Elements of Design Studio Experience v1

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Use this worksheet to begin determining what your ideal design studio experience should be like. Directions for the activity are on page 260 of Success by Design: The Essential Business Reference for …

Use this worksheet to begin determining what your ideal design studio experience should be like. Directions for the activity are on page 260 of Success by Design: The Essential Business Reference for Designers by David Sherwin, published by HOW Books. Get the book at http://amzn.to/successbydesign

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  • 1. THE ELEMENTS OF DESIGN STUDIO EXPERIENCEDesign studio as a business TANGIBLE FULFILLMENT Design studio as a practicePRODUCT: What impact will PRODUCT: What impact willour work have on the world? PRODUCT our work have on the world?MARKET NEED: What skills MARKET CAPA- CAPABILITIES: What skills do BILITIES we need to achieve our goals?do we need to be hired? NEEDPROCESS: How will we CULTURE: How will we enjoyfulfill work profitably? PROCESS CULTURE working together successfully?CUSTOMER: How will we work CUSTO- STAFF: Which employees willtogether to make products? STAFF strive to create our best work? MERSPHILOSOPHY: What values PHILOSOPHY: What valuesdrive our daily business? PHILOSOPHY drive our daily practice?Profit-oriented ($$$) INTANGIBLE DESIRE Joy-oriented (time)From Success by Design: The Esssential Business Reference for Designers, ©2012 David Sherwin. Download this worksheet at www.SBDBook.com. Buy Success by Design at amzn.to/successbydesign.This worksheet is shareable under a Creative Commons Attribution-NonCommercial-Share Alike 3.0 Unported License. For details on this license, go to creative-commons.org/licenses/by-nc-sa/3.0.
  • 2. THE ELEMENTS OF DESIGN STUDIO EXPERIENCEDesign studio as a business TANGIBLE FULFILLMENT Design studio as a practice PRODUCT MARKET CAPA- NEED BILITIES PROCESS CULTURE CUSTO- STAFF MERS PHILOSOPHYProfit-oriented ($$$) INTANGIBLE DESIRE Joy-oriented (time)From Success by Design: The Esssential Business Reference for Designers, ©2012 David Sherwin. Download this worksheet at www.SBDBook.com. Buy Success by Design at amzn.to/successbydesign.This worksheet is shareable under a Creative Commons Attribution-NonCommercial-Share Alike 3.0 Unported License. For details on this license, go to creative-commons.org/licenses/by-nc-sa/3.0.