10 Ways (Or More) On How Social Media Can Impact And Change Your Life

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    10 Ways (Or More) On How Social Media Can Impact And Change Your Life - Presentation Transcript

    1. 10 ways (or more) how social media can impact and change your life a light-hearted approach Samantha Chan 28 February 2009 chanwbs@gmail.com
      • “ The problem is, after a week of intense googling, we've started to burn out on knowing the answer to everything. God must feel that way all the time. I think people in the year 2020 are going to be nostalgic for the sensation of feeling clueless ."
      • - Jpod - by Douglas Coupland
      • #1. The way you stalk people…
    2.  
    3. The way you stalk people…
      • Spokeo.com
        • Search engine that uses email addresses to
        • find people online
        • Search for Flickr photosteams, Twitter tweets,
        • Digg comments, Amazon wishlists, etc etc!
        • All in ONE little web page for just $3 to $5 a
        • month!
    4. Can’t afford Spokeo?
      • Yasni.co.uk
        • Offers the same service but for FREE!
      • #2. The way you make
      • new friends
    5. The way you make new friends
      • tangibleillusions.blogspot.com
    6.  
    7. How we met?
      • I have been reading Michelle’s blog for close to 2 years
      • Spotted her in my office working as an intern
      • Came as a surprise to me
      • #3. The way you monitor
      • your kids online
    8. The way you monitor your kids online
      • According to ‘Digital Mom’ report, co-written by Razorfish and CafeMom…
        • 1,500 women with at least one child in their
        • homes were surveyed
        • 47 percent of the moms with children aged 12
        • and older use social networks to monitor their children
      • #4. The way you dump
      • someone or have
      • someone dump you
    9. The way you dump someone or vice versa
      • Husband dumps his wife with
      • online message in 'world's
      • first divorce by Facebook'
      • It read: 'Neil Brady has ended
      • his marriage to Emma Brady.'
      Emma Brady
      • Mrs Brady, a 35-year-old conference organiser, claims she had no idea he even wanted a divorce, and only found out when a friend, who read the post on the social networking website, rang to console her.
      • To make matters worse, she discovered someone else had commented on the site that her husband was 'better off out of it'.
      Source: http://www.dailymail.co.uk/news/
      • The 'Facebook divorce' emerged
      • as Brady, a 39-year-old IT
      • consultant, was brought to court
      • for assaulting his wife.
      • He pleaded guilty and was fined
      • £580 and ordered to pay £100
      • compensation.
      Source: http://www.dailymail.co.uk/news/ Neil Brady
      • #5. The way you obtain
      • your news
    10. The way you obtain your news
      • Twitter and blogs as an excellent news source
        • E.g Mumbai Terrorist Attack, Airplane crash in Hudson
        • E.g Iraq War – Salam Pax
      • #6. The way you idolize
      • people/animals
    11. The way you idolize people…
      • Britney Spears…. social media rock star?!
        • Looking to hire ‘Social Media Manager’
      • Jane Fonda
        • blog, update her fans through @janefonda
    12. and animals…
      • #7. The way you lose
      • weight
    13. The way you lose weight
      • Founder and co-owner
      • of Wildwood Interactive,
      • an Internet, database &
      • software company
      • C J Romberger lost
      • almost 40 pounds with
      • the help of an online
      • community
      C J Romberger
      • She has tried exercising 291 days in a row BUT it did not really help her as the wear on her body resulted in injuries
      • So she joined Sparkpeople.com!
    14.  
    15. Blogging to lose weight
      • By blogging, it helped her to write down her eating habits, etc
      • The community also gave her public accountability
        • She wanted to be a good example or she will
        • let the community down
        • She helped others by writing positive feedback
        • and encouragement and vice-versa
    16. Online community to lose weight
      • Community is there 24 hours, 7 days a week so she could blog, write in forums about weight loss anytime she liked
      • Best of all, these people don’t mind talking about losing weight all the time (while your family and friends will mind)!
    17. and even used Twitter to help her…
      • Romberger is even using Twitter now to make sure she sticks to her plan for a run
      • #8. The way you sacrifice
      • friendships
    18. Burger King Facebook Application
      • Sacrifice 10 friends
      • for a FREE whopper
      • The 10 friends you
      • ditched will receive a
      • nice note to inform
      • them that you
      • ‘ de-friended’ them
    19. Results?
      • Adopted by over 20,000 users who sacrificed 200,000 friends for free whoppers!
      • #9. The way corporations
      • now listened to you
    20. My Starbucks Idea
      • Starbucks had a ‘My Starbucks Idea’ microsite
      • Most popular suggestions from customers were reviewed
      • “ Ideas in action” blog which gives updates to users on the status of their suggestions
      • #10. The way you complain
      • about products or bad
      • service
    21. Comcast on Twitter
      • Comcast uses Twitter as a customer- service support
      • Comcast also monitors dissatisfaction with the company on Twitter and reply them
      • Has over 10,000 followers on Twitter
      @comcastcares
      • #11. The way government
      • will reach out to you
    22. @foodrecalls
      • Salmonella outbreak in September 2008
      • Food & Drug Administration (FDA) in the US used Twitter to inform subscribers each time a new tainted product is added to the recall list
    23.  
      • No Twitter account?
      • FDA created a widget that allowed website producers to display the updates to the database on their homepage
      • The widget also allowed users to search for FDA’s database of recalled products
      • Results?
        • The widget was used 1.4 million times in 9 days!
      • #12. The way you find
      • activities to do on a
      • Saturday
    24.  
      • Thank you!

    + Samantha ChanSamantha Chan, 8 months ago

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