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Innovation Day Business Update Part 1
 

Innovation Day Business Update Part 1

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My November/December Innovation Day slides for Microsoft ISV's - part 1

My November/December Innovation Day slides for Microsoft ISV's - part 1

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Innovation Day Business Update Part 1 Innovation Day Business Update Part 1 Presentation Transcript

  • Christian Longstaff ISV Innovation Day
  • Business Update Agenda
    • Microsoft Partner Program
    • The 2008 Launch Wave
    • Software + Services
    • NextWeb
    • Voices for Innovation
    • Resources & Partner Benefits
  • Are you an ISV?
    • ISVs are organisations that exclusively develop software or software solutions instead of being part of a computer system or being a hardware manufacturer.
    • At least 30 percent of the company’s overall revenue comes from the sales of licenses of that solution.
    • ISVs integrate Microsoft licensed products with their application in any of the following ways:
      • By integrating a Microsoft licensed product into the ISV’s application code;
      • By including a Microsoft licensed product along with the ISV’s application on the installation media; or
      • By pre-installing a Microsoft licensed product on a computer system that is part of the unified solution
  • Microsoft Partner Program
  • What is the Microsoft Partner Program?
    • Expand skills
    • Win more business.
    • Retain your expertise.
    • Train your staff.
    • Build on your reputation.
    • Increase opportunities
    • Sales training benefits
    • Profiles of your business, services, and solutions
    • Marketing resources
    • Promotion of your solutions
    • Close more sales
    • Recommend solutions to customers and prospects
    • Pre-sales tech support in competitive situations
    • Supporting customers
    • Access to experts to resolve support issues
    • Advanced technology certifications
    . Get the most out of your relationship with Microsoft. https://partner.microsoft.com/Australia THE VALUE OF PARTNERING
  • Membership Requirements ~$3465AUD (as of Oct 07) 0
    • Registered Member , an Organisation must:
      • 1. View and sign the agreement.
      • 2. Complete a profile.
    • Gold Certified level , a Partner must meet all requirements for the
    • Registered Member and Certified Partner levels, plus:
      • 1. Earn 120 Partner Points
      • 2. Obtain at least one (1) Microsoft Competency.
    Tip: You can fulfill 1 and 2 of the Certified level requirements by earning a Competency!
    • Certified level , a Partner must meet all requirements for the
    • Registered Member level, plus:
      • 1. Associate at least 2 exclusive Microsoft Certified Professionals or at least 1 Tested Product.
      • 2. Earn 50 Partner Points.
      • 3. Pay the annual membership fee.
    To Qualify Points 120 50
  • Empower or Action Pack?
    • Empower - Development Focus
    • $875 (as of Oct 07)
    • MSDN
    • Visual Studio
    • Advisory Hours
    • Action Pack - Business Focus
    • $699 (as of Oct 07)
    • Marketing tools
    • Sales tools
  • The Empower Roadmap Leverage Technical support to accelerate their development Finalise development and prepare to certify application and post a solution profile
  • Microsoft Action Pack
    • Microsoft Visual Studio Standard 2008
    • Expression Studio
    • Technology Resource Kits (incl. Windows Live)
    • The Custom Web Development Jumpstart Kit
    Certification now Required!
  • 4 step guide in order your Action Pack
    • Step 1: Become a Registered Member of the Microsoft Partner Program . It takes as little as 15 minutes and there is no cost. Note: Certified and Gold Certified Partners in the Custom Development Solutions competency will receive copies of the Web Solutions Toolkit in the December kit.
    • Step 2: Successfully complete one of three free online courses and the associated assessment with a score of 70 percent or higher at least 30 days prior to January 2008, the estimated ship date for the kit. ASP.Net > Expression > Office Live
    • Step 3: Sign up for the Microsoft Action Pack Subscription . Your subscription offers a full suite of Microsoft not-for-distribution (NFD) software to help you run your business, train your staff, and demonstrate your Web-based solutions to your business customers.
    • Step 4: Order the Web Solutions Toolkit when you receive an email alert that it is available. For scheduled ship dates, visit the Standard Contents page.
  • 2008 Launch Wave
  • FY07 STB – Key Launches
  • FY08 Server & Tools Priorities Incredible 2008 Launch Wave Core Infrastructure Optimization A Thriving Partner Ecosystem Application Platform Momentum Amplify our Story - Dynamic IT
  • Dynamic IT Manage Complexity, Achieve Agility Protect Information, Control Access Advance the Business with IT Solutions Amplify the Impact of Your People Secure & Interoperable Platform Process-Led, Model-Driven User- Focused Service- Enabled Unified & Virtualized
  • Winning Through Optimization Business Productivity Search Business Intelligence Comms & Collab Office Business Apps Ent. Content Mgmt. Application Platform User Experience Business Intelligence SOA & BPM Data Management Development Identity & Access Management Security & Networking Data Protection IT Processes Core Infrastructure
  • Optimizing Your Customers Infrastructure Standardized Rationalized Dynamic Basic People, Process, Technology Business Productivity Search Business Intelligence Comms & Collab Office Business Apps Ent. Content Mgmt. Application Platform User Experience Business Intelligence SOA & BPM Data Management Development Identity & Access Management Security & Networking Data Protection IT Processes Core Infrastructure
          • VSTS - driving growth with ALM
          • Primary tools for Pro Devs
          • 10M Express downloads
          • 85m SharePoint licenses
          • Strong analyst and press coverage across portal, collab, and OBA
          • Most widely deployed SOA Solution
          • 57% of deals from 1st-time customers
          • RFID, EDI with BizTalk Server 2006 R2
          • IDC: More Units than Oracle + IBM
          • Gartner: Fastest growing DBMS & BI
          • Performance & Value Benchmarks
          • .NET at 73% share
          • Market Buzz with Silverlight
          • Expansion into Design
  • The Planets are Aligned for Launch
  • Key Partner Opportunities
    • Scale to Mission-critical workloads
    • Optimized for Security end-to-end
    • Manage your environment by script & policy
    • Radically reduce customer’s infrastructure costs
    • Manage Physical AND Logical
    • Leverage your AI competency & skills
    • Sell the market-leading BI platform
    • Span infrastructure, portals and applications
    • Insights delivered through tools users love
    • Best platform for creating, hosting, optimizing and managing web sites
    • Develop Rich Internet Experiences
  • Launch Wave Marketing
    • Focus on storytelling: People, Products, Impact
    • Globally integrated, confident, sophisticated
    • WW Kickoff Event: Feb 27, 2008, Los Angeles
    TechNet Edge Social Networking Support Latest Platforms Viral/Buzz Marketing Virtual Launch Experience Webcasts & V-Labs Trials & Seeding Webcasts, V-Labs, Chats 225K – Live Events WW 1M – Virtual Launch 2/27 4M Beta Downloads 75K Customers Trained
  • Launch Wave Marketing Go Do’s Plug into Launch Marketing and Readiness Activities Download and get hands-on with the products Plan for Launch in your Business & Marketing Plans Get Trained and Get Ready!
  • Software + Services
  • The Long Tail “Why the Future of Business is selling Less of More” Your Large Customers $ / Customer # of Customers Your Typical Customers Currently “non addressable” Customers What if you could lower your costs, and thus lower the sale price of your software? New addressable market >> current market
  • Hugh MacLeod’s Long Tail
  • The Industry Debate SaaS in 2007: It’s about services, doh! SaaS Emerges as Long-Term Rival to Packaged Software Is the Enterprise Ready for 2.0? “ Nearly every Microsoft software application will be transformed with the addition of a Web-services component within 3 to 10 years… Great things don’t happen over night. Most successes require long-term investment and innovation…and that’s our perspective.” SaaS Will Grow At a 21% CAGR During the Next Three Years Reaching $10.7B in 2009 The Rich Client Strikes Back Enterprise Software Gets a Face-Lift
  • The Common Denominator
    • SaaS Service delivery
    • SOA Service composition
    • Web 2.0 Service experience & economic
      • Services are software
      • + Take an expansive view
      • + Need integration
      • + Platform
      • = Software + Services
  • Software + Services is the Best of... Form factors and mobility Rich UX, Offline, Personal integration Enterprise Management, Compliance, Security Business Online Click-to-run, Anywhere access, scaled operations
  • Why is it Attractive?
  • Software + Services Continuum
  • Partner Opportunity
  • The User Experience
    • Consistent , powerful, seamless across multiple PCs, devices
    • Experience: Consistent across multiple rich clients
    • Deployment: On-premise and hosted
    • Development: Extending tools and platform to cloud
    • Business Models: Expanded monetisation opportunities
  • Industry Adopting S+S Too… Google CEO Says Software to Play a Bigger Role "Ajax and Web 2.0 are great technologies for casual use, but for mission critical you need the capabilities of a desktop app." Greg Gianforte, CEO ,RightNow
  • Services Consumption in an "Enterprise Mashup" Development Platform & Tooling Data Integration, Storage & Analysis User Portal & Web Parts Data Visualization and ISV Partner Mapping Service Internet Weather Service
  • Live Partner Opportunity Deliver Rich Media Experiences Reach & Build Communities Find & Locate Identity & Authentication Silverlight Streaming Live Spaces Virtual Earth LiveID Live Contacts Search Communicate & Stay Connected Agents Alerts Service APIs & Controls IM & Presence Platform Enrich Existing Applications Build the Next Big Web 2.0 Applications Deliver Your Web Services to our Ecosystem Terms of Use Consistent & Transparent Training & Support Service Level Agreements Flexible Monetization Offerings
  • Live Translator