1. Top 5 Ways to Monitor Your Online ReputationThese days, your business’ online reputation can make or break yourbusiness success. People talk – whether they are unhappy or happy withyour business – and talk spreads like wildfire on the world-wide web. It’snot effective to stay impartial, “take the high road,” or turn the other cheekwhen it comes to handling things others say about you on the Internet. Asa matter of fact, being anything less than proactive about your onlinereputation can be downright dangerous to your business, as you canguarantee that if you don’t create your online reputation, someone elsewill . . . and that power could be very destructive in the wrong hands. Thefirst step to protecting your online reputation is monitoring it. Here are fiveways to monitor your online reputation:How Sociable. Register each of your social networking accounts with thisprogram and it will tell you how relevant your pages are in relation to yourcompetition, and then use that information to improve your onlinereputation.Hootsuite. This is a Twitter dashboard that you can also link to yourLinkedIn and Facebook accounts in order to manage all three social medianetworks from one interface. Hootsuite helps you to identify when peopletalk about your business, what they are saying, and how they are reactingto your posts.Social Oomph. This free Twitter monitor allows you to type in keywords,and then returns you real-time information about Tweets on thosekeywords. If you want to know what is being said about your business, forexample, you can type in your business name (as well as other keywordterms used to describe your business product or service), and find out ifthere is either positive or negative news spreading about it.Addict-o-Matic. Simply plug in the terms you are interested in monitoring,and this application searches all the major web entities (Google, Yahoo,Wordpress, etc.) and delivers a news-feed to you of everything it findsbased on your terms.
2. Google Alerts. Use this handy tool to search for terms that are related toyour business, and then to see how often others are searching for thesame terms. For example, you can type in your business name and haveGoogle email you a daily or weekly report on how many people searchedfor your business.Online reputation management is a complex process, but it is alsotantamount to your business success. To make the most of your onlinereputation, you may want to enlist the help of qualified and competentprofessionals like us, Social Sinergy. We can be reached by phone, at 702-530-3881, or by email: Adam@SocialSinergy.com. Check out more information on reputation marketing at the site below; Reputation Marketing