Cheryl Edenfield Creative Communications Pro

Hello! My name is Cheryl Edenﬁeld. Let me tell you a little bit about my career.

I am a creative communications pro.

Some stuff I have done...

Some stuff I have done...• marketing and communications • production management• creative team management • graphic design• brand identity development • art direction• social media management • event planning• Web and print content development

I want to...

I want to... make a difference.

I work for Oglethorpe Publishing, LLC (OPLLC)

I work for Oglethorpe Publishing, LLC (OPLLC)I am a co-owner and the creative director. I also create and run strategicmarketing campaigns to assist our sales team using print collateral and socialmedia engagement. Let me tell you about some of the cool stuff I do there...

OPLLC {print}

OPLLC {print} I design and manage the quarterly production of our ﬂagship product, The Savannah Historic District Map. Our distribution puts the map into the hands of approximately 250,000 Savannah visitors per year. The overall beauty of the design, and ease of use, has increased the demand for our map amongst our customers. Brides also often request our maps to put in gift baskets for their guests.

OPLLC {online}

OPLLC {online} I develop content for our Web site historicdistrictmap.com and our recently launched blog hh6passport.com. I also manage our social network on Facebook, Twitter and Foursquare. Using Google Analytics, Facebooks stats and Hootsuite Analytics, I track trafﬁc trends and use the data to help shape the content for our sites. The online activity has propelled our site to come up on the ﬁrst page of a Google search for "free Savannah maps."

In the past, I have worked at...

In the past, I have worked at... • Savannah College of Art and Design • The Department of Veterans Affairs • The Creative Group • The Litchﬁeld Partnership, Ltd. • The Society for Direct Investing • The American Red Cross Blood Services • Armstrong Atlantic State University

I have a passion for helping others...

I have a passion for helping others... and do so by sharing my talents volunteering.

Light the Night® Walk {committee member and marketing committee chair}

Light the Night® Walk {committee member and marketing committee chair} Increase awareness of and register teams/individuals for the event:• manage the local social network on Facebook and Twitter• distribute posters and brochures• organize a team and plan events to raise funds to reach goals• assist with event plans

St. James Catholic School {marketing committee}

St. James Catholic School {marketing committee} Develop and maintain a brand identity for the school:• designed a new logo and crest• create and help maintain the schools Facebook presence to build community and perpetuate the brand• art direct and design advertising materials to attract new students• design and layout quarterly newsletter to go out to nearly 400 students families and over 1000 parishioners

I went to school for graphic design.

I went to school for graphic design. B.F.A. from SCAD - The University for Creative Careers

Some awards and accomplishments...

SCAD Service to the College Award

SCAD Service to the College AwardI volunteered, participated and worked part- • residence life assistanttime for the school in a variety of capacities forfour years. • rising star assistant • student activitiesOne male and one female student are selected volunteereach year, before graduation, for this award. • bookstore cashier • cheerleader • athletic trainer for the mens soccer team • manager and statistician for the baseball team

While a communications manager at SCAD

While a communications manager at SCADThroughout its 40+ year history, the Council Conceptualized and managed a comprehensivefor Interior Design Accreditation (CIDA) hasevaluated the interior design programs of communications plan for two CIDAhundreds of colleges and universitiesthroughout North America. It is important to accreditation and one NAAB accreditationnote that not all programs seekingaccreditation (or reaccreditation) are exhibitions for SCAD.accepted. Nearly 200 programs have beenaccredited by the Council for Interior DesignAccreditation since its inception. The result: raising the bar for future CIDA andThe National Architectural Accrediting Board NAAB visits to other schools seeking(NAAB) is the sole agency authorized toaccredit US professional degree programs in accreditation/reaccreditation. The interiorarchitecture. Most state registration boardsin the United States require an applicant for design programs (at Savannah and Atlanta) andlicensure to have graduated from a NAAB- architecture program at SCAD were eachaccredited program, obtaining such adegree is an essential aspect of preparing accredited/re-accredited respectively.for the professional practice of architecture.

Department of Veterans Affairs, Veterans Beneﬁts Services Awards

Department of Veterans Affairs, Veterans Beneﬁts Services AwardsSuggestion Award Individual AwardI created a form and process to I exceeded the standard criteria forstreamline appeals for veterans’ productivity and adjudicating xclaim(s), shortening the wait for a number of claims with the fewestdecision on their claim(s) from 90 errors over a span of a few monthsdays to 30. The suggestion was to garner this award.approved and implemented.

I have also done some freelance work...

I have also done some freelance work... for individual clients, large and small businesses, and non-proﬁt organizations.

These experiences have given me a unique skill set as acreative and communications manager.

These experiences have given me a unique skill set as acreative and communications manager. How can I help you?

Let’s connect! Please select a link below.

Let’s connect! Please select a link below. email cheryl@chereden.com Web www.chereden.com Twitter @chereden LinkedIn.com/in /chereden SlideShare.net /chereden

http://chereden.wordpress.com	68
http://chereden.tumblr.com	61
http://cedenfields.wordpress.com	11
http://historicdistrictmap.com	1

Cheryl Edenfield Creative Communications Pro

by Cheryl Edenfield

Accessibility

Categories

Upload Details

Usage Rights

4 Embeds 141

Statistics