Creating Affordances in Futures

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About using physical prototyping, design, immersion and other tools to make futures thinking accessible.

About using physical prototyping, design, immersion and other tools to make futures thinking accessible.

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  • 1. CHANGEISTCreatingAffordancesinFuturesFriday, May 17, 13
  • 2. CHANGEISTAboutScott is the founder of Changeist and the principal voice behind the writing and research. Hebrings over 20 years’ experience studying the development of technology and trackingsocial and cultural change. His core work centers on developing and exploring speculativefutures to help organizations make sense of emerging trends and uncover unexpectedopportunities. He splits time between private consulting for design and creative groups,government agencies and NGOs, innovation scouting, field research, speaking and writing. Before founding Changeist, Scott served as director of research applications and futurist atSocial Technologies, a foresight and innovation company, leading visioning aroundconsumer lifestyles, social values and emerging technology. Prior to this, he spent a decadeleading start-up research and consulting teams for international technology research firms,including founding and managing research teams at Jupiter Communications in New YorkCity, Current Analysis in Washington, DC, and heading the Yankee Groups EMEA Internetresearch from London. He has consulted to global organizations such as UNICEF, Nokia,Ford, Honda, Herman Miller, P&G, Barilla, Target, Cisco, British Telecom, Telefónica, NASA,and The Economist Group, and led field research in China, Japan, India, Turkey, Poland,Mexico, and across Western Europe and North America.He guest lectures on foresight and design at various institutions, and writes for CurrentIntelligence and Quartz. He is also co-developer and lead instructor for the Futures Instituteat the Duke University TIP program. Friday, May 17, 13
  • 3. CHANGEIST“The affordances of the environment are what it offers the animal,what it provides or furnishes, either for good or ill.”-James J. Gibson“The Ecological Approach to Visual Perception (1979)Friday, May 17, 13
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  • 5. Ethnographic Futures Research coined in1970s by Stanford professor Robert Textor.“An adaptation of the spirit & method of culturalanthropology & ethnography to the needs &constraints of futures research.”Image: Flickr/kendoman26CHANGEISTFriday, May 17, 13
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  • 10. CHANGEISTDesign fictionFriday, May 17, 13
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  • 32. Take aways• Match modalities to mindsets• “Data plus...” model• Always have a strong foundation.• Insights>Narrative>Experience>Refine>Prototype>React>ReturnCHANGEISTCHANGEISTFriday, May 17, 13
  • 33. Scott SmithChangeist, LLCwww.changeist.com@changeistCHANGEISTFriday, May 17, 13