On October 23rd, 2014, we updated our
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Interesting Failures and Unexpected Success
“Opportunities for innovation in everything.”
1. There are infinite innovative ideas - execution is key.
2. Be adaptable & look broader than the original target market.
3. Must understand segmentation & cultural implications of innovations.
4. Look beyond your industry.
5. Beyond economic & tech impact – lifestyle impact.
6. Business justification can be completely different than foreseen.
7. Create buy-in within internally & externally with all stakeholders.
8. Persistence & patience are essential for successful commercialization.
9. Adoption usually happens in a hockey stick manner.
10. Partnerships & ecosystems are key to mass adoption.