Developing Stakeholder Strategy
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Developing Stakeholder Strategy

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Developing Stakeholder Strategy Document Transcript

  • 1. Developing Stakeholder StrategySTRATEGIES FOR:Moving Opponents to Resistors by lowering the stakes based on interests:Moving Supporters to Advocates by raising the stakes based on interests:Moving Resistors to Neutral or even to Supporters by changing theirpositions based on interests:Keeping Advocates Committed: