Development diary

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  • 1. This is my development diary. It is created to help show how my magazine is created and finalized, via showing the important stages of creation. Not all steps are involved as this would be pointless and time wasting however, the main ones are. FRONT PAGE For the title of the magazine it is called INSPIRE therefore I made sure to use similar font styles and effects as what I have done previously. I chose red because it matches the Figure 1 Title of Magazine conventions of hip-hop genre magazines and continuously stands out from other text which will be put onto the page, without clashing with other colour’s within the colour scheme house style. The table shown here helps express what effects were used on the title in order to get it the way which I did. I used an outer glow effect to allow the title to have a slight 3D effect thus grab the implied reader’s attention. I also used a drop shadow, again to give it a 3D effect however this was done to make it stand out from other magazines and show the creative side to the magazine,Table 1 for Magazine Title which is not always present for other music magazines. There is also a bevel and emboss effect used to help create a texture to the title. This is because it stands out from other magazines and I believe the audience will appreciate this more than bog-standard plain print. When doing it there was the slight worry of it being unreadable however I believe I got the texture loose enough not to be too tight so that it is unreadable and it can still be read from a good distance away as well as create interest for the reader when it catches their eye. I originally was still coming up for the name of my artist during this stage hence the word ‘ARTIST’ however, the key point here is that I have used text boxes to successfully insert my main coverline, sub-coverlines and date. As well as inserting the word “WIN” and changing the colour of the lexis to ensure it stands out from
  • 2. the background yet matches in to the colour scheme thus matches the red usedin the title of the magazine. The text is within a black triangle. This was done viausing the shapes tool and creating a rectangle. I then filled it in black to allow thetext to stand out effectively. I then free transformed the shape to successfullyenlarge it and rotate it to the correct positioning, where each side of paper hasthe same amount of black in-filled shape and it isn’t unsymmetrical. Once thiswas done I then rotated the text as well.I used Helvetica Neue because it is a clear font which can be seen from a fairdistance thus easy on the readers eye which is important when in competitionwith other magazines. The typeface is also made to be bigger in size for the maincoverline to ensure it stands out from all other coverlines on the magazine. I alsomade the sub-heading bigger in size than the descriptors which followed toemphasis the title of the feature to allow it to catch the readers eye as well asallow the implied reader to know the name easily thus allow them to find to withease in the contents page. Once this was done I added in a shape and filled it in black to create an effective strap line. The text is white and boldto stand out effectively for implied readers to be able to see from a far distanceand/or via the floor test. The lexis “NUMBER ONE” is in red, which matches thetitle thus creating a house style, this is to allow it to stick out from other text onthe page as it is important and will appeal to the audience more.I opened the original image for my front page in a separate window to allow meto edit it successfully and accurately without interfering with work which hasalready been done. Below explains how I edited the image. After editing I simplycopied and pasted the edited version of the image onto the front page.I have also put in a text box to allow “ISSUE NO.1” to be put onto the magazine.This is not overly important however, it is relevant for the audience to know. In order to edit the picture for the front page I used the following tools; Magnetic Lasso Tool Paint Brush Rubber Crop Tool I used these because they were the most effective tools which are simple to use and don’t waste time with unnecessary steps involved. I used the crop tool on the original image to allow all unnecessary background to be erased. I then contemplated whether this looked professional or not. I decided it did not thus I went on to use the magnetic lasso tool to draw around ‘Wez’ (the male model
  • 3. used) thus to cut away background which was not significant to my front coverpage. Once this was done I clicked to get the detail of where the magneticlasso tool had been and what it would or wouldn’t erase. Once this was done Ithen ‘touched up’ the original accuracy. I did this by zooming in to ensure I couldsee the detail of the picture accurately, followed by using the paint brush tool tofill-in places which I wished to be erased and cropped from the picture. Once thiswas done and I was happy that all unnecessary pieces to the picture werecovered I then touched up any mistakes which I may have made via using theeraser tool to erase any filling-in which I no longer wished to be cropped orremoved from the original image. Here is the picture for my main front cover, I am editing it. I have already adjusted the pixels and sharpness to allow for blurriness to decrease, via using the filter.Due to the angel of the picture I have had to re-arrange some of the cover-lines however, thisworks in my favour as it now follows the rulesset out by Jenny Mckay and has the mainemphasis on the left hand side, as thesecoverlines aspire to reach a large range ofaudience readers not just one type (fans of W3Z)
  • 4. CONTENTS PAGE This is the publishers logo that I created before making the final magazine piece. It is a make-believe potential publishers which I could of gone with I wished to. I have put this in the top corner of the contents page as, although many music magazines do not include it, I believe it is important for potential buyers to know.Those that have an interest in publishers will automatically buy a new magazinepublished by the same company as one which they already buy and as a newmagazine I believe it is important for potential buyers to know who it ispublished by.The contents page obviously needs a title stating that it is the contents page, as itwould be following many pages of advertisements thus needs to stand out fromprevious pages. Originally the title was only going to be the length of the listingsbox however, it soon became apparent that the title looked much better spreadaccros the page. Once I had placed the text box with the text inside in the correctplace and free transformed the text to allow it to spread across the entire page Iedited it to have some extra effects to allow it to stand out slightly. This is the table which shows the effects which I put onto the contents title. I used similar effects which were used on the magazine front cover title to ensure a house style was kept consistent throughout the magazine. The dropshadow is done to make the lexis stand off the page and allow it to get the
  • 5. readers attention and hopefully stand out from the other pages, full ofadvertisements. I also did a inner glow to allow the get text to have a glowingeffect to it as though it is within a glimpse of light, hence why the drop shadowlooks effective when combined with the glow. This is done to create a change tothe house style look but keep it similar to the front page. Here is the title of the magazine, however a lot smaller in size. The table below shows the same effects as before havebeen used.This is used to beplaced in themagazine heading sothat it can be placedin a place where itcan be clearly visible.It is important tohave this on all pageswhich are producedby the editors of themagazine as this willshow that we takeresponsibility for thepublication andinformationsupplied. Thus the text becomes slightly more creditable and relevant to theimplied reader whereas advert without the title on are not seen as credible andwe are not entirely responsible for the information supplied.Originally the contents page was suppose to have a picture of the main featureplus two mini pictures underneath it and a picture which relates to anotherfeature in the left hand bottom corner. However, the main picture did not lookprofessional when paired with other images underneath due to the clean cut ofthe waist which fits perfectly with the filled in shapes. Also pictures above theimage did not look correct and took emphasis off of the main image. Thus due tothis I decided to not add in extra pictures and keep it to two relevant imageswhich foreshadow two main features within the magazine.
  • 6. I took this image, it’s slightly different to the image which was originally planned however it was a natural pose which the model chose to di, thus projects his personality within the photo and I believe it will capture the implied readers attention as it is not a pose which is usually seen within music magazines and is slightly different to other images shown within the magazine up until this point. In this screenshot you are able to see the original image which was taken. I then used the Magnetic Lasso Tool to trace around the outline of the image which I want visual on the page. After this had been done I again used the paint brush and rubber tools to effectively get the correct amount of detail which I wished to be seen. I then copied and pasted the image into the contents page before adding effects such as a drop shadow to allow the image to have a slight shadoweffect to it and make it seem asthough the model is coming off of thepage thus creates a 3-D effect. This isshown here.Contents pages conventionally arewhere the implied reader goes to getthe listings of the main, significantfeatures within the magazine. Itsimportant to stress that not allfeatures are listed because otherwisethe page would become too crowdedand would not look appealing to thereader. I used shapes to allow thetext to have margins to tick to thuslook planned and suitable. This wasparticularly important to me aswhen I was looking throughmagazines such as Top of the Popsetc which are aimed for a lower agerange the features were randomlyplaced and it didn’t looked plannedyet when looking at a magazine suchas VIBE which is aimed at a similartarget audience to mine. Thus it is in
  • 7. a similar style to that of VIBE’s editions of contents pages. I filled the shape inblack to express the red and white text and emphasize the contrast. There areclear sub-headings used to categorize the text and split it up for easyreading/finding of features.There is also the ‘Welcome to INSPIRE’ sub-heading which is done in the style ofHelvetica Neue (as this is used throughout the front page and most the contentspage.) This is done to attract the reader’s attention to the information as it isimportant for the reader to feel as though the magazine addresses them as anindividual thus feel valued. The text which follows welcomes them to the firstedition of the magazine and is in the font style of; Helvetica Nuee. This again isdone to directly address them however, this font is used to ensure easy readingfor the reader and allow them to want to read on to the main feature. The fontstyle changes to Kuenstler Script LT to make it look as though the editor hassigned the letter and make it look as though they’ve taken a personal interest inwelcoming the implied reader which is important to make them feel valued andunique.In the bottom left handcorner there should bean image which does notrelate to the imagefeature however, isrelated to the listings.This was the originalimage which I captured.It’s supposedly a ‘self-picture’ of two girls whohave just enteredreading festival and/orare waiting to put theirtents up etc, thus takingphotos to keepthemselves occupied likefemales stereotypicallydo. In order to make the photo look like a self-picture I used the cropping tool tocut away the hand in the photograph, yet still have the arm out at an angle asthough the model is holding the camera which is used to take the photo.To appeal to more people it is widely discussed between young generations thatblue eyes on naturally tanned people are eye capturing and draws attention.Thus I decided to change the eye colour of the model to make it look slightlydifferent and capture the implied readers attention due to the unusual sightproduced, as it is not an everyday occurrence that you see it. To do this I createda new layer to edit the picture without interfering with the original image thuscan easily be taken away incase it did not look correct. I then used the paintbrush tool to colourin the eyes. I madesure to zoom in as faras possible when
  • 8. doing this to accurately get the correct shapingof the eye and not to interfere with the naturalglow of the black eyeballs caused by thecamera to ensure it looked more natural. Oncethis was done I changed the opacity of the layerdown. This then allowed the brown eyes toshow through slightly making the blue used alittle darker thus look much more natural yetstill blue enough to capture the implied readersattention from a distance. This is the finalizedpicture which will be put in the bottom lefthand corner of the contents page, relating tothe festival feature listed, thus there will be asmall square shape inserted with the pagenumber of the feature inside for easyacknowledgement. Here is the finished page, as you can see the main picture has a 3-D effect and creates mystery for the audience because the pose interreges their imagination as to why he’s ‘praying’ and/or looking down. The secondary image fits perfectly between the filled-in shapes but still stands out from other images and text on the page. The white text stands out from far away and is emphasized due to the contrast of the red sub-titles. I believe the page would not be as interesting to the audience if there was extra image as I believe it would look too crammed and look unprofessional.This looked good however the title didn’tstand out as much as I wished and thepicture was slightly blury thus I sharpenedthe image to give it slightly better effect andlook more professional as well as added anouter glow to the title to allow it to standout more than other text does on the page,instead of primarily relying on the sizeenlargement to help it stand out.
  • 9. DOUBLE_PAGE SPREADThe double-page spread is a key part to the development of the magazine. It isthe key reason why people will pick-up the magazine and many features arerelated to the article, therefore the presentation has to be correct along with thearticle. Throughout mock-ups and looking at other magazine styles the image onthe double page is either spread right across the magazine pages or there aretwo main images for each page. I believe that the two images appeal to theaudience more and allows text to be shaped around the models easier creating amore professional look. I took this image to be the first image of the double page spread. Originally it had a beige coloured background because of the setting of the photo shoot thus I have used the Magnetic Lasso tool again to sketch around themodel and used the paint brush tool to erase the finer detail which is not needed.I did this to allow the background to be cropped and allow me to copy the imageand paste it into the spread without it looking ‘off’ nor out of place. When Iplaced the image on the page it seemed to look very flat and didn’t quite have thelook which I wished it tohave thus I tried manydifferent effects yet, Isettled with adding adrop shadow to thepicture to allow it tolook 3-D as well as adda slight contour effect togive it a slightly moresignificant, edgy outlineand ensure it stands outfrom other text. After
  • 10. this I free transformed the image to make it bigger, yet stay in proportion. Ioriginally had the image in the middle however I carried on trying to see if itlooked better in a different place and eventually figured out that it looked perfectaligned to the right, as the model is slightly leaning this way however, have theshadow slightly going over the page onto the second page to show that they arelinked together as well as the white of the shirt touching the line/fold thusmaking it look as though the model is leaning on the line, which I believe iseffective and the implied reader will appreciate.The title has also been added in. I used Helvetica Neue at a size of 103.63ptandsimply added effects to make it different to other text on the page. I used thistype of font because it is clear and can be seen from far away and it is importantthat the size of the title is larger than that on the body copy to ensure its standsout effectively. After being free transformed the title is now spread across thepage. The title only goes across one page because this seems to be conventionalwhen using two images and having the second image placed at the top of thepage. The title is two toned, thus has two colours involved. I chose black and redas this has been the house style present throughout the creation of the otherpages.I have edited the title of the article. This is because the title needs to catch theimplied readers eye. The stroke effect added is meant to make the text look morelike graffiti which relates to the interest of some of my stereotypical rebelliousreaders. The inner glow helps create the effect that his name is in lights and liteup above him and the contour simply reduces the lightness of the light giving it aslightly different edge to what it originally was.
  • 11. I have now added in the text using condensed black HeleveticaNeuetype font, however as you can see this becomes hard to read from a distance thus I may change it to Times New Roman if it is easier to read. There is a mini paragraph at the beginning of the article to allow the reader to know what the article is roughly about. There is also a conventional drop cap inserted at the beginning of the article, going over 3 lines, I chose to do this in a different colour as I believe it will grab the readers attention however, it was also regularly used in music magazines. The text originally was going through the picture however I believe it is easier to read for the audience if the text stays on the black background as it stands out more and can be seen a bit easier.This is the second picturethat I will use for my doublepage spread. As you can seeI have cut off the legs, Ibelieve that this is extrafeatures which are notrelevant to the feature andwill distract from the facialexpression. The handscrossed over are similar tothat of the contents page as,again, I believe it willintrigue the audience andallow them to be inspired insome shape of form.
  • 12. Once this was done I realized that it looked better to have the entire photograp h on the page rather than cutting out the legs. For it to look correct I changed the opacity ofthe text boxes down to 89% so that they allow the white text to stand outenough, yet still allow some of the photograph to be seen. I am currentlydebating if a background should be put into the magazine or not. In order to decrease blurriness and add attention to detail of the facial expression I edited the image so that it is sharper and toned.I used the gradient tool tocreate a two toned background,although this takes away someemphasis off of the colors ofthe magazine it makes the pagestand out more and look a lotmore exciting and intriguingfor audiences.