Casting online shadows Who defines who you are online? Christian Heilmann, BarCamp Paris 12.05.2007 http://icant.co.uk/art...
<ul><li>Lyrics: Wolfsheim </li></ul><ul><li>Album:  Casting Shadows </li></ul><ul><li>Title:  Everyone who casts a shadow ...
<ul><li>You can copy, distribute, transmit and remix this if you attribute me and release it under the same or similar lic...
<ul><li>Everyone who casts a shadow seem to stand in the sun </li></ul><ul><li>And when your step leaves a track you seem ...
<ul><li>The internet, the final frontier. </li></ul><ul><li>A new media, with new rules </li></ul><ul><li>Amazingly easy t...
<ul><li>Getting known is harder though </li></ul><ul><ul><li>First you need something to make you unique or at least inter...
<ul><li>Self-Promotion </li></ul><ul><ul><li>Blog comments  </li></ul></ul><ul><ul><li>Mailing list and forum posts  </li>...
<ul><li>Your are a blip on the online radar. </li></ul><ul><ul><li>People visit your site  </li></ul></ul><ul><ul><li>Peop...
<ul><li>Smile for the camera – you are being recorded </li></ul><ul><ul><li>As you become a part of the big linked interne...
<ul><li>Smile for the camera – you are being recorded </li></ul><ul><ul><li>Mailing list archives index you </li></ul></ul...
<ul><li>I know myself... I know my shades... but I don´t see no light </li></ul><ul><li>And if there's a track, it means: ...
<ul><li>The impression you make online is not you. </li></ul><ul><li>You perceive yourself through your own filters – othe...
<ul><li>Online communication is a terribly inhuman thing. </li></ul><ul><li>Humans communicate via: </li></ul><ul><ul><li>...
<ul><li>Humans also change meaning of a message using their voices, body language and tone.  </li></ul><ul><li>They add  h...
<ul><li>All of these emotions don’t come across in online communication. </li></ul><ul><li>They are the true User Generate...
<ul><li>There are some attempts – mostly pitiful ones – to work around this problem </li></ul><ul><li>One of them is addin...
<ul><li>In some cases they even replace the text. </li></ul><ul><li>(.)(.)  @>---  |_|o </li></ul><ul><li>Their failure is...
<ul><li>“ Mood” settings seem to work better, but are still a cheap shot. </li></ul><ul><li>Acronyms are another quick way...
<ul><li>This all means that you need to be very careful how you write online.  </li></ul><ul><li>Your output will </li></u...
<ul><li>Everything will be recorded and come back to haunt you. </li></ul><ul><li>In a lot of cases, this is your own faul...
<ul><li>How many emails do you get without a proper subject? </li></ul><ul><li>How many email threads have you encountered...
<ul><li>Email posting styles </li></ul><ul><li>  </li></ul><ul><li>:-/  :-(  8-))) </li></ul>And if there's a track,  it m...
<ul><li>Horror Stories: </li></ul><ul><ul><li>The laptop repair request by a PA  </li></ul></ul><ul><ul><li>The logo for t...
<ul><li>The internet has no rewind button </li></ul><ul><li>What you did is done, and it will be remembered. </li></ul><ul...
<ul><li>Everyone who feels his heartbeat seems to be still alive </li></ul><ul><li>And by a look into your eyes i seem to ...
<ul><li>The great, but also dangerous thing about the internet is that it is driven by passion. </li></ul><ul><li>The cons...
<ul><li>The danger of that is that it cheapens communication.  </li></ul><ul><ul><li>When you write a letter you spend a l...
<ul><li>The constant urge to go and participate can result in pretty good content.  </li></ul><ul><li>However, the danger ...
<ul><li>One trend is visible lately: </li></ul><ul><ul><li>People start being themselves online. </li></ul></ul><ul><ul><l...
<ul><li>It also makes people more approachable. </li></ul><ul><ul><li>I can spot the person behind the blog on summits and...
<ul><li>But from time to time there is more to life than just a muscle working deep inside </li></ul><ul><li>And to find t...
<ul><li>The big task for us – if we want to make us our online persona – is to take responsibility. </li></ul><ul><ul><li>...
<ul><li>Feelings should be real and backed up by human interaction. </li></ul><ul><li>You cannot have 12234 friends and ca...
<ul><li>You are not protected by anonymity on the web. </li></ul><ul><li>Just ask yourself before publishing: </li></ul><u...
<ul><li>The other question is of course how you can really know who you come across as to other people. </li></ul><ul><li>...
<ul><li>Merci beaucoup… </li></ul><ul><li>rel=“me”  </li></ul>Christian Heilmann http://wait-till- i.com http:// icant.co....
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Casting online shadows- how people on the web change your identity

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This is a presentation given at the eleventh BarCamp in Paris. It talks about how your first steps on the web are the most important as the web never forgets.

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Casting online shadows- how people on the web change your identity

  1. 1. Casting online shadows Who defines who you are online? Christian Heilmann, BarCamp Paris 12.05.2007 http://icant.co.uk/articles/parismay07
  2. 2. <ul><li>Lyrics: Wolfsheim </li></ul><ul><li>Album: Casting Shadows </li></ul><ul><li>Title: Everyone who casts a shadow </li></ul>
  3. 3. <ul><li>You can copy, distribute, transmit and remix this if you attribute me and release it under the same or similar licence. </li></ul><ul><li>http://creativecommons.org/licenses/by-sa/3.0/ </li></ul>
  4. 4. <ul><li>Everyone who casts a shadow seem to stand in the sun </li></ul><ul><li>And when your step leaves a track you seem to be going on. </li></ul>
  5. 5. <ul><li>The internet, the final frontier. </li></ul><ul><li>A new media, with new rules </li></ul><ul><li>Amazingly easy to get into </li></ul>Everyone who casts a shadow seem to stand in the sun
  6. 6. <ul><li>Getting known is harder though </li></ul><ul><ul><li>First you need something to make you unique or at least interesting </li></ul></ul><ul><ul><li>Then you need to get out there </li></ul></ul>Everyone who casts a shadow seem to stand in the sun
  7. 7. <ul><li>Self-Promotion </li></ul><ul><ul><li>Blog comments </li></ul></ul><ul><ul><li>Mailing list and forum posts </li></ul></ul><ul><ul><li>Linking to others </li></ul></ul><ul><ul><li>Tagging and aggregating other people’s findings and commenting on them </li></ul></ul><ul><ul><li>Blogging </li></ul></ul><ul><ul><li>your web presence > you </li></ul></ul>Everyone who casts a shadow seem to stand in the sun
  8. 8. <ul><li>Your are a blip on the online radar. </li></ul><ul><ul><li>People visit your site </li></ul></ul><ul><ul><li>People comment about your stuff / quote you </li></ul></ul><ul><ul><li>You get the chance to write articles </li></ul></ul><ul><ul><li>You start leaving tracks while advancing </li></ul></ul>And when your step leaves a track you seem to be going on.
  9. 9. <ul><li>Smile for the camera – you are being recorded </li></ul><ul><ul><li>As you become a part of the big linked internet search engines index you </li></ul></ul><ul><ul><li>Archive.org index you </li></ul></ul><ul><ul><li>Technorati index you </li></ul></ul>And when your step leaves a track you seem to be going on.
  10. 10. <ul><li>Smile for the camera – you are being recorded </li></ul><ul><ul><li>Mailing list archives index you </li></ul></ul><ul><ul><li>Blogs archive your comments </li></ul></ul><ul><ul><li>People get a first impression of you and you are being typecasted </li></ul></ul>And when your step leaves a track you seem to be going on.
  11. 11. <ul><li>I know myself... I know my shades... but I don´t see no light </li></ul><ul><li>And if there's a track, it means: no turning back… no matter what you try! </li></ul>
  12. 12. <ul><li>The impression you make online is not you. </li></ul><ul><li>You perceive yourself through your own filters – others have theirs. </li></ul><ul><li>It can be scary to hear what people think you are like when all they got to judge you upon is what you put online. </li></ul>I know myself... I know my shades... but I don´t see no light.
  13. 13. <ul><li>Online communication is a terribly inhuman thing. </li></ul><ul><li>Humans communicate via: </li></ul><ul><ul><li>Language </li></ul></ul><ul><ul><li>Facial expressions and body language </li></ul></ul><ul><ul><li>Tone of voice </li></ul></ul>I know myself... I know my shades... but I don´t see no light.
  14. 14. <ul><li>Humans also change meaning of a message using their voices, body language and tone. </li></ul><ul><li>They add human microformats </li></ul>I know myself... I know my shades... but I don´t see no light. <ul><ul><ul><ul><li>Irony </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Humour </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Sarcasm </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Concern </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Anger </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Frustration </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Annoyance </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Pity </li></ul></ul></ul></ul>
  15. 15. <ul><li>All of these emotions don’t come across in online communication. </li></ul><ul><li>They are the true User Generated Content – your readers add them to your content. </li></ul><ul><li>The dangerous aspect is that this also affects your online identity, as emotions spark comments and follow-up blog posts. </li></ul>I know myself... I know my shades... but I don´t see no light.
  16. 16. <ul><li>There are some attempts – mostly pitiful ones – to work around this problem </li></ul><ul><li>One of them is adding emoticons. </li></ul><ul><li>:) :-( 8-) :-/ <:-) </li></ul>I know myself... I know my shades... but I don´t see no light.
  17. 17. <ul><li>In some cases they even replace the text. </li></ul><ul><li>(.)(.) @>--- |_|o </li></ul><ul><li>Their failure is visible when you realize that IM systems start turning them into images – and fail. </li></ul>I know myself... I know my shades... but I don´t see no light.
  18. 18. <ul><li>“ Mood” settings seem to work better, but are still a cheap shot. </li></ul><ul><li>Acronyms are another quick way to try to add emotion: </li></ul><ul><li>LOL, O RLY?, XOXO, YMBSBYCWIFSAL </li></ul><ul><li>They can work but expect knowledge on the recipient’s side. </li></ul>I know myself... I know my shades... but I don´t see no light.
  19. 19. <ul><li>This all means that you need to be very careful how you write online. </li></ul><ul><li>Your output will </li></ul><ul><ul><li>be misunderstood, </li></ul></ul><ul><ul><li>be misquoted, </li></ul></ul><ul><ul><li>appear out of context </li></ul></ul><ul><ul><li>allow for hacking attempts </li></ul></ul>And if there's a track, it means: no turning back… no matter what you try!
  20. 20. <ul><li>Everything will be recorded and come back to haunt you. </li></ul><ul><li>In a lot of cases, this is your own fault for mis-using the media internet. </li></ul>And if there's a track, it means: no turning back… no matter what you try!
  21. 21. <ul><li>How many emails do you get without a proper subject? </li></ul><ul><li>How many email threads have you encountered where the topic of the thread changed but the subject stayed the same? </li></ul>And if there's a track, it means: no turning back… no matter what you try!
  22. 22. <ul><li>Email posting styles </li></ul><ul><li> </li></ul><ul><li>:-/ :-( 8-))) </li></ul>And if there's a track, it means: no turning back… no matter what you try! Original You
  23. 23. <ul><li>Horror Stories: </li></ul><ul><ul><li>The laptop repair request by a PA </li></ul></ul><ul><ul><li>The logo for the marketing site </li></ul></ul><ul><ul><li>FTPWelt </li></ul></ul><ul><ul><li>Out of Office – into your system </li></ul></ul><ul><ul><li>HotNLonely32 </li></ul></ul>And if there's a track, it means: no turning back… no matter what you try!
  24. 24. <ul><li>The internet has no rewind button </li></ul><ul><li>What you did is done, and it will be remembered. </li></ul><ul><li>P2P cannot be stopped. </li></ul><ul><li>There is no such thing as “anonymous surfing”. </li></ul>And if there's a track, it means: no turning back… no matter what you try!
  25. 25. <ul><li>Everyone who feels his heartbeat seems to be still alive </li></ul><ul><li>And by a look into your eyes i seem to know if you're lying. </li></ul>
  26. 26. <ul><li>The great, but also dangerous thing about the internet is that it is driven by passion. </li></ul><ul><li>The constant availability, speed and instant answering option makes it great for quick discussions. </li></ul>Everyone who feels his heartbeat seems to be still alive
  27. 27. <ul><li>The danger of that is that it cheapens communication. </li></ul><ul><ul><li>When you write a letter you spend a lot of time formulating it. It costs money and effort to send it and there will not be an immediate answer. </li></ul></ul><ul><ul><li>With an email you tend not to care as much – mistakes can be remedied immediately. </li></ul></ul>Everyone who feels his heartbeat seems to be still alive
  28. 28. <ul><li>The constant urge to go and participate can result in pretty good content. </li></ul><ul><li>However, the danger is a loss of context. </li></ul><ul><li>Best example: Twitter </li></ul><ul><ul><li>Fast, very available and built for quick updates. </li></ul></ul><ul><ul><li>Yet indexed by technorati as a blog! </li></ul></ul>Everyone who feels his heartbeat seems to be still alive
  29. 29. <ul><li>One trend is visible lately: </li></ul><ul><ul><li>People start being themselves online. </li></ul></ul><ul><ul><li>Real names replace nicknames </li></ul></ul><ul><ul><li>Real mugshots replace funny or cryptic or cool avatars. </li></ul></ul><ul><ul><li>This could be a sign that people take what they put on the web more serious, and take full responsibility for it. </li></ul></ul>And by a look into your eyes i seem to know if you're lying.
  30. 30. <ul><li>It also makes people more approachable. </li></ul><ul><ul><li>I can spot the person behind the blog on summits and conferences. </li></ul></ul><ul><ul><li>I can search for them in more “human” systems like skype </li></ul></ul><ul><ul><li>It could and already did result in bad situations – but this is life, there are bad people out there and life goes on after the happy end. </li></ul></ul>And by a look into your eyes i seem to know if you're lying.
  31. 31. <ul><li>But from time to time there is more to life than just a muscle working deep inside </li></ul><ul><li>And to find the truth it needs much more than just a look into an eye! </li></ul>
  32. 32. <ul><li>The big task for us – if we want to make us our online persona – is to take responsibility. </li></ul><ul><ul><li>Passion is great but too easy to misinterpret on the web. </li></ul></ul><ul><ul><li>Commenting should be married with research and not with the urge to participate by all means necessary. </li></ul></ul>But from time to time there is more to life than just a muscle working deep inside
  33. 33. <ul><li>Feelings should be real and backed up by human interaction. </li></ul><ul><li>You cannot have 12234 friends and care for each of them. </li></ul>But from time to time there is more to life than just a muscle working deep inside
  34. 34. <ul><li>You are not protected by anonymity on the web. </li></ul><ul><li>Just ask yourself before publishing: </li></ul><ul><ul><li>Would you’d shout the thing you just wrote on the web in a pub – and would you be up for dealing with the consequences? </li></ul></ul>But from time to time there is more to life than just a muscle working deep inside
  35. 35. <ul><li>The other question is of course how you can really know who you come across as to other people. </li></ul><ul><li>The answer to that is to stand up and talk to them. </li></ul><ul><li>It also means asking people you like and people you don’t like for their opinion before you publish. </li></ul>And to find the truth it needs much more than just a look into an eye!
  36. 36. <ul><li>Merci beaucoup… </li></ul><ul><li>rel=“me” </li></ul>Christian Heilmann http://wait-till- i.com http:// icant.co.uk [email_address] flickr/del.icio.us/twitter/skype: codepo8
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