Everybody knows all about lean startup, MVP, customer development and product/market fit (or at least, we hope everybody does). The key tenets make total sense: MVP as the smallest possible thing you can build to complete a build-measure-learn cycle; the need for speed; charge from day one if you can and so on. A software startup can easily go through two or three build-measure-learn cycle in a couple of months.
But what if your startup is creating a hardware product, where it takes 6 months or more to manufacture the smallest possible thing you can test with?
In this talk we will explore creative ways to apply key tenets of lean startup and customer development to hardware startups (ranging from consumer electronics to industrial products), where each product development and manufacturing cycle can run 6 months or longer. With minor tweaks, the same principles that help build great software startups quickly can be used to avoid capital expenditure mistakes in hardware startups. Join the conversation.