ARTDM 171, Week 10: Navigation Schemes

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    ARTDM 171, Week 10: Navigation Schemes - Presentation Transcript

    1. ARTDM 171, Week 10: Navigation Schemes
      • Gilbert Guerrero
      • [email_address]
      • gilbertguerrero.com/blog/artdm-171/
    2. Navigation Schemes
    3. Basic Principles
      • Navigation can provide users with both a map and compass
      • Highlight to show the user “you are here”
      • Maximum of seven items
      • Give user feedback on hover or click
      • Be direct
        • User research helps determine naming
      • Be consistent
    4. Types of navigation
      • Hierarchical – drill down from the home page to other pages
      • Global – users can get to any page from any other page
      • Local – users can drill down to get to a section and from any page get to any other page within the same section
    5. Standard schemes
    6. Expanding
    7. Flyout Menus
    8. Stacking
    9. Tabbed
    10. Faceted Search
    11. Blocks
    12. Experimental
    13. Utilities
      • Other elements that help users get to pages but aren’t considered “navigation”
      • Includes:
        • Search
        • Terms of Use and other policy documents
        • Help pages
    14. Breadcrumbs
      • Also called “navigation trail”
      • Can show users where they are in the hierarchy
      • Alternatively can show users how they got to a page
      • Helps users construct a mental map of your site
    15. Searchers vs. browsers
      • Some users go straight to the search bar or “quick links”
      • Other users have the patience or time to browse all of your pages
      • Do you browse the aisles or do you ask someone?
    16. Directory vs. Index
      • Yahoo! presents information in a directory
      • Google presents information as an index
      • Online portals provide different ways of getting to information, they also try to serve as many of your needs as possible to keep you there. Guess why. Ads.
    17. Photoshop Comps
    18. Design Patterns
      • A Pattern Language: Towns, Buildings, Construction by Christopher Alexander
    19. Layer Comps
      • Photoshop CS3 has the ability to allow you to create different pages using the same elements in one document
    20. Saving Comps
      • Save JPEGs in Photoshop using Save as…
      • Combine all JPEGs into one PDF document using Acrobat
    21. Homework due October 27
      • Read and do exercises:
        • Chapter 8: Positioning Page Content 
      • Finish your comps, they’re due next week
        • Home page
        • One sublevel page
      • Finish your moodboard, if you haven’t already
      • You can turn in your moodboard and comps together next week

    + Gilbert GuerreroGilbert Guerrero, 2 months ago

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