Milk Bottle
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Milk Bottle

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slides of our first presentation -4th of September 2009

slides of our first presentation -4th of September 2009

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  • That’s just for singaporethat is the amount of ppl entering our market every yearAlso, it excludes – ppl might change bottles
  • A few companies that have innovate and try to come out with a solutionof coz there are other small companies sold in mama shop.
  • BPA Free not all for Nuk And Philips Avent

Milk Bottle Milk Bottle Presentation Transcript

  • ArchiX
    Proudly Presents
    Milk Buddy
  • INCONVENIENT
    COLIC
    & CHOKING
    EXPENSIVE
    CLEANING
    DANGEROUS
    LEAKING
  • FUNCTIONS
    • First Multi-functional, safe and easy-to-use milk bottle
    • Designed with parents and babies in mind
  • Teats with air valve
    Wide Opening
    Teats with air valve
    Wide Opening
    Leak Free
    Leak Free
    BPA FREE
    BPA FREE
    Coloured Temperature
    Strip
    Coloured Temperature
    Strip
    Detachable
    Milk Powder Compartment
    Detachable
    Milk Powder Compartment
    Removable
    rubber
    BOTTOM
    Removable
    rubber
    BOTTOM
  • Potential
    Market Opportunities
  • Population Statistics (Singapore)
    Year 2008
    Live Births
    *Statistics taken from Singapore Statistics Board
  • 37,074 births
    =
    At least
    37,074 milk bottles
  • Future Opportunities
    • Foreign markets
    • Fast growing
    • Accessories
    • Replacement of worn out parts
  • What is out there now?
    Nuk
    Philips Avent
    TommeeTippee
  • Thermometer
    Detachable powder container
  • THEIR SMILES
    ARE PRICELESS
  • Q&A
  • Q
    Is the bottle going to be very expensive?
    Will it be heavy?
    How is the compartment thing going to work?
    What is BPA and Colic and how does your bottle prevent them both?
    Why don’t we use a digital thermometer instead?
    The bottle will not be feasible for more than one feeding. Will it still be useful?
    Is it already in the market?
  • & A
    It might be more expensive than normal bottles as we’re using better quality plastic(BPA free) and the other compartments are available in our bottle but not the cheaper bottles. However, using our bottle will not require thermos or milk powder container so costs can be saved there. Opp. Costs with regards to convenience.
    It’s still plastic. It might be slightly heavier due to the compartment below, but not by very much.
    The compartment would be….(fark I do not know!!)
    The digital thermometer would require batteries so washing the bottle would be a prob. Also, it might not be safe for a baby to drink from something that has an “electronic” part to it.
    The aim of our bottle is to provide convenience for short trips so that the mother need not carry additional stuff for the feeding. The purpose is for a one time feed made easy.
    Not an all in one like ours.(:
  • INFANT COLIC
    INFANT COLIC is a condition in which an otherwise healthy baby cries or screams frequently and for extended periods.
    Plausible cause: gastric discomforts caused by sucking in too much air when feeding
    Solution: Our bottle will have valves at the teats to prevent the baby from sucking in too much air.
    BPA
    • BISPHENOL A is a chemical in plastic types 1 and 2 that is hazardous to humans
    • Cannot be used for warm milk as the chemical will dissolve into the milk and risk the baby’s health.
    • May lead to early onset of puberty, obesity, diabetes and impaired immune functions among other problems due to very low does of BPA
    • Wal-Mart and Toys r Us all stop carrying bottles with BPA in it
    • Solution: Our bottle will be made will plastic type 5 that does not contain BPA.