Jeff Willinger's 15 Social Media Secrets in 15 Minutes

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Jeff Willinger shares 15 social media secrets to help you unleash your inner social media rock star.

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Jeff Willinger's 15 Social Media Secrets in 15 Minutes

  1. 1. 15 SOCIAL MEDIA SECRETS IN 15 MINUTES NOVEMBER 15 Presentation prepared for: Digital Megaphone Summit November, 2013
  2. 2. AGENDA 1 15 tips 2 About me 3 Stay connected Copyright © 2013 Rightpoint | Proprietary and Confidential 2
  3. 3. SECRET NUMBER ONE BE AUTHENTIC Copyright © 2013 Rightpoint | Proprietary and Confidential 3
  4. 4. SECRET NUMBER TWO TELL STORIES Copyright © 2013 Rightpoint | Proprietary and Confidential 4
  5. 5. SECRET NUMBER THREE BE CREATIVE Copyright © 2013 Rightpoint | Proprietary and Confidential 5
  6. 6. SECRET NUMBER FOUR CHOOSE THE RIGHT CHANNEL Copyright © 2013 Rightpoint | Proprietary and Confidential 6
  7. 7. SECRET NUMBER FIVE CONTENT RULES Copyright © 2013 Rightpoint | Proprietary and Confidential 7
  8. 8. SECRET NUMBER SIX REPURPOSE YOUR CONTENT Copyright © 2013 Rightpoint | Proprietary and Confidential 8
  9. 9. SECRET NUMBER SEVEN CONSISTENCY Copyright © 2013 Rightpoint | Proprietary and Confidential 9
  10. 10. SECRET NUMBER EIGHT USE TWITTER PROACTIVELY Copyright © 2013 Rightpoint | Proprietary and Confidential 10
  11. 11. SECRET NUMBER NINE FACEBOOK MATTERS Copyright © 2013 Rightpoint | Proprietary and Confidential 11
  12. 12. SECRET NUMBER TEN SO DOES INSTAGRAM Copyright © 2013 Rightpoint | Proprietary and Confidential 12
  13. 13. SECRET NUMBER ELEVEN LINKEDIN RULES Copyright © 2013 Rightpoint | Proprietary and Confidential 13
  14. 14. SECRET NUMBER TWELVE USE MORE VIDEO Copyright © 2013 Rightpoint | Proprietary and Confidential 14
  15. 15. SECRET NUMBER THIRTEEN BE SUPPORTIVE & HELPFUL Copyright © 2013 Rightpoint | Proprietary and Confidential 15
  16. 16. SECRET NUMBER FOURTEEN TAKE THE TIME Copyright © 2013 Rightpoint | Proprietary and Confidential 16
  17. 17. SECRET NUMBER FIFTEEN HAVE FUN Copyright © 2013 Rightpoint | Proprietary and Confidential 17
  18. 18. ABOUT JEFF AND RIGHTPOINT Social Computing, SharePoint, Mobile Strategist and Evangelist President of Chicago Social Media Club Internationally sought after speaker Follow me and Twitter and tweet “Listening to the 15 social media secrets in 15 minutes with @jwillie and @Digimegaphone Copyright © 2013 Rightpoint | Proprietary and Confidential 18
  19. 19. ABOUT RIGHTPOINT WE DELIVER EXPERIENCES THAT TRANSFORM BRANDS AND BUSINESS Copyright © 2013 Rightpoint | Proprietary and Confidential 19
  20. 20. BRAND and MARKETING SOLUTIONS We create digital experiences that inspire action through our fully-integrated process. » » » » » » » Brand Strategy and Execution Multi-Channel Solutions Campaign Development Logo/Identity Development Interactive Design Information Architecture Usability Testing Copyright © 2013 Rightpoint | Proprietary and Confidential 20
  21. 21. TECHNOLOGY SOLUTIONS We combine leading-edge technology, industry expertise and business process improvements to do more with less. » » » » » » » » » » Websites/Microsites Mobile Application Development e-Commerce and Business Applications Web Content Management (WCM) Intranets/Extranets/Portals Collaboration and Social Computing Business Intelligence and Web Analytics Customer Relationship Management Cloud Computing Unified Communication Copyright © 2013 Rightpoint | Proprietary and Confidential 21
  22. 22. STAY CONNECTED: JEFF WILLINGER JWILLINGER@RIGHTPOINT.COM WWW.TWITTER.COM/JWILLIE WWW.LINKEDIN.COM/IN/JEFFWILLINGER WWW.FACEBOOK.COM/JEFFWILLINGER 29 North Wacker Drive | Fourth Floor | Chicago, Illinois 60606 312.920.8383 | 312.920.8384 fax rightpoint.com

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