CONSPIRACY CONCEPTS | INTRODUCTION Conspiracy Concepts is a brand activation and collaborative agency developing strategic communication and design. We deliver marketing and communication campaigns, mixing our core competencies with our independent community of designers and producers, with this we come to new insights that in turn lead to sustainable marketing and communication with active results.
CONSPIRACY CONCEPTS | SIGNIFICANT RESOURCES Our collective competencies work with clients on integrated consultancy campaigns, branded events and project activation, digital, interactive and print strategies, as well as commercial partnerships and sponsorships. This network of highly experienced creative professionals and global specialists across mediums of art, media, marketing, digital, web development and production bring insight and experience to programs that: - challenge strategy for a greater impact - fast track ideas and conversations into sources and income - combine good design with good business understanding - is future-focused, ethical and sustainable As a result, this quality output ensures brands receive effective sustainable brand marketing and communication solutions.
CONSPIRACY CONCEPTS | CHANGE Advertising is changing each day. What was today is not tomorrow. We believe that there are no boundaries, rules or categories and only brilliant ideas from brilliant people to feed our collective minds. Our collective, enables creativity to free flow, developing smart, effective and sustainable brand solutions utilizing our expertise and capabilities to connect, listen and adjust.
CONSPIRACY CONCEPTS | THINK We believe that there are no boundaries, rules or categories and only brilliant ideas from clever people to feed our collective minds. This collective, enables creativity to free flow, developing smart, effective and sustainable brand solutions, while utilizing our expertise and capabilities to connect, listen and adjust.
CONSPIRACY CONCEPTS | CATALYST Operating as a catalyst within a creative network, Conspiracy creates strategic ideas, and integrated concepts, inviting creative skill where necessary. As a label for qualitative creative solutions for brands, a network organization mixing independent talented people with different creative skills. We develop the team suitable for the task at hand, a model which allows us to move and adjust, giving brands the full benefit of a scalable agency. With a sophisticated databank of designers and contributors, we work with talented people, making ideas accessible to brands.
CONSPIRACY CONCEPTS | SERVICES Strategic business and communications consultancy Brand events and project activation Graphic design and print advertising Digital strategy, interactive campaigns and design Audio visual content generation for TV, Web, Mobile Media productions including live broadcasting Commercial partnership consultancy Publishing and content development, print and digital including: writing, editing and design
CONSPIRACY CONCEPTS | EDGE AMSTERDAM SUPPORTING CREATIVITY AND DESIGN Edge Amsterdam is an initiative which supports both the growth of the creative industry and community as well as the brands and business. As an elite sourcing creative network we connect brands, creative and media agencies and governments with our community. Our team works to generate fresh, new insights and creative output that serves as inspiration to further development and activation.
CONSPIRACY CONCEPTS | SHOWREEL
CONSPIRACY CONCEPTS | WHO WE ARE Charly Heusschen, Norbert Pollemans, Managing Partner Managing Partner Charly is co-founder and partner Norbert is co-founder and partner of Conspiracy Concepts and Edge of Conspiracy Concepts and Edge Amsterdam. Conspiracy is an Amsterdam. His last position was independent creative agency in at O’Neill Europe as European PR Amsterdam with a client base that and Media Manager, responsible includes ING, Samsung, Kempen for O’Neill’s media strategy, PR/ Capital Management and Nationale Communications and media buying. Nederlanden. Charly’s roots are firmly He started his career at Leaf Holland entrenched in the advertising industry. as brand manager for brands such He has worked for Young & Rubicam as Xylifresh, Bentasil, Lakrisal and in Amsterdam, Barcelona and Ben Bits. Portugal, and subsequently for ON, a joint venture of Heineken and Sony. Olivier Lisman, Garry Maidment, Stategy and Managing Partner - Sinc Business Development Director Olivier Lisman is founder and Garry holds a broad business managing partner of Sinc Media. knowledge, combined with strategic Sinc is a creative agency in thinking and understanding of Amsterdam with a client base that international markets. His experience includes Apple, Thomas Cook, spans publishing, advertising, design, Pon and Rabobank. Olivier’s roots brand creation and event production are in the advertising industry. He with a primary focus on lifestyle and has worked for CBS Outdoor and leisure, arts and culture sectors, Westland Utrecht Bank. creating design and communication platforms that inspire and activate change.
CONSPIRACY CONCEPTS | WHO WE ARE Derek Ariëns, Bart Veen, Managing Director - Edge Amsterdam Senior Producer Derek started out as marketing Bart Veen is an event, TV manager for the Spanish football and advertising freelance magazine Don Balon. After 3 years professional. He has more in Barcelona, he returned to the than 10 years of experience at Netherlands to work for TRIPLE i, high-level companies such as a financial publishing company. Eyeworks, MTV Networks In 2009, he founded Edge together and The Entertainment Group. with Charly and Norbert. Derek is He specializes in concept, responsible for day-to-day business. production management and project management. Val Foster, Christiaan Bauduin Creative Director Project Manager Val Foster is an awarded designer Christiaan started at Edge Amsterdam with a wide breadth of experience at as Community Manager and is now high-profile design firms, magazines, a project manager for Conspiracy and most recently in advertsing where Concepts. He has a degree in history she has honed her talents on identity from the University of Groningen, systems, campaigns and brand as well as work experience in the communications, both in Canada and communications and art sector. the Netherlands. Clients include BMW/ Mini Cooper, Insigner de Beaufort, TELUS, WestJet and Surfrider Foundation.