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Daily Good Presentation 2009

Daily Good Presentation 2009






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    Daily Good Presentation 2009 Daily Good Presentation 2009 Presentation Transcript

    • More Than The Sum Of ITS Parts1 quote + 1 Story + 1 Idea
      CF Coordinators’ Retreat, 2009
    • What is DailyGood?
    • Inspiration: How Are We Different?
      Bang for your Karma buck
      The investment of “paying” attention
      DG is like a vitamin
    • Gratitude: Interconnected CF parts
      Easy access to inspiring content 
      DG referrals – leveraging readership, broadening what we offer
      Adword-driven cross-pollination
    • A day in the life of DG
      100,000 emails daily
      X0,000 syndicated emails daily
      20,000 website pages viewed daily
      12,000 avg daily opens (conservative)
      2,400 avg daily “more” reads in last 3 months
      Website: 3 mins / user – about 10.5 days / day
      23 submitted stories used in last 3 months
      10 cross-CF-portal stories in last 3 months
    • Trends: Things Are Looking Up!
    • Continuity:
      Keep on Keeping On …
      Continued following from social change luminaries
      Harvard reaches out
      BhikkuBodhi & Rev. Heng Sure
      Bhoutik’s High School Teacher 
    • Innovation: Steppin’ it Up
      Website revamp:
      Exposing more content Web 2.0 – increased shelf life
      Addition of daily photos
      Keyword tagging for future
      Persisting links allow continuing spread
      DG iPhone app
      DG Facebook app
      Balanced Social Network attention
      Twitter, Facebook, Stumble
    • Evolution: 1 of 3
      Increase access to repository
      By theme
      By keywords
      By sources (eg. Greater Good)
      By most popular
      By most commented
      By featured
    • Evolution: 2 of 3
      Be a re-source (i.e. continued source)
      Present dynamic content
      Create “value” lenses – interconnectedness, gratitude, conscious business,
      Offer ways to contribute
      Contribute to community
      Content suggestions
    • Evolution: 3 of 3
      Foster connection
      Provide greater interactivity with other readers
      Link meaningfully to other resources
      Enable retroactive crowd-sourced content elevation
      Allow visitors to shape future content
      Be-the-change communities
    • Progress: 1 of 2
      Open Sourcing Positive News:
      Sharing positive content and creating systems for organic spread
      Online, open-sourceish repository of good news. Any member can contribute to the archive, or take from the archive.
      Confirmed Partners of CF: Greater Good, Tikkun, Kindred, Tonic and others
      A dozen or two other invitees
    • Progress: 2 of 2
      Content Elevation and Long-tail exposure
      Tagging Party Coming Up
      Identify Key Values
      Create Value “Lenses”
      Tag all DGs with Keywords
      Perpetual Beta DG Website
      Continue to make small tweaks constantly
    • Q/A
      How can DG serve your project?