PATA NEXT GENERATIONACTIVISM AND ADVOCACY IN ACTIONPATA was pioneered by visionaries around the Pacific in 1951. It moved ...
ADVOCACY AMPLIFICATION BY PATA PATA ALIGNED ADVOCACYTime Magazine: Asia and US circulation; reached over 23+ million reade...
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PATA NEXT GENERATION ACTIVISM AND ADVOCACY IN ACTION

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PATA was pioneered by visionaries around the Pacific in 1951. It moved its operating HQ to Bangkok in 1998.
PATA has taken the lead in many travel and tourism issues, not least sustainable tourism, as established at the PATA Annual General Meeting in Malaysia in 1972.

Today, PATA is at the epicentre of the fastest-growing tourism region in the world. We take our responsibility to protect the interests of all stakeholders in the travel and tourism industry, very seriously.

As a non-profit independent membership association, we take hard, outspoken stances against policies, regulations,and practices that threaten the viability of the “Complete Visitor Economy“ or CVE to, from and within Asia/Pacific.

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PATA NEXT GENERATION ACTIVISM AND ADVOCACY IN ACTION

  1. 1. PATA NEXT GENERATIONACTIVISM AND ADVOCACY IN ACTIONPATA was pioneered by visionaries around the Pacific in 1951. It moved its operating HQ to Bangkok in 1998.PATA has taken the lead in many travel and tourism issues, not least sustainable tourism, as established at the PATAAnnual General Meeting in Malaysia in 1972.Today, PATA is at the epicentre of the fastest-growing tourism region in the world. We take our responsibility to protectthe interests of all stakeholders in the travel and tourism industry, very seriously.As a non-profit independent membership association, we take hard, outspoken stances against policies, regulations,and practices that threaten the viability of the“Complete Visitor Economy“ or CVE to, from and within Asia/Pacific.Two of our more recent, aligned advocacy campaigns have questioned the logic of European travel taxation in theform of the UK’s APD tax and the EU’s ETS tax. As you may know EU-ETS has been postponed and UK APD is nowincreasingly described as a“self harming“ tax even by UK MP’s.2-Indian Tourism Minister Shri SubodhKant Sahai engages with PATA Chairmanand Director of MGTO João ManuelCosta Antunes during his visit to NewDelhi, India, August 28, 2012. High leveladvocacy issues were also raised with theMinister of Aviation.4-PATA Supports Historic WorldEconomic Forum, May 30 – June 1,2012, Bangkok, Thailand A highlight atthe World Economic Forum on East Asia2012 was the first trip abroad and publicspeech of The Lady, Daw Aung San SuuKyi, who spoke eloquently about theimportance of travel and tourism as a fasttrack job creating mechanism. PATA CEOMartin Craigs was pleased to presenta bouquet on behalf of PATA membersand had the pleasure of leading adelegation to Myanmar in July for followup discussions.3-Lord Stephen Green, UK Minister ofTrade UK Minister of State for Trade andInvestment, welcomed PATA CEO MartinCraigs for a 45-minute briefing on traveltax related obstacles to tourism andtrade, at the Foreign and CommonwealthOffice in London, July 9, 2012. PATApolicy paper on the pernicious effects ofUK - Air Passport Duty APD were tabledin London and with APEC TourismMinister, at their biannual conference inKhabarovsk Russia in 24th-26th July.Hard-hitting Advocacy from PATA CEO Martin Craigs atHigh Level Summits and in leading Global Media in 2012Contact your PATA representatives to discuss local advocacy issues and topics.On EU ETS/UK APD(Live Interview)December 22, 2011 – Beijing, ChinaEU-ETS is controversial for very understandable reasons.The EU is trying to establish itself as a self elected globaltax collector. EU-ETS is an extra-territorial tax on all airtravellers into and out of the EU.”(Direct public question to EU Commissioner)February 13, 2012 - Singapore“Commissioner Kallas should be applauded for makingthe long journey to Singapore to directly understand theregions discontent with the EU ETS. Given his background,does he relate to the catchphrase‘no taxation withoutrepresentation’?”(Statement to APAC tourism leaders at conference)February 28, 2012 - Manila, Philippines“As feared the EU-ETS has created a very unfortunatebacklash – the recent“Coalition of the Unwilling”meetingin Moscow involving 26 nations demonstrates what PATAand other trade organisations have been warning the EUabout of for over a year.”March 21, 2012, ITB, BerlinATAG issued, WTTC supported press release: SustainableGrowth of Asia-Pacific Economies Through Air Travel“In Europe attempts are being made to restrain air travel.If they succeed, even a single percentage point reductionin demand to 2030 on Euro - Asia trafffic would lead to 6.5million fewer tourism related jobs being created in AsiaPacific. That is an impact worth getting exercised about.”(Statement to conference)May 30 – June 1, 2012 – Bangkok, Thailand“We are witnessing a new world order. Asia Tourist Ministersshould be leaders not followers on the issue of travel tax.”11th June 2012, Live T.V. interview in BeijingAirline chiefs gathered in Beijing this week for the IATA AGMare asking a basic question why tax and haress the mostenabling, job creating industry in the world so much. UKAPD tax alone will extract more cash (US$3billion) than thecombined projected annual profits of all 230 IATA airlines.Does that sound reasonable?(Invited to comment at media briefing)January 15, 2012 - Manado, Indonesia“Can the Ministers agree when the EU visits Jakarta torequest it becomes a dialogue partner on trade in ASEAN,they are asked to explain if the EU ETS is the work of afriend or foe.”Chris FlynnRegional DirectorPacificchris@PATA.orgIvy CheeRegional DirectorEast Asiaivy@PATA.orgKate ChangRegional DirectorGreater Chinakate@PATA.orgMelissa BurckhardtManagerAdvocacy and Organisationmelissa@PATA.orgTangmoAssistantMembership Fulfillmentpheereeya@PATA.orgCommentary on IATA’s 56thWorld Air Transport Statistics digest“An aligned advocacy campaign needs to be fought on manyfronts, including a holding action on the UK APD tax. Othergovernments need to understand the long term perniciouseffects of APD and not to follow its example. The UK APDis more about managing the condition and restricting thespread. Aligned advocacy is therefore essential. PATA islooking forward to continuing the fight with other travelindustry association colleagues.1-New Zealand, Prime Minister and Tourism Minister, John Key welcomed a PATA delegation to his office inWellington on 29th October. With UK-NZ International Visitor Arrivals down 5% PM Key has lobbyed currentand past British PM’s about APD. Now is the time for ASEAN Minister to speak out loud and clear on this.
  2. 2. ADVOCACY AMPLIFICATION BY PATA PATA ALIGNED ADVOCACYTime Magazine: Asia and US circulation; reached over 23+ million readers in Dec 2011.Objective: Inform the travelling public that Thailand is open for business and alert on WTTC/PATA Crisis Recovery Forum in Sendai, Japan, April 2012.Thailand and the Mekong region, and theearthquake and the tsunami in Japan – cannotbe avoided, their consequences on tourism canbe mitigated.The new PATA Rapid Recovery Taskforce sprunginto action to spread the word that Thailandremains open for tourism. And we will be stagingthe WTTC/PATA Crisis Recovery Forum in Sendai,Japan, April 16-17 to sound the “all clear” there.Just another way that PATA clearly buildsPATA Thai Flood Update Banner onCNN.com - 30 second spot shown 168 timesNov/Dec 2011“Travel and tourism is exemplary in its ability to bring people together toshare, learn, and grow. This human connectivity applies to both tourists andtravel industry stakeholders. PATA provides a valuable platform for gainingaccess to essential intelligence, and networks, in the world’s most dynamicregion of tourism sector growth.”Anita Mendiratta, Managing Director,Cachet ConsultingTravel and Tourism World Leaders in Alignment with PATAUNWTO Secretary General Taleb Rifai hosted PATA at the 24th Joint Meeting of theUNWTO Commission for South Asia and the UNWTO Commission for East Asia and thePacific, May 3-5, 2012, Chiang Mai, Thailand. Rifai also sent a video message for the2012 PATA Annual Conference, April 21-22, 2012, Kuala Lumpur, Malaysia. The UNWTOSecretary General was PATA’s guest of honour at the House of Commons dinner inLondon on the opening night of WTM on 5th November, 2012.Taleb was the keynote speaker at the PATA Annual Summit in Bangkok on 26th April2013.WTTC President & CEO David Scowsill hosted PATA at the WTTC Global Summit heldin Tokyo and Sendai, April 16-19, 2012. Scowsill also participated as a speaker at the2012 PATA Annual Conference, April 21-22, 2012, Kuala Lumpur, Malaysia. The WTTCteam has very effectively led the new Global Travel Coalition which includes ACI,ASTA, IATA, UNWTO, USTA, WEF, WTTC, and PATA. Mr Scowsill was also be a guest ofPATA’s on the 5th November.David participated at ATF in Vientiane in alignment with PATA and held a joint mediabriefing in PATA’s new Engagement Hub in Bangkok on 25th January 2013.IATA CEO and Director General Tony Tyler hosted PATA at the IATA AGM, June 10-12,2012, Beijing, China. IATA also hosted PATA at the biannual IATA Aviation Leader-ship Forum held in Singapore in February, and visited Bangkok the same month foraligned advocacy discussions. Mr Tyler and his IATA delegation visited the Presidentof the Philippines, Benigno Aquino on the same day as the PATA Executive Board on27th September, World Tourism Day. Mr. Tyler was represented at the PATA AlignedAdvocacy Dinner by Mr. Jeff Poole, Director, Government and Industry Affairs and Mr.Philippe Forest, UK Country Manager.Former Mexican Tourism Minister Gloria Guevara pioneered getting tourismon to the G20 agenda for the first time. She has shared the stage in 2012 withPATA at WTTC, WEF and APEC events in Japan, Thailand and Russia. Gloria wasa most welcome and appropriate speaker at PATA’s Gala Dinner at the Houseof Commons in London on 5th November, 2012 along with Conservative MPPriti Patel who is vigorously challenging her own party over the logic of APD,which MP Patel describes as“an exercise in self harming”.Gloria was a keynote speaker for 2013 PATA Annual Summit in Bangkok 26April 2013

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