Daily Good Presentation 2009

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Daily Good Presentation 2009

  1. 1. More Than The Sum Of ITS Parts1 quote + 1 Story + 1 Idea<br />CF Coordinators’ Retreat, 2009<br />
  2. 2. What is DailyGood?<br />
  3. 3. Inspiration: How Are We Different?<br />Bang for your Karma buck<br />The investment of “paying” attention<br />DG is like a vitamin<br />
  4. 4. Gratitude: Interconnected CF parts<br />Easy access to inspiring content <br />DG referrals – leveraging readership, broadening what we offer<br />Adword-driven cross-pollination<br />
  5. 5. A day in the life of DG<br />100,000 emails daily<br />X0,000 syndicated emails daily<br />20,000 website pages viewed daily<br />12,000 avg daily opens (conservative)<br />2,400 avg daily “more” reads in last 3 months<br />Website: 3 mins / user – about 10.5 days / day<br />23 submitted stories used in last 3 months<br />10 cross-CF-portal stories in last 3 months<br />
  6. 6. Trends: Things Are Looking Up!<br />
  7. 7. Continuity: <br />Keep on Keeping On … <br />Continued following from social change luminaries <br />Harvard reaches out<br />BhikkuBodhi & Rev. Heng Sure<br />Bhoutik’s High School Teacher <br />
  8. 8. Innovation: Steppin’ it Up<br />Website revamp:<br />Exposing more content Web 2.0 – increased shelf life<br />Addition of daily photos<br />Keyword tagging for future <br />Persisting links allow continuing spread<br />DG iPhone app<br />DG Facebook app<br />Balanced Social Network attention<br />Twitter, Facebook, Stumble<br />
  9. 9. Evolution: 1 of 3<br />Increase access to repository<br />By theme<br />By keywords<br />By sources (eg. Greater Good)<br />By most popular<br />By most commented<br />By featured<br />
  10. 10. Evolution: 2 of 3<br />Be a re-source (i.e. continued source)<br />Present dynamic content<br />Create “value” lenses – interconnectedness, gratitude, conscious business, <br />Offer ways to contribute <br />Contribute to community <br />Content suggestions<br />Syndication<br />
  11. 11. Evolution: 3 of 3<br />Foster connection <br />Provide greater interactivity with other readers<br />Link meaningfully to other resources<br />Enable retroactive crowd-sourced content elevation<br />Allow visitors to shape future content<br />Be-the-change communities<br />
  12. 12. Progress: 1 of 2<br />Open Sourcing Positive News:<br />Sharing positive content and creating systems for organic spread<br />Online, open-sourceish repository of good news. Any member can contribute to the archive, or take from the archive.<br />Confirmed Partners of CF: Greater Good, Tikkun, Kindred, Tonic and others<br /> A dozen or two other invitees<br />
  13. 13. Progress: 2 of 2<br />Content Elevation and Long-tail exposure<br />Tagging Party Coming Up<br />Identify Key Values<br />Create Value “Lenses”<br />Tag all DGs with Keywords<br />Perpetual Beta DG Website<br />Continue to make small tweaks constantly<br />
  14. 14. Q/A<br />Question:<br />How can DG serve your project?<br />

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