SOA and SDP mobile 2.0 deployment with OpenCall

SOA and SDP
HP OpenCall mobile 2.0 deployments

Claude Florin
Multimedia Marketing Manager
September 27 2007

© 2007 Hewlett-Packard Development Company, L.P.
The information contained herein is subject to change without notice

Before : connecting devices to networks
Developer were telecom specialists writing code

Application plane

Service enablers
HSS XDM
AS
MRF

Switching plane
SIP

IP backbone

User equipment
plane

2
September 26, 2007 HP OpenCall mobile 2.0 deployments with SOA and SDP - claude.florin@hp.com

Before : connecting with IMS
IMS Architecture - mobile

Application servers
OSA AS
Parlay/X
(SOA)
SIP AS
Subscriber 2G SCP
management OSA CAMEL
API WIN
1
/1
Sh
23

HSS
PDF Sh/11
OSA SCS IM-SSF
ISC/12
SIP
Cx/16
Media servers
PLMN Go/28 Diameter
Gm/hh Mw/dd Mw/dd Mr/24

Mi/9

I-CSCF
P-CSCF MRF
S-CSCF BGCF
M
g/
17
UE Mj/49
ISUP
PSTN
Devices
MGCF
Home
Visited Mc/30
domain
domain
MGW
Note : media links omitted
3

Now : connecting users to services
Developer is a user-experience designer

Social networks

Gadgets

User interfaces PHP,
Ajax
Flash
Ruby
Java
AS
Script

The web as a platform
Web

Web 2.0 services

4

Now : open gardens opportunities
Walled garden Partnerships Long tail
• Voice, SMS, MMS • Portal content • Group-user-
bundle (films, sport, soap, music) generated content
• Personal and group calls (blogs, messages)
• Hosted-user-generated content • Friends and family
(clubs, enterprises) content (photos, videos)
• Advertising
70%
Revenues

20%

10%

1-10 11-100 101-1000
Services
5

Starting now : bridging approaches
Telecom developers help user-experience designers
Web 2.0 Ajax
Flash
consumers Java
AS
Script

Service composition, Portal
orchestration (SOA SDP) WS,
PHP

Atomic web services
Policy
Registry

Mobile 2.0 services
SCXML Group Content Rich
components, CCXML Mgt sharing calls
Telecom-XML VXML

IMS service enablers
HSS XDM
AS

6

Example : BT Web21C SDK

Source : BT
7

Web 2.0 SNS convergence across devices

High
IM
Habbo
EverQuest
BaseCamp
In Orbit Jaiku
Flickr
Blogger
Radar
MySpace
Usage

Current Potential
LinkedIn
article
TV
comments
Dopplr
Second Life
Web
TV chats
Coke Football YouTube
Mobile
del.icio.us
RSS feeds
Low
Intimacy
Known Unknown
Source : Fjord
8

Example 1: IMS instant communications services

Mobile group messaging and content sharing

Service innovation Technical approach and findings
Share content with all your friends from Instant communication client for handsets
• •
your phone address book (Symbian S60 beta)
Server-side (SCIM) service orchestration by
•
SIP application server
Infrastructure integration with mobile 2.0
•
using SOA (proof of concepts)

Source : HP OCBU, Olivier Bertin, John O’Connell, Mark Gullet, David Mansutti
9

IMS instant communications services :
A day of the life of friends

Nick spots
an
interesting
restaurant
…
and sends
a picture …

10


Nick
decides to
get his
friends on
a call.
Mark is
free …

11


Nick:
Nick: “I’m
telling you,
it’s perfect.
Let me
show you
around.”

12

IMS instant communications services

Back at her
desk, she
catches up
on her PC
to see
what she
missed :
Nick’s
photo,
Mark’s IM,
their call
and the
video

13

HP OpenCall ICS experience center trials results

Application Server (AS) orchestrates the service,
•
coordinating the invocation of network resources and other
network services
• Media server (MRF) works with AS to deliver a rich user
experience. Standard protocols are missing for
• Client software (UE) plays an important role
− Offering an integrated user experience
− Management of phone address book and local content
− Application integration framework when plugging in new services
Integration with Web 2.0 social networks (SNS) is key
•
− High-level web-services are required to allow easy mash-ups

14

HP OpenCall ICS integration with SNS

Plug-in
Web
IP

…
2.0
Widget
SNS

Client SW
Mobile

Web services APIs
network Mobile post Web
operators and chat
Group 2.0
(mobile OS + network APIs)

PAB SNS
Unified user experience

Mobile content
IMS
Sharing
IMS
I/F share Web
network 2.0
3G Mobile
Call enablers SNS
community
management
Presence Web
2.0
RT multimedia SNS
Widget
calls
Ajax *
Web 2.0
User equipment Mobile 2.0 service connection applications
(managed service infrastructure)

15

Details

HP OpenCall ICS client software

Management of groups,
attributes, local cache
Launch of services based
Client software on context

Audio Video Instant Session Message Web
conference conference messaging sharing sharing services

Instant communications service launcher

(Symbian 2.0 and other OS)
Services composition at
client level
2-3.5 G
(IP)

Group context
repository and
sharing capabilities
for communities
Server software platform
16

Details

Messaging and content sharing
UE selects a group
•
UE sends SIP invite to IMS AS
• Web Network
Billing
HSS
with selected users service mgt

Ro/Rf
IMS AS establishes a SIP / SOAP
•
MSRP session SNMP / JMX
Sh

Messages are forwarded by
•
AS to session participants IC
Gm, Ut, MSRP, XCAP
application
Media Server is invoked to
• server
User
stream audio/video shared Equipment
content ISC
XCAP
CSCF MSCP
AS sends billing information to SIP
•
charging function
XDMS
MRF Presence
Server

17

Details

Instant audio/video conferencing
UE selects a group
•
UE sends XCAP CPCP request
• Web Network
Billing
HSS
to launch conference service mgt

Ro/Rf
IMS AS uses media server to SOAP
•
prompt each user to join the SNMP / JMX
Sh
conference
Once the session is
• IC
Gm, Ut, MSRP, XCAP
established, media server application
server
mixes voice and video User
channels Equipment
ISC
XCAP
AS sends billing information to
• CSCF MSCP SIP
charging function
XDMS
MRF Presence
Server

18

Example 2: SOA SDP enabled communications

Mobile location aware group conference

Launch IM and conference calls from a Service orchestration using SDP SOA
• •
location service based on web services technology
Client integration using Adobe Flash
•
Integration with 3rd party conferencing and
•
location service

Source : HP CME, Paul Burke, David Isaacson

19

SDP group communications orchestration
Location-enabled audio conferencing

Mark:
“Let’see
which
driver is
closest to
the
customer
..and call
them all.”


20

Location-enabled audio conferencing

User logged-in and
1.
authenticated
Session_ID retrieved from Authentication UDDI
Context
2. Profile Registry
Repository
ccXML server and sent to UE
ll
ca
Session record is established in
3. I
P
JD
context repository IA

C
BC

WSDL
SOAP
D

JDB
UD
Groups names retrieved from
4.
XDM/GLMS and sent to UE
User selects group Authentication
AS service
5. http POST
controller
SOAP WSDL
User launches location service.
6. Get session
User service associated with User
Session_ID in context Get member List
Equipment
repository.

XCAP
W AP
(+ application)

SIP
L
Get location

SD
SO
User launches conference.
7. Start conference
Conference associated with
Session_ID in context XDMS
ccXML SDP 3PF
repository. GLMS
Server


21

Details
HP Service delivery platform

Common Framework
3rd Party
User interaction & presentation
Framework
Device management Content mgt & delivery
Platform Support Functions

Service Enablers
Telecom Services Mobile Network IT Services
HP OpenCall

Services

Network Assets
IMS Elements IN Elements
Mobile Elements
Voice Elements

Multi-party
SMS Presence Location
call

Multimedia User
IVR MMS Streaming
control Status

(Simplified diagram)
22

Details

Service development

Source : HP CME, Marie-Paule Odini ; Parlay X call control used within a Karaoke service
23

Example 3: VXML/CCXML mobile video

Mobile video sharing

Video blogging and video sharing from Using VXML and CCXML scripts to
• •
your mobile orchestrate interactive video streaming
Service creation tools can be adapted to
•
end-users and developers and integrate
with SDP
Evolution towards SCXML allows better
•
overall orchestration of media services
Source : HP OCBU, Scott McGlashan
25

Mobile video sharing
Mark can share a
video with friends
and comment…

Football clips indexed Share clips and audio
by keywords

Source : NGC Malaysia ; PocketSport service
26

Mobile video blogging
Register: www.3Gvidcast.com
Simple video call
Record blog
Verify and post to blog

Source : Voxsurf UK ; 3Gvidcast service
27

VXML/CCXML mobile video delivery
Service architecture : AS sends script to MS
Video service creation
Video services application server Media
Database trans-
MySQL formation
SQL C

transformation
Prompt media
U G on

HTML/HTTP
/ Media server
m ti
to r ma
/A fo TP
service

service
dating
Video

Video

Video

Video
Portal

SS ans HT
R tr Voice XML/ccXML browsers
Publish UI
Call flow
and media
J2EE application server creation Media processing
HTTPS, .3gp

JVM, Web server Fetch UI description and media Call signaling
VXML/HTTPS, .3gp

HTTP
HTTP SMPP MM7
RSS GW
SMTP
Atom PAP

SIP/RTP ISUP/E1
Web Web SMS MMS WAP SIP client Handset
service feed push

28

Details

HP OpenCall service creation

31

Details

HP OpenCall service creation

32

SCXML multimedia delivery evolution
• Telecom state machines are encoded differently
− SCXML has a web-oriented approach which reduces
development and maintenance costs
• Multimodal applications emerging
− SCXML coordinates multiple components across different
protocols to enhance customer experience
• Efficient and lightweight for invoking components
− SCXML is agnostic to nature of components (Web
Services, Media functions) and protocols (http, SIP)

34

Example 4: SDP integration with Web 2.0

Mobile greeting cards

Workshop for ideation of new service
Send mobile postcard combining shared •
•
images, voice messages and ring-tones Extend an existing image sharing service :
•
Snapfish by HP
Develop Snapfish web services
•
Integrate with HP SDP for orchestration with
•
available web services
Source : HP CME, Roberto Sanchez , Christian Schutz
35

SDP integration with Web 2.0
Mobile greeting card

Handset storage

Audio call set-up

Friend invitation

User web portal
Card Creation

Card delivery
Network services

Group list
Web applications

MMS
Combine
multiple
2-3G
individual

Group List Enabler
Content enabler,

services to
deliver a user
AudioCall

User Profile
SendMMS
enabler

enabler
experience

Enabler
SOAP

SOAP
Web Services

Customization of
SDP / 3rd Party
Service
framework service chaining
delivery
logic

(Illustrative diagram) PC Phone
37

Start now : bridging IMS and SDP
Enable mobile 2.0
IMS brings … SDP / SOA brings …
Roaming, authenticated, • Opening networks to Web 2.0
•
mobile multi-media calls
• Re-use, flexibility, SaaS
• Network and device
information • Java, XML, mash-ups
Instant
Instant
Video Telephony
Messaging Multimedia convergent
communication services

Instant Instant Instant Instant
Calls Group calls Gaming Video sharing

38

Start now : bridging IMS and SDP
Enable mobile 2.0

HP OpenCall ICS and HP SDP contribute to the design new
user experiences, reduce time to deploy and costs.

39

HP’s contributions
Enabled Operations
Services Devices Infrastructure
Network & Billing

HP SDP
HP Services HP iPAQs, HP OpenCall Integrity &
HP Business
Marketplace Notebooks HP Software NonStop
Technology
& Digital SOA
HP OpenCall Optimization Media Storage
Entertainment
ICS

revenue from communication, media & entertainment
•$9B
•HP OpenCall software inside 400 telecom networks
•HP BTO / SOA testing at over 170 global customers with
more than 40 leading ISVs and OEMs
40

SOA and SDP mobile 2.0 deployment with OpenCall

SOA and SDP mobile 2.0 deployment with OpenCall

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