The Problem $81.78 used 5th edition New Editions new 6th $213.95
The Problem Biology, 8e with CengageNOW, Personal Tutor with SMARTHINKING, InfoTrac 2-Semester Printed Access Card $213.95 Costly Bundles
The Problem Part 1: Flawed market structure gives publishers too much power Producer Consumer
The Problem Part 1: Flawed market structure gives publishers too much power Publisher Student Professor
The Problem Part 2: Self-destructive business model drives publisher market abuses Publisher Textbooks are bought and sold several times, but the publisher only profits on the first sale Bookstore used books Students
The Problem We need a solution that will: Make the market more student-centric, without undermining faculty Rework publishing models to be more efficient and sustainable
Open Textbooks Benefits for faculty: All students have access New editions are optional Ability to customize 76%of faculty say new editions are justified half the time or less.
Open Textbooks 75% Print Benefits for students: Online access is free Other formats are fairly priced (PDF, print, etc.) Flexibility to use their preferred format 25% Digital Students show a strong preference for print as their primary format.
Digital and print-on-demand distribution is more efficient
Circumvents two major challenges - the used book death spiral and piracy
Open Textbook Models
Open Textbook Models A First Course in Linear Algebra By Robert A. Beezer http://linear.ups.edu 1. Individual authors Personal motivations Sabbatical time/grant funding Count open textbooks toward tenure? PDF: FREE Online: FREE Print: $27.95
Open Textbook Models Collaborative Statistics By B. Illowsky & S. Dean cnx.org/content/col10522 2. Institutions
A consortium of 80+ community colleges is pooling resources to write and review texts
Rice University founded CNX.org, a platform that hosts open textbooks
PDF: FREE Online: FREE Print: $31.98
Open Textbook Models 3. Government funding A new bill introduced by Sen. Durbin (D-IL) would create a federal grant program to create open textbooks through the NSF The WA community college system received state funding to create open curriculum & texts for the 80 highest enrollment courses.
Open Textbook Models Organizational Behavior By T. Bauer & B. Erdogan flatworldknowledge.com 4. Publishers The first publisher of open textbooks is Flat World Knowledge. They launched their first titles in spring 2009, and now are adopted at more than 400 schools. Online: FREE PDF: $24.99 Print: $29.99
Open: A Solution Flawed Market Part 1: Make the market more student-centric, without undermining faculty Publisher Student Professor
Open: A Solution Publisher Student Professor P Open Textbooks Part 1: Make the market more student-centric, without undermining faculty
Open: A Solution Publisher Textbooks are bought and sold several times, but the publisher only profits on the first sale Bookstore used books Students Flawed Model Part 2: Rework publishing models to be more efficient and sustainable
Open: A Solution Publisher The normal supply chain is restored & publishers gain the opportunity to sell directly to students Bookstore Students P Open Textbooks Part 2: Rework publishing models to be more efficient and sustainable