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5 Principles for Agile & High Speed Development
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5 Principles for Agile & High Speed Development

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In this talk in Open Web Asia Conference, we discuss the recent speed on how start-ups like Facebook, Twitter & FourSquare have grown in a rapid pace and also the story on how Chlkboard quickly ...

In this talk in Open Web Asia Conference, we discuss the recent speed on how start-ups like Facebook, Twitter & FourSquare have grown in a rapid pace and also the story on how Chlkboard quickly develop as a start-up to demonstrate three important features before fundraising - (1) demo of prototype and launch to market, (2) getting users and iterate based on feedback and (3) converting customers to pay.

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5 Principles for Agile & High Speed Development 5 Principles for Agile & High Speed Development Presentation Transcript

  • 5 Principles for Agile & High Speed Development Crucial for Dominance Bernard Leong Co-Founder, CTO Tuesday, July 13, 2010 1
  • Let’s start with something we know .... 500M Users 50M Tweets/Day 1M Check-ins/Day Each has successfully carved out their own dominance. Tuesday, July 13, 2010 2
  • Social Interactions escalate, amplify & distribute in a quick & viral way Tuesday, July 13, 2010 3
  • Information propagating via real-time ... Tuesday, July 13, 2010 4
  • The Power of Mobility Location, Location & Location Tuesday, July 13, 2010 5
  • Years Years Year 2010 Tuesday, July 13, 2010 6
  • Making the Plaform Accessible to All & Slowly Exerting Control Tuesday, July 13, 2010 7
  • Principle 1 “In my beginning is my end” - T. S. Eliot, “East Coker” Tuesday, July 13, 2010 8
  • What’s the end point for your business or idea? Business Idea Seed Stage Series A to D IPO or Acquisition? Technology Development of standard Industry Idea & Building Communities Standard Tuesday, July 13, 2010 9
  • What’s your Plan B? Where do you sit in the ecosystem? When do you quit? Tuesday, July 13, 2010 10
  • Principle 2 Make something Customers Need Tuesday, July 13, 2010 11
  • Chlkboard is a realtime local mobile ad network helping retail merchants to steer more walk-in traffic from near-by customers. “Ideal solution! This is what we retailers have been looking for to connect” Vivek Goenka // Carrefour // Client Jan 2010 July 2010 Tuesday, July 13, 2010 12
  • Principle 3: Less is More in Product Development Tuesday, July 13, 2010 13
  • How simple we want the process to be? Do we really need them to fill up everything? Tuesday, July 13, 2010 14
  • Principle 4: Iterate & Pivot based on Feedback & Analytics Tuesday, July 13, 2010 15
  • Tuesday, July 13, 2010 16
  • Principle 5: Firehose Strategy: Open the Floodgates! Tuesday, July 13, 2010 17
  • VALIDATION 150+ multi-industry outlet sign up 5 paying outlets @ $120-450/location/month CTR Industry Numbers Current Web Social Media Mobile 0.05% 0.52% 0.14% Chlkboard 14.4% avg Brewerkz: 17.60% Tuesday, July 13, 2010 18
  • Current Growth for Chlkboard 3rd Party Apps Introduction 400,000 360,000 320,000 280,000 240,000 200,000 160,000 120,000 80,000 40,000 Jan 0 Feb Mar Apr May June July Impressions Tuesday, July 13, 2010 19
  • 3 Key Issues before fundraising Do you have a product to demo? Can you demonstrate whether you have customers? Can you validate if the customers are willing to pay for the product/service? Tuesday, July 13, 2010 20
  • Final Thoughts Learn from Everyone, Follow no one, Observe the Patterns, Work Like Hell. Tuesday, July 13, 2010 21
  • “Chlkboard’s API stands out with regards to ease of implementation.” Gibson Tang // Azukisoft // Developer Thank you “Ideal solution! This is what we retailers have been looking for to connect” Vivek Goenka // Carrefour // Client Co-Founder, CEO, Chlkboard www.chlkboard.com Contact: bleongcw@chlkboard.com Tuesday, July 13, 2010 22