Driving Display Ad ROI in China with
Maximizing Ad Budget
with Focused Portals
What is a
interactive website with
advertising that focuses
on a specific topic, whose
visitors have a high
probability of being
interested in your product
A very popular tech / electronics focused portal
in China, Pconline draws millions of page views
a day from people looking for reliable news,
reviews, product recommendations, and more.
Page Rank (Google): 7
Page Rank (Baidu): 7
IP(per day): 630,000
Page Views (per day): 3,213,000
Registered Users: 22 million
Active users: 12 million
The numbers prove that PConline is at the
center of China’s conversation about computers
and computer components.
5. Social Media sharing opportunities.
Every product page has a button on the right to share the content on
popular China social media platforms.
Focused portals offer you product pages that allow
buyers to click through and buy your product.
1. Focused Chinese portals are the best place for
your display ads.
2. A good focused portal has lots of information
3.Display ad budget will also provide you with
opportunities to do content and social media
marketing within the site.
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