Wordpress SEO Wordcamp LV 2009
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Wordpress SEO Wordcamp LV 2009

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Slideshow of Michael Dorausch Wordpress SEO presentation. Features custom admin, permalinks, title tags, and more. Basic Wordpress SEO.

Slideshow of Michael Dorausch Wordpress SEO presentation. Features custom admin, permalinks, title tags, and more. Basic Wordpress SEO.

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    Wordpress SEO Wordcamp LV 2009 Wordpress SEO Wordcamp LV 2009 Presentation Transcript

    • Wordpress SEO Basics Wordcamp Las Vegas 2009
    • Wordpress 2.7
    • Wordpress 2.7 + SEO
    • Before Install
      • FTP access
      • Possibly used for robots.txt and .htaccess
      • WP 2.7 reduces reliance on FTP
    • Before Install
      • FTP access
      • Possibly used for robots.txt and .htaccess
      • WP 2.7 reduces reliance on FTP
      • Keyword URL
      • For local search can be huge bonus
      • May not be an option for you
    • robots.txt & .htaccess
      • robots.txt
      • # This rule means it applies to all user-agents
      • User-agent: *
      • # Disallow all directories and files within
      • Disallow: /wp-login.php
      • Disallow: /wp-register.php
      • Disallow: /wp-admin/
      • Disallow: /wp-includes/
    • robots.txt & .htaccess
      • .htaccess
      • <IfModule mod_rewrite.c>
      • RewriteEngine On
      • RewriteBase /
      • RewriteCond %{REQUEST_FILENAME} !-f
      • RewriteCond %{REQUEST_FILENAME} !-d
      • RewriteRule . /index.php [L]
      • </IfModule>
    • robots.txt & .htaccess
      • Canonicalization
      • www.example.com/
      • www.example.com/index.php
      • example.com/index.php
      • example.com/
      • # Redirect if www.example.com (case-insensitive) to example.com
      • RewriteCond %{HTTP_HOST} ^www.example.com [NC]
      • RewriteRule (.*) http://example.com/$1 [R=301,L]
      • # Redirects for example.com (case-insensitive)
      • RewriteCond %{THE_REQUEST} ^[A-Z]{3,9} /index.php HTTP/
      • RewriteRule ^index.php$ http://example.com/ [R=301,L]
    • robots.txt & .htaccess
      • .htaccess
      • <IfModule mod_rewrite.c>
      • RewriteEngine On
      • RewriteBase /
      • RewriteCond %{REQUEST_FILENAME} !-f
      • RewriteCond %{REQUEST_FILENAME} !-d
      • RewriteRule . /index.php [L]
      • </IfModule>
      • # Redirect if www.example.com (case-insensitive) to example.com
      • RewriteCond %{HTTP_HOST} ^www.example.com [NC]
      • RewriteRule (.*) http://example.com/$1 [R=301,L]
      • # Redirects for example.com (case-insensitive)
      • RewriteCond %{THE_REQUEST} ^[A-Z]{3,9} /index.php HTTP/
      • RewriteRule ^index.php$ http://example.com/ [R=301,L]
    • Login & Begin
    • Hello World!
    • Plugins
    • Activate Plugins
      • For Basic SEO
      • All in One SEO Pack (all-in-one-seo-pack.zip)
      • Robots Meta (robots-meta.zip)
      • Activate All Plugins (bulk actions)
      • Akismet
      • All in One SEO Pack
      • Hello Dolly
      • Robots Meta
    • Your Profile and Personal Options
    • Default Admin
    • Keyword Admin Profile
    • Keyword Admin Examples
    • Keyword Admin Examples
    • Keyword Admin Examples
    • Keyword Admin Examples
    • Advanced Commenting
    • Advanced Commenting
    • Settings: General
    • Everybody loves…
    •  
    • Permalink Settings
      • Choose what works best for you!
      • Day and name is good
      • Month and name is good
      • Custom Structure is better! (IMO)
      • Check your .htaccess file!
    • Permalink Options
      • Date Format
      • year monthnum postname
      • /%year%/%monthnum%/%postname%/
      • Date Format
      • year monthnum day postname
      • /%year%/%monthnum%/%day%/%postname%/
    •  
    • Date Format
    • Date Format
    • Custom Permalinks
    • Custom Permalinks
    • Custom Permalinks
    • Custom Permalinks
    •  
    • Good WP News!
      • crunchgear.com
      • csmonitor.com
      • lafayette-online.com
      • marketingpilgram.com
      • searchengineland.com
      • … and many more.
      • Indexed in Google News. 5 Digit IDs.*
    • More Custom Permalinks
    • More Custom Permalinks
    • More Custom Permalinks
    • More Custom Permalinks
    • 7 Step Summary
      • Hello World! Deleted
      • Plugins Installed & Activated
      • Update Admin Profile
      • Blog Title & Tagline
      • Permalink Settings
      • Upload robots.txt & .htaccess
      • Post something unique!
    • SEO Plugins
      • All in One SEO Pack
      • http://wordpress.org/extend/plugins/all-in-one-seo-pack /
      • SEO Title Tag
      • http://www.netconcepts.com/seo-title-tag-plugin /
      • HeadSpace 2
      • http://urbangiraffe.com/plugins/headspace2/
      • Google XML Sitemaps
      • http:// wordpress.org/extend/plugins/google -sitemap-generator/
      • Meta Robots
      • http://yoast.com/wordpress/meta-robots-wordpress-plugin/
      • Redirection
      • http:// urbangiraffe.com/plugins/redirection /
    • Help from Twitter
      • Thanks to @ShariV @TonyAdam @RyanJLewis @GrayWolf @Cshel @jdevalk and others for help with finding blogs and suggesting plugins.
    • Thank You!