Media Strategies For Reaching People

Slide 1:Using Media Strategies to Reach People Groups

Slide 2: Can Ministry Marketing help Missionaries Reach People Groups?  Help missionaries define their mission/use of media  Enhance their understanding of the unreached  Assist missionaries in developing ministries that meet needs  Use media to get the word out about the ministry/outreach  Do the ministry! Creating tools and channels for follow-up  Evaluate the results

Slide 3:What is Marketing?  Marketing is a management discipline—like time management or budgeting—that can help missionaries be more effective communicators of the Gospel.  Some see marketing as a “secular” activity which leaves no room for God. I firmly believe that God has chosen and empowers us to bring His plan of salvation to the world.  And marketing is a way for us to more effectively organize our resources so we can carry out Christ’s Great Commiss