Your SlideShare is downloading. ×
0
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Public Sector Social Media
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Public Sector Social Media

470

Published on

How can government (and quasi-government) organizations leverage social media? Here's my take.

How can government (and quasi-government) organizations leverage social media? Here's my take.

Published in: Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
470
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
10
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  1. @chrislema
  2. What is Social Media? Question The term refers to the use of web- based and mobile technologies to turn communication into an interactive dialogue. Source: Wikipedia
  3. Ignoring a conversation doesn’t make it stop.
  4. We’ve blocked all that from our servers. If an employee spent too much time on personal calls, would you turn off all your phones?
  5. No one cares about your values. They care about your actions. Your accomplishments don’t count if no one knows about it. Two Truths for Today
  6. Liking this page means it’s announcements will appear on your own Facebook wall. Announcements
  7. Video Announcements
  8. Updates
  9. Invitations
  10. Meeting Needs (via Partners)
  11. 2,299
  12. 2,716
  13. 4,300
  14. Wait. What?
  15. 15,173,469 37,016,574
  16. Don’t get caught thinking about it wrong.
  17. Will it get easier?
  18. 1. Focus on the interaction instead of your content. 2. Your priority needs to be on the relationships, not just the facts. 3. Think of networks rather than hierarchies.
  19. Thinking Content WEB SITE YOUTUBETWITTER FB WEB SITE Yesterday Today
  20. Thinking Networks YOU PARTNERS CLIENTS EMPLOYEES
  21. Best Practices
  22. Tools Process 1. Get the Focus Right
  23. 2. Measure Everything
  24. 3. Craft Policies & Procedures
  25. 9 Policy Ideas 1.  When to create new FB page 2.  Approval Process for FB page/content 3.  # of Twitter accounts per department 4.  Kinds of content that can be published 5.  What content is unacceptable
  26. 9 Policy Ideas 6.  Naming conventions for Twitter 7.  Archival routines and schedules 8.  Default profile content 9.  Link strategies
  27. Things Not To Do •  Make social media 1 person’s job •  Assume people have good judgment •  Penalize mistakes in a new medium •  Forget to archive twitter/fb content
  28. Resources: http://socialmediagovernance.com Click on “Policies” to view the list of policies organizations have uploaded to the site. Pick “Governments.” Check out “City of Hampton, VA”
  29. @chrislema

×