Why facebook marketing networking has evolvedPresentation Transcript
Why Facebook Marketing? How the world’s most popular website can help you grow your business
Is Facebook Marketing Effective? Have you noticed more and more ads directing people to companies’ Facebook pages instead of their websites?
Cost per visitor * Assuming $100 in advertising and marketing costs
Facebook creates word of mouth
How does word of mouth spread on Facebook? Plus, these “friends of your fans” can also like or comment on your post - making it visible to their friends (and their friends).
Facebook is the most powerful networking platform ever invented Facebook has over 700 million active users. On any day, half of these people log in to check their Facebook relationships The average user spends 32 minutes a day on Facebook The average user has 170 friends (relationships) on Facebook
It is all about staying in contact with your existing and future customers
It’s all about networking! In all fields and professions, the top performers have always been those with the most active relationships to:
Ask help from
Get introductions and referrals from
Get advice and information from
To help generate word of mouth
Networking has evolved
Facebook messaging vs. Email 93% of Facebook messages are opened. Only 27% of email messages are opened VS. “Permission” or “Opt-In” Marketing + Word of Mouth + Engagement
Everyone you want to connect with is either already using Facebook - or is to close to someone who is.
Learn more about how Facebook marketing can help your business Charles Brown The Web Marketing Coach http://facebook.com/smmcafe @charbrown (Twitter) 817-501-6892