Greenpeace CES 2009 Green Electronics Presentation

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    Greenpeace CES 2009 Green Electronics Presentation - Presentation Transcript

    1. Greenpeace Electronics Survey
    2. Greenpeace Electronics Campaign
      • Work to ensure Brands:
        • Design out toxic chemicals
        • Extend life of products and offer global take back (financial responsibility) of e-waste
        • Increase energy efficiency and become climate leaders
    3. The problem
    4. Greenpeace Guide to Greener Electronics
    5. Greenpeace Green Products Report 2.0
      • Measures progress made in the marketplace from company commitments. Words to Action
      • First Edition March 2008
      • Voluntary participation
      • 3.5 month dialogue with participating companies
      • Eligible products must be on the market by 1/1/09
      • 6 product categories
      • Top scoring product per company per category
      • 15 companies, 50 products
    6. Evaluation Criteria
      • Chemicals (30pts): avoidance of RoHS exemptions, elimination of PVC, BFRs, phthalates, antimony, beryllium
      • Energy efficiency (30pts): performance beyond Energy Star requirements and power-saving info to consumers
      • Lifecycle (30pts): warranty, upgradeability, recyclability, recycled plastic usage, availability of components, take back
      • Marketing & Special Pts (10pts): visibility, innovations, tracking of energy embedded in the product
      • Scores placed on a 10 point scale
    7. Main Findings
      • Progress Being Made
      • Product category leaders’ scores are increasing – no grade inflation!
      • Few years ago, scores closer to zero than five
      • Competition heating up; scores tightening top to bottom, race is on
      • More products eliminating use of toxic chemicals
      • Most products are far exceeding Energy Star standards for energy efficiency
      • Niche to mainstream:
        • Previous innovations (LED lights) becoming more common place
      • Top scorer nearing the realm of truly green product:
        • Lenovo L2440x LCD monitor, 6.9 points
    8. Main Findings Continued
      • Progress Still Needed
        • Plenty of room for improvement in all categories
        • Take-back programs should drive increased use of post-consumer plastic
        • Mobile and Smart Phone performance are stagnating
        • Green products need to be better marketed
        • More companies tracking energy used to make products; international standards needed
      • Consumers still have to choose between green in one area, grey in another
        • No need to trade off one green feature for another
        • Greener products are possible now: combing best green practices of each submitted product would produce scores in 7 to 8.5 range
    9. Desktops Non-RoHS & Energy efficiency RoHS exemptions 3.31 Acer Veriton M678G 5 Chemicals Extended life 4.73 Hewlett Packard dc7900e USDT 4 Chemicals Energy Efficiency 4.86 Dell Studio Hybrid 3 Recycled materials & RoHS exemptions Chemicals 5.73 Fujitsu Siemens Esprimo E7935 E-Star 4 2 Non-RoHS & Energy Use RoHS exemptions 5.88 Lenovo ThinkCentre 58/M58p 1 - + Points Model Rank
    10. Notebooks Lifecycle RoHS exemptions 3.44 Acer TravelMate 6293 7 Energy Efficiency Component Availability 3.80 Panasonic CF-W7 6 Energy Efficiency Tracking carbon footprint 4.20 Sony Vaio VGN-Z11WN/B 5 Chemicals Warranty & Component Availability 4.41 Dell Latitude E-4200 4 Non RoHS Chemicals Component Availability 4.68 Lenovo X300 3 Non RoHS Chemicals Energy Efficiency 5.48 Hewlett Packard Elitebook 2530p 2 Lifecycle Chemicals 5.57 Toshiba Portege R600 1 - + Points Model Rank
    11. Mobile phones Lifecycle RoHS exemptions 4.61 LG KT520 5 Lifecycle RoHS exemptions 4.88 Sony Ericsson C905 4 Lifecycle Energy Efficiency 5.00 Nokia 3110 Evolve 3 Lifecycle Chemicals 5.20 Motorola MOTORAZR V9 2 Lifecycle Chemicals 5.45 Samsung SGH-F268 1 - + Points Model Rank
    12. Smart Phones/PDAs Efficiency & tracking climate change Non RoHS 3.50 RIM Blackberry Pearl 8130 4 Non RoHS and tracking climate change RoHS exemptions 4.20 Hewlett Packard iPAQ 910 3 Lifecycle RoHS & tracking climate change 4.80 Sony Ericsson G900 2 RoHS exemptions Energy Effeciency 5.20 Nokia 6210 Navigator 1 - + Points Model Rank
    13. Televisions Energy efficiency RoHS, Hg/Pb free display 4.96 Panasonic TH-42PZ800U 3 Chemicals Lifecycle 5.84 Sony KDL-32JE1 2 Warranty Energy Efficiency, Chemicals 5.92 Sharp LC-52GX5 1 - + Points Model Rank
    14. LCD Monitors Lifecycle Beryllium Free 4.29 Acer V194HQ 7 Energy tracking, chemicals Warranty, components 5.13 Dell E2009W 6 Chemicals Post consumer plastic 5.48 Hewlett Packard L1950g 5 Warranty, defect policy Energy efficiency 5.74 LG Electronics W2252TE 4 Non RoHS, Warranty RoHS, energy efficiency 5.89 Samsung 2443BW 3 Energy Tracking, recycled plastics RoHS, energy efficiency 6.33 Fujitsu Siemens SCENICVIEW P22W-5 ECO 2 Energy Tracking, Take Back Chemicals 6.90 Lenovo L2440x 1 - + Points Model Rank
    15. The Way Forward
      • Holistic Approach to Production will create products that are C lean, Energy-Efficient, Recyclable and Durable
      • Green Products Go Beyond Legal Requirements
      • Energy Issues
        • Beyond Energy Star; exceed ES requirements by at least 50% and aim for Zero Watt and energy generating products
        • Provide consumers with clearer power saving options
        • Track carbon footprint of products down the supply chain and reduce through efficiency, renewable energy uptake and gold standard offsetting as last resort
    16. The Way Forward
      • Product Lifecycle
        • Strong Industry wide standards: recyclability, energy inputs, leading to full lifecycle analysis
        • Extend the lifecycle – no planned obsolescence!
        • Design for full cradle-to-cradle responsibility
        • Reconsider business models
      • Toxic Chemicals
        • ID and substitute chemicals of concern without waiting
        • Phase out of PVC and BFRs; make free mean free
        • Strengthen RoHS, use no RoHS exemptions
        • No double standards; consistent global change
    17. Thank you Contact Casey Harrell tel: + 1 415 307 3382 [email_address] http://www.greenpeace.org/electronics

    + cherylconteecherylcontee, 10 months ago

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    Casey Harrell, Toxics Campaigner for Greenpeace Int more

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