Your SlideShare is downloading. ×
Blogger Outreach for Link Building Tips & Lessons Learned - Linkdex ThinkTank
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Blogger Outreach for Link Building Tips & Lessons Learned - Linkdex ThinkTank

1,049

Published on

0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
1,049
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
5
Comments
0
Likes
1
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide
  • Backlinks via blog categorisationSort by influenceChucked into Google Reader
  • Google Operator Queries
  • Writers: Selecting writers can be difficult so break it down into simple steps.Have a stock email with a dummie brief, explaining your payment methods, due date requirements. If the writer gets back to you and confirms, try them out.Keep it simple stupid
  • About Writers..Elance, Twitter, People Per HourDo NOT pay until you are happy with an article.Check your payments.
  • Get images into posts:compfightPretend to be a keen student. Get access to a uni email address if possible.
  • Average 3 emails to get a blog post placedSuggest 3 subject mattersProduce the doc in 3 formats: word, HTML, email
  • We were offered multi lingual. But multilingual in a language we don’t know was a bit too much to start with.
  • Keywords – 65 links for 44 keywords
  • Transcript

    • 1. Lessons Learned From37,320 Minutes of Blogger Outreach Chelsea Blacker UK.BLUEGLASS.COM @ChelseaBlacker
    • 2. Chelsea Blackercblacker@blueglass.com@chelseablackerUK.BLUEGLASS.COM
    • 3. The Challenge
    • 4. • 65 Unique Domain Links• 2 Month Project• 44 Keywords• Website 1: Average Rank 17• Website 2: Average Rank 25
    • 5. Results
    • 6. • 82 Unique Domain Links• 4 Month Project
    • 7. Before After0510 Website 115 Website 2202530
    • 8. Website 1 Media Value£3,000£2,500£2,000£1,500£1,000 £500 £0 Before After
    • 9. Website 2 Media Value£6,000£5,000£4,000£3,000£2,000£1,000 £0 Before After
    • 10. What We Learned
    • 11. Competitor AnalysisCategorise backlinks by blogs, news sites, etc.Sort by influence rank.
    • 12. Persona DevelopmentCan be an extravagant waste of time
    • 13. Break it Down Break down your writer selection process into simplesteps. Have a stock email withdummie brief, explaining yourpayment methods, due dates.
    • 14. WritersFind writers usingElance, Twitter, & PeoplePerHour.Do NOT pay until you are happy.Beware of writers trying to invoice you twice.
    • 15. Blogger OutreachSupply useful images with Compfight.Acting as a keen enthusiast helps your content look more credbile.
    • 16. Rule of ThreeAverage 3 emails to get a blog post placedSuggest 3 subject matters Produce the doc in 3 file formats (word, HTML, email)
    • 17. Time is Money
    • 18. Don’t Bite Off MoreThan You Can Chew Time is Money
    • 19. Spread Thin44 keywords for 65 links meansimpact for any given term isn’t as strong as it could be
    • 20. New Things to Try
    • 21. Quality
    • 22. Authorshipty
    • 23. Chelsea Blackercblacker@blueglass.com@chelseablackerUK.BLUEGLASS.COM

    ×