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Policy Approaches to Healthy Corner Stores - PowerPoint Presentation part 1
 

Policy Approaches to Healthy Corner Stores - PowerPoint Presentation part 1

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Presented by Aliyah Ali

Presented by Aliyah Ali

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  • SarahMinneapolis is the largest city in Hennepin county and in the state of MN and is the county seat. Diverse community and has a high population of East African and SE Asian immigrants.
  • Could talk about transportation barriers reported by residents
  • Acknowledge other programs

Policy Approaches to Healthy Corner Stores - PowerPoint Presentation part 1 Policy Approaches to Healthy Corner Stores - PowerPoint Presentation part 1 Presentation Transcript

  • Creating a Healthier Minneapolis
    healthy eating + physical activity + smoke-free living
    The Minneapolis Healthy Corner Store ProgramFood Policy from Neighborhood to NationAliyah Ali, MPHMay 20, 2011
  • Overview
    Minneapolis overview
    Minneapolis Staple Foods Ordinance
    The Minneapolis Healthy Corner Store Program
  • About Minneapolis
    Total Population: 382,618 (2000)
    Diverse community + large immigrant populations
    High rates of health disparities and inequities in our communities of color
    Increasing obesity rates
  • Taking a close look at corner stores
  • We know that they are everywhere…
  • We also know…
    Families often depend on corner stores for grocery
    needs
    Corner stores often have limited healthy food choices
    Stores are required to carry minimum variety of healthy foods
    Staple Foods Ordinance
    2009 WIC changes
  • Quick history lesson…2008 Minneapolis Staple Foods Ordinance
    (c)   All grocery stores licensed under this chapter must offer for sale food for home preparation and consumption, on a continuous basis, at least three (3) varieties of qualifying, non-expired or spoiled, food in each of the following four (4) staple food groups, with at least five (5) varieties of perishable food in the first category and at least two (2) varieties of perishable food in all subsequent categories:
    (1)   Vegetables and/or fruits.
    (2)   Meat, poultry, fish and/or vegetable proteins.
    (3)   Bread and/or cereal.
    (4)   Dairy products and/or substitutes
  • Staple Foods Ordinance: Unexpected Impetus?
    Spearheaded by Licensing Department
    Crime prevention strategy
    Enhance outer appearance of the store
    Staple Foods = Expansion of Customer Base
    Food access issue for Health Department
  • Fast Forward to now-ish…
    Cstore Assessments
    Conducted by the Health Department
    Focused in North Minneapolis
    low-income
    two full-scale grocery stores
    complimented a larger food assessment
    Two-phased
    Visual assessment
    Owner Interview
  • Visual Assessment (n=35)
    72% not in compliance with produce component of Staple Foods Ordinance
    34% didn’t carry any fresh produce
    Most commonly stocked produce include: onions, potatoes, bananas, and lemons/or limes
    Produce was often found on the bottom of shelves, refrigeration cases, or beverage coolers
  • Owner interviews (n=22)
    55% were aware of the Staple Foods Ordinance
    Most store owners indicated that customers rarely come in for staple foods such as produce, milk, and eggs
    Owners need assistance related to produce marketing and education such as:
    Sourcing
    In-store displays
    Handling
    Promotional materials such as signage and recipe cards
    Loans/grants to upgrade equipment
  • Resident’s perspective…
    Most prefer fresh produce over canned
    40% of Near North residents having access to a vehicle
    Residents gave low ratings to availability and quality of fresh produce at corner stores – locations that were reportedly easiest to access
    Unimpressed by cstore produce
    High cost
    Low quality
    Lack of freshness
    Owners vs resident’s quite the conundrum!
    (Source: Northside Healthy Eating Project)
  • Challenges
    Staple Foods compliance
    Lack of support for owners
    Connecting residents
    to the stores
  • Staple Foods: Enforcement
    Enforced by licensing department
    Approximately 50 violations since passed
    Warning + education
    Follow-up inspection
    Stores generally in compliance; 9 citations
    Compliance super awesome produce
    Inspectors recognize support for owners needed
  • The Minneapolis Healthy Corner Store program
    Supports owners in making fresh produce and healthy foods more visible, affordable, and attractive to neighborhood residents.
  • Quick Snapshot…
    8 partner stores have agreed to:
    Increase inventory of produce
    Display Healthy Corner Store marketing materials within the store
    Document and sharing sales records of healthy foods
    Attend a produce handling training
    Implementation completed December
  • Benefits to stores
    Produce Support
    Internal and External Display
    Community Engagement and Outreach
    Healthy Corner Store
    Owner Support
    Store assistance entails:
    Strategically displaying fresh produce and healthy foods
    Displaying in-store promotional materials highlighting healthy foods
    Purchasing, pricing and stocking healthy foods affordably
    Developing a financial system to help track and monitor sales of healthy foods
    Creating customer demand through engagement opportunities
  • Interior/Exterior Display
    Healthy foods display
    Display baskets
    Visible veggies
    Priced pears
    3 core items: grab and go, healthy meal, WIC aisle (if applicable)
    Signage (indoor and outdoor)
    Connecting with other City Departments
    Zoning
    Public Works
    Environmental Health
    Licensing