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Super Scary Social Media

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Originally titled "Innovations in IT and Social Media: Connecting to Recruit, Enroll and Support Students in Study Abroad" (which is a very long and boring title), this was a 75-minute talk on social …

Originally titled "Innovations in IT and Social Media: Connecting to Recruit, Enroll and Support Students in Study Abroad" (which is a very long and boring title), this was a 75-minute talk on social media for study abroad professionals at the <a>IES Abroad</a> conference in Chicago on October 14, 2010.

Published in: Education, Technology
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  • The world used to be a big place.
  • One to one, took forever
  • One to one, somewhat faster
  • One to one, very fast
  • One to many
  • Many to many
  • The world is a much smaller place today.
  • Communication was in-person and limited by geography.
  • Most important thing:PEOPLE being socialSame rules applySocial means relationships, friendships, and trust
  • There are social networking ground rules:Act like a person – have a personality – don’t sell if I’m not wanting to buy – provide value
  • What if this guyshowedup to your cookout and tried to sell you a car?
  • YouTube: how-to videos, video blogs, etc.
  • Your website is still the hub – where people come back to interact with your business.
  • Transcript

    • 1. Innovations in IT and Social Media: Connecting to Recruit, Enroll and Support Students in Study Abroad
    • 2. Super Scary Social Media
    • 3. “Need a paramedic on corner of John Wesley Dobbs and Jackson st. Woman on the ground unconscious. PlsReTweet”
      Atlanta, May 2009
    • 4. Is Social Media a Fad?
      http://www.youtube.com/watch?v=lFZ0z5Fm-Ng
    • 5.
    • 6.
    • 7.
    • 8.
    • 9.
    • 10.
    • 11.
    • 12.
    • 13. Reach
      You
      Your Friends
      Their Friends
    • 14.
    • 15. Social Media
      (a definition)
      People using technology to be social
    • 16.
    • 17.
    • 18.
    • 19. Who is your audience and where can you find them?
    • 20. Start a Blog
      Your very own soapbox: use it wisely.
      Wordpress.com
      Blogger.com
      Typepad.com
      Gain followers and become an expert.
    • 21. Create a Facebook page
      400 million users
      130 friends/user
    • 22. Search Twitter
      search.Twitter.com
      Search the content of tweets
      TweepSearch.com
      Find Twitter users by profile, location
    • 23. Set up a Linkedin Profile
      75 million users
    • 24. Be a YouTube Star
      2nd largest search engine in the world
    • 25. Your Website
    • 26.
    • 27. Information travels at the speed of Twitter
    • 28. Boston.com: A resident takes photos of a building damaged in Talca, Chile, Saturday, Feb. 27, 2010. (AP Photo/Sebastian Martinez)
    • 29. Thanks!
      email
      chas@grundyhome.com
      blog
      grundyhome.com
      twitter
      twitter.com/chasgrundy
      facebook
      facebook.com/chasgrundy
      linkedin
      linkedin.com/in/chasgrundy

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