10 Ways (Or More) On How Social Media Can Impact And Change Your Life

10 ways (or more) how social media can impact and change your life a light-hearted approach Samantha Chan 28 February 2009 chanwbs@gmail.com

“ The problem is, after a week of intense googling, we've started to burn out on knowing the answer to everything. God must feel that way all the time. I think people in the year 2020 are going to be nostalgic for the sensation of feeling clueless ."
- Jpod - by Douglas Coupland

#1. The way you stalk people…

The way you stalk people…
Spokeo.com
Search engine that uses email addresses to
find people online
Search for Flickr photosteams, Twitter tweets,
Digg comments, Amazon wishlists, etc etc!
All in ONE little web page for just $3 to $5 a
month!

Can’t afford Spokeo?
Yasni.co.uk
Offers the same service but for FREE!

#2. The way you make
new friends

The way you make new friends
tangibleillusions.blogspot.com

How we met?
I have been reading Michelle’s blog for close to 2 years
Spotted her in my office working as an intern
Came as a surprise to me

#3. The way you monitor
your kids online

The way you monitor your kids online
According to ‘Digital Mom’ report, co-written by Razorfish and CafeMom…
1,500 women with at least one child in their
homes were surveyed
47 percent of the moms with children aged 12
and older use social networks to monitor their children

#4. The way you dump
someone or have
someone dump you

The way you dump someone or vice versa
Husband dumps his wife with
online message in 'world's
first divorce by Facebook'
It read: 'Neil Brady has ended
his marriage to Emma Brady.'
Emma Brady

Mrs Brady, a 35-year-old conference organiser, claims she had no idea he even wanted a divorce, and only found out when a friend, who read the post on the social networking website, rang to console her.
To make matters worse, she discovered someone else had commented on the site that her husband was 'better off out of it'.
Source: http://www.dailymail.co.uk/news/

The 'Facebook divorce' emerged
as Brady, a 39-year-old IT
consultant, was brought to court
for assaulting his wife.
He pleaded guilty and was fined
£580 and ordered to pay £100
compensation.
Source: http://www.dailymail.co.uk/news/ Neil Brady

#5. The way you obtain
your news

The way you obtain your news
Twitter and blogs as an excellent news source
E.g Mumbai Terrorist Attack, Airplane crash in Hudson
E.g Iraq War – Salam Pax

#6. The way you idolize
people/animals

The way you idolize people…
Britney Spears…. social media rock star?!
Looking to hire ‘Social Media Manager’
Jane Fonda
blog, update her fans through @janefonda

and animals…

#7. The way you lose
weight

The way you lose weight
Founder and co-owner
of Wildwood Interactive,
an Internet, database &
software company
C J Romberger lost
almost 40 pounds with
the help of an online
community
C J Romberger

She has tried exercising 291 days in a row BUT it did not really help her as the wear on her body resulted in injuries
So she joined Sparkpeople.com!

Blogging to lose weight
By blogging, it helped her to write down her eating habits, etc
The community also gave her public accountability
She wanted to be a good example or she will
let the community down
She helped others by writing positive feedback
and encouragement and vice-versa

Online community to lose weight
Community is there 24 hours, 7 days a week so she could blog, write in forums about weight loss anytime she liked
Best of all, these people don’t mind talking about losing weight all the time (while your family and friends will mind)!

and even used Twitter to help her…
Romberger is even using Twitter now to make sure she sticks to her plan for a run

#8. The way you sacrifice
friendships

Burger King Facebook Application
Sacrifice 10 friends
for a FREE whopper
The 10 friends you
ditched will receive a
nice note to inform
them that you
‘ de-friended’ them

Results?
Adopted by over 20,000 users who sacrificed 200,000 friends for free whoppers!

#9. The way corporations
now listened to you

My Starbucks Idea

Starbucks had a ‘My Starbucks Idea’ microsite
Most popular suggestions from customers were reviewed
“ Ideas in action” blog which gives updates to users on the status of their suggestions

#10. The way you complain
about products or bad
service

Comcast on Twitter

Comcast uses Twitter as a customer- service support
Comcast also monitors dissatisfaction with the company on Twitter and reply them
Has over 10,000 followers on Twitter
@comcastcares

#11. The way government
will reach out to you

@foodrecalls
Salmonella outbreak in September 2008
Food & Drug Administration (FDA) in the US used Twitter to inform subscribers each time a new tainted product is added to the recall list

No Twitter account?
FDA created a widget that allowed website producers to display the updates to the database on their homepage
The widget also allowed users to search for FDA’s database of recalled products
Results?
The widget was used 1.4 million times in 9 days!

#12. The way you find
activities to do on a
Saturday

Thank you!

http://blog.dk.sg	20
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10 Ways (Or More) On How Social Media Can Impact And Change Your Life

by Samantha Chan on Mar 01, 2009

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