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                    <span style="font-size:14px;">Mobile Viral Marketing and Mobile WOM - IWOMC</span><br/>
                    From: <a href="http://www.slideshare.net/cgiorgi/">cgiorgi</a>, 5 months ago<br /><br />
                    <div style="width:425px;text-align:left" id="__ss_390646"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" href="http://www.slideshare.net/cgiorgi/mobile-viral-marketing-and-mobile-wom-iwomc?type=powerpoint" title="Mobile Viral Marketing and Mobile WOM - IWOMC">Mobile Viral Marketing and Mobile WOM - IWOMC</a><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slideshare.net/swf/ssplayer2.swf?doc=iwomc-1210086989114405-8&stripped_title=mobile-viral-marketing-and-mobile-wom-iwomc" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slideshare.net/swf/ssplayer2.swf?doc=iwomc-1210086989114405-8&stripped_title=mobile-viral-marketing-and-mobile-wom-iwomc" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object><div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">View SlideShare <a style="text-decoration:underline;" href="http://www.slideshare.net/cgiorgi/mobile-viral-marketing-and-mobile-wom-iwomc?type=powerpoint" title="View Mobile Viral Marketing and Mobile WOM - IWOMC on SlideShare">presentation</a> or <a style="text-decoration:underline;" href="http://www.slideshare.net/upload?type=powerpoint">Upload</a> your own. (tags: <a style="text-decoration:underline;" href="http://slideshare.net/tag/giorgi">giorgi</a> <a style="text-decoration:underline;" href="http://slideshare.net/tag/cedric">cedric</a>)</div></div><br /><br />
                    Predentation about Viral Mobile Marketing and Mobile Word of Mouth Marketing for the IWOMC in Paris the 5th of May.
By Cedric Giorgi - Goojet<br /><br />
                    <a href="http://www.slideshare.net/cgiorgi/mobile-viral-marketing-and-mobile-wom-iwomc">SlideShare Link</a>
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Mobile Viral Marketing and Mobile WOM - IWOMC

From cgiorgi, 5 months ago

Predentation about Viral Mobile Marketing and Mobile Word of Mouth more

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Slideshow transcript

Slide 1: Mobile : an interesting ground for Viral Marketing and WOM Cédric Giorgi Goojet - Marketing Manager « Speedy Chick » cedric@goojet.com Cedric Giorgi IWOMC 2008

Slide 2: The six first media Print Recordings Cinema Radio Television Internet Cedric Giorgi IWOMC 2008

Slide 3: The 7th media } ? Cedric Giorgi IWOMC 2008

Slide 4: The 7th media « Mobile can do everything that was done by the previous media, but it adds also six different unique benefits » Toni Mahonen 1. The first personal mass media

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