About Us


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About Us

  1. 2. VISION’S TECHNOLOGIES Interactive Workflow Solutions
  2. 3. Partnership (pärt n r-sh p ), A relationship between individuals or groups that is characterized by mutual cooperation and responsibility, as for the achievement of a specified goal. The Power of Partnership
  3. 4. Today’s Overview Introduction to ‘Vision Pre Media’ <ul><li>Who We Are </li></ul><ul><li>Core Services </li></ul><ul><li>Our Focus </li></ul><ul><li>Emerging Technologies </li></ul><ul><ul><li>VDP </li></ul></ul><ul><ul><li>Integrated Marketing </li></ul></ul><ul><ul><li>Corporate Communication </li></ul></ul><ul><ul><li>VAM </li></ul></ul><ul><li>In Review </li></ul><ul><li>Next Steps </li></ul>
  4. 5. Who We Are The Vision Group <ul><li>Leading provider of marketing communication solutions that are sustainable in their deployment, exceed client expectations and provide a positive Return-on-Investment </li></ul><ul><li>Uniquely positioned to create more value and opportunity for our customers to build their business </li></ul><ul><li>Among the Nations’ largest single provider of digital output technology </li></ul><ul><li>Forest Stewardship Council (FSC) certified </li></ul><ul><li>Launch Creative– a PROMO 100 (#32) brand marketing agency </li></ul>
  5. 6. Our Philosophy To offer solutions to business problems “ A solution is not just a more complex printing project; it is a combination of strategy, services, technology, and output that meets a business need.”
  6. 7. Core Services Photo <ul><ul><li>Photography </li></ul></ul><ul><ul><li>Image Correction </li></ul></ul><ul><ul><li>Prepress & Imaging </li></ul></ul><ul><ul><li>Digital Printing </li></ul></ul><ul><ul><li>Conventional Offset Printing </li></ul></ul><ul><ul><li>Catalog Production </li></ul></ul><ul><ul><li>Digital Asset Management </li></ul></ul><ul><ul><li>Web to Print Solutions </li></ul></ul><ul><ul><li>Creative Services </li></ul></ul>The Vision Group
  7. 8. Core Services Photography Our on-site photo studio offers both digital and conventional photography. Our professional photographers make everything from location shots to table top a snap. And your graphic message stays sharp, clear and focused .
  8. 9. Core Services <ul><ul><li>Prepress and Imaging </li></ul></ul>Fifty-plus years in the graphics business. An experienced, can-do work force. The very latest technology. With Vision, when it comes to PreMedia and imaging, you get it all. All digital. All day. Any way
  9. 10. Core Services Design & Creative Services Our full-service in-house design department, offers a full range of design and creative capabilities. From concept to completion, our creative teams can design a message and look for you that’s original, dynamic and unique. No matter what the medium.
  10. 11. Online Digital Asset Management and Repurposing Managing Digital Assets Bringing to market faster and Communicate consistently across channels Layouts Web Print Images Text Metadata e-Commerce Downsample Change file format Crop for catalog Convert to XML Change colorspace Batch convert formats Upload to web site Download Hi-res Drag & Drop OPI Files Simulate new print process Soft proof and approve
  11. 12. Vision Asset Management The Xinet® WebNative® suite is an elegant system that powers multi-site collaborative networks linked over the Internet and accessible through any browser Vision Asset Management works to create a seamless and efficient workflow A server-based digital asset management system integrated with a powerful graphic production and networking infrastructure Discover Your Savings Potential!
  12. 13. Variable Data Printing An Audience of One Variable Data Printing uses your Database information to target your customers and address them individually
  13. 14. Our Focus Applied Media Collaboration <ul><li>Variable Data Printing </li></ul><ul><li>Integrated Market Campaigns </li></ul><ul><li>Trigger Based Marketing Solutions </li></ul><ul><li>Corporate Communications </li></ul><ul><li>Web to Print Solutions </li></ul><ul><li>Digital Asset Management </li></ul>
  14. 15. <ul><li>Each piece becomes a finely targeted sales tool </li></ul>Target Marketing Gets Results Using Customer Data = Sales Name, text, photos, and illustrations were selected from a data base enabling each piece to be visually customized
  15. 16. Integrated Marketing Strategies <ul><li>Strategic marketing approach </li></ul><ul><li>Improve direct mail/email response rates </li></ul><ul><li>Capture online response in real time </li></ul><ul><li>Provide relevant content in response to preferences. </li></ul><ul><li>Engage responders in a more meaningful dialogue. </li></ul><ul><li>Convert responders’ preferences into revenue. </li></ul><ul><li>Real time reports on responses to online activity. </li></ul>
  16. 17. 1 Postcard or Email Campaign 2 Campaign Leads to Personalized URL www.JoeSmith.GotPurl.com 3 Personalized Survey Page With All Information Filled In 4 Alert! Email To Sales 5 Direct Sales Call 6 Thank You Email or Letter Dashboard for Response Tracking Integrated Marketing Campaign Blueprint Database Sales & Marketing Responses Saved in Database
  17. 18. Trigger Marketing Programs Automated Personalized Mailing Campaigns <ul><li>Strategic Consultation </li></ul><ul><li>Program Management </li></ul><ul><li>Data Management, Collection, Segmenting and Warehousing </li></ul><ul><li>List Acquisition </li></ul><ul><li>Response Tracking </li></ul>
  18. 19. Relevant Personalization = Profits Gains Achieved Using Relevant, Personalized Communication Marketing SOURCE: CAP VENTURE SURVEY “ Campaigns that utilize relevant graphics and text commonly see a 3-5 x lift in response rates” – PODi, The Digital Printing Initiative “ 42% of direct mail recipients prefer to respond online study” DMA
  19. 20. Corporate Communications The next generation of online management tools for your on-line, digital, offset and fulfillment requirements.
  20. 21. Web to Print Solutions <ul><li>Corporate identity and design standards are maintained </li></ul><ul><li>Create secure libraries of images, text and forms </li></ul><ul><li>Maintain a secure, encrypted database online </li></ul><ul><li>Personalize creative, on-line proofing </li></ul><ul><li>Complete client customization </li></ul><ul><li>Develop scalable personalized collateral </li></ul><ul><li>Develop scalable direct mail programs </li></ul><ul><li>Online Order – Billing – Payment </li></ul><ul><li>Dashboard Report capabilities </li></ul><ul><li>Seamless web-interface and brand identity throughout </li></ul><ul><ul><li>Benefits that Vision Provides </li></ul></ul>
  21. 22. Vision’s Proprietary Solution On-Line Automation <ul><li>Sets the standards for efficiency, consistency and availability </li></ul><ul><li>Improves the overall workflow process </li></ul><ul><li>Helps reduce the cost of print procurement </li></ul><ul><li>Provides you an advanced suite of applications designed to meet your specific online print procurement needs. </li></ul>
  22. 23. Next Steps A Winning Combination <ul><li>Listening to you </li></ul><ul><li>Understand your objectives </li></ul><ul><li>Create a strategy </li></ul><ul><li>Execute the plan </li></ul><ul><li>Evaluate the Data </li></ul><ul><li>Make the Adjustments </li></ul><ul><li>See the Results </li></ul>
  23. 24. People. Technology. Solutions The Power of Partnerships