Target audience for thrillers – research
As I am looking at the genre Thriller and producing a film opening,
one of the most important things when producing a film is knowing
the target audience that you are aiming your film at.
Commonly in the Thriller genre, a lot of the films are classed as 18+
due to the violence and physiological issues included in the film,
which may be disturbing for the young viewers.
MY TARGET AUDIENCE FOR MY FILM
When I first thought of my idea I was thinking of making the target
audience just adults. Between the ages of 18-50. I thought this
because this age range may be able to deal with the physiological
parts of the film better. Also a huge part of the film is the women’s
marriage and her having a daughter. So for the age range I thought
this would be more relatable to them and they could feel the emotion
more. But then, I decided to change my thoughts on this, and decided
that I wanted the teenagers to be targeted when making this film.
This is because I think it will open a child’s mind up a lot more to
some of the problems they may face; although maybe not as
exaggerated but still the abuse of the young girl may benefit the
teenagers too see. Also this would be a wide target audience so if the
film was to be made then hopefully this would lead to a higher
success rate because of the wide range of viewers.
Referring back to the ideas in my film I need it to be emotionally
suitable for teenagers, so by not adding swearing this would help this
element a lot.
I think that the audience including the teenagers will really be able to
feel the emotion and pain when there is the underwater shot of the
arm in the bath tub holding her down. I will try to add different shots
to make my target audience feel like they are inside the film and
experiencing the pain and despair like the main character. So in result
of this I will be using shots such as Point of View shot – a lot. This
will allow the audience too see what the character is seeing as she is
doing it. For example when she is looking at the photo frame I want
there to be a point of view shot so that the audience is able to see
things from her angle. And the same goes for the bath scene when she
looks at her reflection.
This film will be targeted at both genders – male and female. This will
broaden the audience that will watch it. I did not want to say that it
was directed only at women as I think when the thriller aspects come
in that men will be interested in it as well. Although a lot of the
voiceover the women will be interested in as at the beginning she
talks about how she has always wanted to be happily married and
have a family etc. So this would interest the typical, feminine women.