumers. Chow Mah chow@spancept.com www.spancept.com

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