Movember trends talk

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Clay Chadsey & Mike Mooney would like to share with you our Trends Talk power point on Movember: The Social Phenomenon.

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  • Mo Bros effectively become walking, talking billboards for the 30 days of November. Through their actions and words, they raise awareness by prompting private and public conversation around the often ignored issue of men’s health.
  • Movember has 6 percent of it audience talking about themMolson Canadian have .5 percent of there customers talking about them
  • 459,168 more people like the Molson Canadian pageOnly around 1000 more people talk about itAnd 5.5% less talk about it
  • Video Challenge
  • MO SPACESCustoms Community (Groundswell)TwitterFacebookRating SystemJoel raised 39,446 through his Mo Spaces Page. This is phenomenal
  • Movember trends talk

    1. 1. The SocialMedia
    2. 2. I Mustache You a Question.The Movember Foundations yearly eventbegan in Australia in 2003 with the stated goalof "get 30 men to grow their facial hair for 30days to draw attention to mens cancers”Today over 800,000 people participateworldwide and raised over 100 million dollarsto fight prostate cancer in 2011 alone
    3. 3. Social Media Stache Globally 1.1 million people have registered for Movember and have raised over 176 million dollars before the year of 2011
    4. 4. Out Side Community
    5. 5. Mo Spaces THAT’S $40,000
    6. 6. The Hairs that Sponsored
    7. 7. Networks inside the Stache• The Top Network this year was Big Moustache on Campus (BMOC)• Teams turn into Networks• Leonard Schlemm top Individual• Variety of Incentives to grow/raise money

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